- AI For Creative Optimization Sees 800% Improvement On ROAS, Company Reports
Performance Marketing Insider, Laurie Sullivan - Thursday, January 26, 2023
Albert AI developers aimed to prove the company's technology can improve creati ...
- Microsoft Cloud Fuels Earnings And Future In AI, But Computer Services Decline
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 24, 2023
Microsoft on Tuesday reported revenue declines from its Windows OEM Operations a ...
- Microsoft Makes Multibillion-Dollar Investment In Maker Of ChatGPT
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 23, 2023
The investment aims to "accelerate AI breakthroughs to ensure these benefits a ...
- Microsoft Announces General Availability Of Azure OpenAI Services, ChatGPT Coming Soon
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 17, 2023
The worldwide release is the result of the ongoing partnership with OpenA ...
- Google Announces AI Tools For Retailers
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 13, 2023
Retailers gain AI tools from Google Cloud to streamline in-store shelf checki ...
- AWS Partners With Avalanche To Guide Widespread Blockchain Adoption
Digital News Daily, Colin Kirkland - Wednesday, January 11, 2023
AWS on Wednesday said it is partnering with Ava Labs, which ...
- Attentive Adds New SMS Tool To Salesforce AppExchange
Email Marketing Daily, Ray Schultz - Wednesday, January 11, 2023
Brands can use the new SMS offering from conversational commerce platform Attenti ...
- Google's Investment In Data And Cleanrooms Reportedly Includes Snowflake
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 27, 2022
Bill Stratton, Snowflake's head of media, entertainment and advertising, says the te ...
- Microsoft Buys Nearly 4% Of London Stock Exchange, Requires Verification For UK Advertisers In Financial Services
Performance Marketing Insider, Laurie Sullivan - Monday, December 12, 2022
Microsoft will pay nearly $2 billion for a share in the Lond ...
- The API Way: Techies Are Most Concerned With The Security Of Their Tools
Email Insider, Ray Schultz - Friday, December 2, 2022
Many also worry about API sprawl, including dependence on APIs, Axway repo ...
- Yahoo Moves Ad-Tech Biz To Amazon Web Services To Reduce IT Costs
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 1, 2022
Yahoo Ad Tech will migrate its ad-tech workloads, including media-buying and supply-si ...
- Baidu Benefits From Online Advertising Recovery
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 22, 2022
Despite continued lockdowns due to COVID-19, China's largest search engine Baidu report ...
- Salesforce Debuts A Personalization Bundle
Email Marketing Daily, Ray Schultz - Thursday, November 17, 2022
The new Marketing Effectiveness Bundle consolidates tech tools in a single platfor ...
- Google Ads Data Hub Becomes Two Offerings With Distinct Focuses
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 31, 2022
Google Ads Data Hub, a cloud measurement solution based on privacy, wi ...
- Microsoft Advertising To Grow Third-Party Business, Netflix Deal Cited
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 26, 2022
During an earnings call, CEO Satya Nadella said there are plans ...
- Google Search, Cloud Services Silver Lining - Total YoY Revenue Rose A Mere 6% In Q3 2022
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 25, 2022
Financial results for Q3 reflect "healthy fundamental growth in Search and moment ...
- TelevisaUnivision Embraces 'Nielsen One' Measurement
Television News Daily, Wayne Friedman - Tuesday, October 25, 2022
The TelevisaUnivision agreement starts in Jan. 2023, and includes Nielsen Marketing Clo ...
- Microsoft In Advanced Talks To Give OpenAI More Funding As Companies Rush To Use AI
Performance Marketing Insider, Laurie Sullivan - Friday, October 21, 2022
Microsoft is in advanced talks for a new round of funding ...
- Netflix Hints At Cloud Gaming Service, Opens Studio In Southern California
Digital News Daily, Colin Kirkland - Wednesday, October 19, 2022
Netflix's plans to expand its focus into gaming were announced at TechCrun ...
- Microsoft Hit With Data Leak, Email Content Exposed
Email Marketing Daily, Ray Schultz - Thursday, October 20, 2022
SOCRadar informed Microsoft on September 24 of a "misconfigured endpoint." ...
- OpenAP Takes On Its First Non-TV Company, Snowflake Ventures, As An Investor
Television News Daily, Wayne Friedman - Monday, October 17, 2022
Advanced advertising company OpenAP says the Snowflake Ventures deal aims to increa ...
- Google Cloud Accepts Crypto Payments Via Coinbase, A Win For Web3 Community
Digital News Daily, Colin Kirkland - Wednesday, October 12, 2022
Google announced at Tuesday's Cloud Next conference that it will rely ...
- Braze Partners With Snowflake, Meta On New Tools
Email Marketing Daily, Ray Schultz - Wednesday, October 12, 2022
Braze is offering Cloud Data Integration and WhatsApp support. The new produc ...
- Google Finds Revenue Alternative To Advertising Via Cloud Tech
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 11, 2022
At Google, cloud services and AI continue to drive its growth. Ma ...
- Google Cloud, Intel Launch Chip To Improve Data Center Performance
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 11, 2022
On Tuesday, Google Cloud and Intel announced a new chip aimed ...
- Eric Schmidt Moves Deeper Into Web3
Performance Marketing Insider, Laurie Sullivan - Monday, October 3, 2022
Former Google CEO and Chairman Eric Schmidt believes Chainlink, a blockchain orac ...
- Snowflake Data Names Most Successful Companies In Data Stack
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 30, 2022
Snowflake's report examines patterns and technologies used by its customers that generat ...
- Daycare Apps Pose Privacy Risks, Digital Rights Group Tells FTC
Digital News Daily, Wendy Davis - Wednesday, September 28, 2022
Some daycare and early education apps "allow public access to children's phot ...
- Firms Are Gearing Up To Face Cybersecurity Threats
Email Marketing Daily, Ray Schultz - Wednesday, September 28, 2022
Almost all companies have adopted a heightened posture following the SEC rul ...
- Sendinblue Acquires Yodel.io Phone Platform
Email Marketing Daily, Ray Schultz - Tuesday, September 27, 2022
The purchase of Yodel.io marks Sendinblue's fifth acquisition in a year. ...