- The Road To Chatbots, Virtual Assistants For B2B Marketers, Per Forrester
Inside Performance, Laurie Sullivan - Monday, December 14, 2020
Chatbots and virtual assistants can help B2B companies close the gap, ...
- What's Up For 2121: Forrester Makes Tech Predictions
Email Insider, Ray Schultz - Tuesday, October 27, 2020
Expect to see more retention marketing, including email, and higher investment ...
- IBM Watson Advertising Expands Suite, Makes Artificial Intelligence The Backbone
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 7, 2020
The capabilities allow brands to reach consumers under strict privacy guidelines. Nielse ...
- ActiveCampaign Debuts Customer Experience Tool That Draws Data From Several Channels
Email Marketing Daily, Ray Schultz - Tuesday, September 29, 2020
CXA For Service pulls in insights from past engagements to support curre ...
- Lost Leads: B2B Firms Fail To Speedily Reply To Queries In Test
Email Insider, Ray Schultz - Wednesday, September 23, 2020
Only one company sent a personalized email in five minutes, Workato repo ...
- B2B Disconnect: Customers Are Frustrated With Communications
Email Insider, Ray Schultz - Wednesday, September 16, 2020
Many want faster email response and clearer answers to questions, Drift a ...
- GWI Expands Multicultural Reach With Publicis Media, Adds Gender ID, 'Flexitarianism,' Other Segments
MediaDailyNews, Joe Mandese - Wednesday, July 15, 2020
GlobalWebIndex this morning unveiled a new "mobile-first" panel enabling it to surv ...
- Microsoft Spins Off Chinese Chatbot Xiaoice
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 14, 2020
Microsoft is spinning off its AI-based chatbot technology, Xiaoice, into a stand-alo ...
- Kustomer To Acquire Reply, Spain-Based Machine-Learning Firm
Email Marketing Daily, Ray Schultz - Friday, May 15, 2020
Reply offers deflection widgets that can be embedded in email. The te ...
- Email Takes A Licking: Consumers Prefer Chat For Service Queries
Email Insider, Ray Schultz - Tuesday, April 14, 2020
Email has plummeted in a two-year period, especially for urgent questions, Astu ...
- Bing Adds COVID-19 Self-Checker To Search
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, April 8, 2020
Search on the term "COVID-19" and in the return query searchers wi ...
- Microsoft Works With CDC To Build Self-Check COVID-19 Chatbot
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 20, 2020
The self-assessment chatbot the CDC calls "Coronavirus Self-Checker" launched Thursday on i ...
- Google Brain Develops Conversational Chatbot Meena
Inside Performance, Laurie Sullivan - Wednesday, January 29, 2020
The chatbot is trained on data mined and filtered from public doma ...
- Google Patent Describes How Virtual Assistants Show Empathy
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 27, 2019
The patent developers believe that the more human a chatbot seems, t ...
- Chatbots Will Not Supplant Email Marketing: Analysis
Around the Net in Email, Ray Schultz - Thursday, November 7, 2019
With expected growth of 136, it might seem that chatbots will surpa ...
- Is Your Chatbot A Good Listener?
MAD, Larissa Faw - Wednesday, September 18, 2019
If not, customers may be disappointed, according to new research from Public ...
- Where Marketers Allocate Media Budgets And How Much They Plan To Spend
Inside Performance, Laurie Sullivan - Tuesday, September 17, 2019
Some 25% of marketers surveyed said they aren't prepared to use chatbot ...
- Taylor Swift Reportedly Threatened To Sue Microsoft Over AI Chatbot
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 10, 2019
Microsoft President Brad Smith reveals why the chatbot, Tay, never had ...
- Email Dominates Conversational Marketing: Report
Email Marketing Daily, Ray Schultz - Tuesday, July 16, 2019
Email tops the list, while chatbot use is limited -- for no ...
- How The 'Future 40' Are Transforming Real-Time Marketing
RTBlog, Joe Mandese - Monday, July 8, 2019
Programmatic continues to be one of several emerging technologies that are reshapi ...
- What Consumers Do Not Trust About Technology
Inside Performance, Laurie Sullivan - Wednesday, June 26, 2019
Search marketers may need to rethink the use of bots and automat ...
- Chatbots And The New Consumer Conversation
MAD, Amy Hunt - Wednesday, June 19, 2019
CANNES, FRANCE--There's been ample discussion already this week at Cannes around h ...
- Consumers Remain Wary Of Artificial Intelligence, Study Shows
AI & IoT Daily, Ray Schultz - Thursday, June 6, 2019
Few people are very comfortable with AI-based interactions with brands, and ma ...
- Three Ways To Think About Conversational Artificial Intelligence
Search & Performance Marketing Daily, Marc Ferrentino - Monday, April 1, 2019
If you're running a business in 2019, you know consumers use ...
- Gallo Uses Chatbot To Engage One-to-One, Yield Data For Rose' Push
CPG FYI, Karlene Lukovitz - Tuesday, March 26, 2019
AI-driven questionnaire, wine recommendations, and follow-ups helped brand raise consumer and at-reta ...
- Here Come The Banking Chatbots
Connected Thinking, Chuck Martin - Tuesday, March 12, 2019
The operational cost savings from using chatbots in banking is projected ...
- Those Pesky Chatbots: Are They Really Replacing Email?
Email Insider, Ray Schultz - Monday, March 11, 2019
Don't tell us chatbots will destroy email, especially when they are bei ...
- Consumers Welcome AI-Driven Personalization, Report Finds
Digital News Daily, Ray Schultz - Wednesday, March 6, 2019
Fifty-one percent of consumers expect companies to anticipate their needs by 20 ...
- Brits Find Chatbots 'Impersonal' And 'Annoying'
Around the Net In MAD London, Sean Hargrave - Monday, December 17, 2018
Nearly half of British consumers find chatbots "annoying" according to research fr ...
- Time To Ditch The Chatbots?
London Blog, Sean Hargrave - Monday, December 17, 2018
Half of us find them annoying and three in four agree th ...