- The CMO's Secret Weapon: A Journalistic Approach
Marketing Daily, Steven Wong - Wednesday, June 7, 2017
As online media channels become overcrowded with brand stories, the styles a ...
- Understanding Distribution Strategies Key To Successful Content Marketing
Native Insider, Tobi Elkin - Wednesday, June 7, 2017
In a new ebook on content marketing, Chad Pollitt argues that creati ...
- Overkill On Hold: Facebook's Delayed Video Plans
VidBlog, P.J. Bednarski - Thursday, May 25, 2017
Later than sooner, Facebook will become yet another content provider, veering in ...
- Use Of First- And Third-Party Data In Native Campaigns Rose 3 X In Q1
Native Insider, Tobi Elkin - Wednesday, May 24, 2017
The use of data targeting in native ad campaigns, including both firs ...
- Quora: New Way To Learn The Breast Stroke
Around the Net in Video, P.J. Bednarski - Tuesday, May 23, 2017
The question-and-answer platform Quora is now testing a video version, useful f ...
- Offensant! It's Not Called Cannes Content Fest
Around the Net in Video, P.J. Bednarski - Monday, May 22, 2017
Netflix is already there, but there are some who think the Cann ...
- Reactive Advertising Creates Social Splash (Or Ugly Puddles)
VidBlog, P.J. Bednarski - Friday, May 19, 2017
If a brand chooses a reactive commercial scheme it better know wh ...
- Education Is Needed To Combat Fake News
RTBlog, Tobi Elkin - Tuesday, May 16, 2017
The topic of fake news has taken up much bandwidth in rece ...
- Content Marketing Over Email Tips
Around The Net In EU Email Marketing, Sean Hargrave - Monday, May 15, 2017
Just in case you needed a reminder, Business2Community offers some email ti ...
- Studio71 Makes Big Plans
Around the Net in Video, P.J. Bednarski - Wednesday, May 10, 2017
Studio71’s Rhett & Link and Lilly Singh and its Family Fun Pa ...
- Study: Brands' Content Quality, More Than Brand Size Or Budget, Determines Market Share
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 1, 2017
The report analyzes success and failure by vertical and provides advice ...
- Awesomeness Takes A Place On OTT Skinny Bundles
Online Video Daily, P.J. Bednarski - Monday, May 1, 2017
Chief Digital Officer Kelly Day said today that sometime this year-Awesomeness wi ...
- Content Marketing Has A Recall Problem, Research Finds
Around the Net In MAD London, Sean Hargrave - Wednesday, April 26, 2017
Recall is an issue with content marketing, according to research reported ...
- Strategy, Not Execution, Optimizes Content Marketing
Email Marketing Daily, Jess Nelson - Thursday, April 13, 2017
Mike Tirone, senior digital marketing strategist at R2integrated, says a targeted framewo ...
- Pewdiepie Crowdsources New Twitch Channel
Around the Net in Video, P.J. Bednarski - Wednesday, April 12, 2017
Felix Kjellberg's Pewdiepie, the biggest thing on YouTube, has crowdsourced a new outl ...
- King Content: Email Remains First In B2B Distribution
The Email Edge, Ray Schultz - Wednesday, April 12, 2017
Social may have the glitz. But email is the top content delive ...
- Does Live Video Have A Life For Advertisers?
VidBlog, P.J. Bednarski - Wednesday, April 12, 2017
When brands try live video, they humanize themselves and capture some uniq ...
- Except For Porn, Gamers, Virtual Reality A Slow Build
VidBlog, P.J. Bednarski - Friday, April 7, 2017
A virtual reality pornography site has some pretty interesting usage statistics abo ...
- Brands Shuffle Content Departments, Create Anxiety For Marketers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 4, 2017
Content teams are gaining in popularity, but brands have a difficult ti ...
- Reuse, Refresh And Reimagine -- The 3 R's Of Content Marketing
Around The Net In EU Email Marketing, Sean Hargrave - Monday, April 3, 2017
If your email marketing revolves around content marketing, then a mantra y ...
- Email Marketing's Sage Lesson -- Lists Are Best Built The Hard Way
EuroMail, Sean Hargrave - Monday, March 27, 2017
Research shows that email marketers know all too well that the be ...
- Social Media, Content Marketing Most Effective For Growing Email Lists
Email Marketing Daily, Jess Nelson - Wednesday, March 22, 2017
Ascend2, a marketing research firm, investigated the most effective email list acquisiti ...
- We'll Fix LGBTQ Issues, YouTube Veep Says
Around the Net in Video, P.J. Bednarski - Tuesday, March 21, 2017
"The bottom line is that this feature isn’t working the way ...
- Email Marketing's Big Pinch Point Is Content Consumers Find Relevant
Around The Net In EU Email Marketing, Sean Hargrave - Friday, March 17, 2017
Recent research from the DMA Marketer email tracker 2017 shows that whi ...
- Vimeo, With Big Plans, Hires Three New Execs
Around the Net in Video, P.J. Bednarski - Friday, March 17, 2017
Vimeo plans to launch an upgraded pay service that it hopes wi ...
- Relevant Content: The Next Frontier For Email Marketing
EuroMail, Sean Hargrave - Friday, March 17, 2017
The DMA is pointing to content being a massive "pinch point" th ...
- Sasquatch Shows Off His Cool Side In Jack Links, Funny Or Die Integration
MAD, Steve McClellan - Wednesday, March 15, 2017
The beast pairs with Broadway star Titus Burgess in a campy-sensuous 'due ...
- Televisa Signs Deal With Taboola To Implement Content Discovery
Real-Time Daily, Tobi Elkin - Thursday, March 16, 2017
Content discovery platform Taboola announced an alliance with Televisa, the largest med ...
- Content Marketers Required To Have SEO Skills
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 15, 2017
There are four times as many content marketing jobs available in t ...
- New Guidelines Released For Influencers
Around the Net In MAD London, Sean Hargrave - Tuesday, March 14, 2017
The Committee of Advertising Practice (CAP) released fresh guidelines for brands a ...