Tag results for "content marketing"
- Snapchat Hires Ex-Fox Exec To Develop ProgramsThough most people only visit Snapchat for a moment, it hopes hiri ...
- Stop Interrupting, Start Engaging: A Paradigm Shift In Consumer MarketingContent marketing presents a powerful opportunity for brands in the digital ag ...
- Baidu Invests 'Millions' In Content Ad Platform TaboolaTaboola, a content advertising platform, on Monday announced that Chinese search gia ...
- Are Buyer Personas A Waste Of Time?In this era of preference marketing, buyers are in control. When onli ...
- Facebook In-App Article Sharing Could Pressure Brands To Develop ContentFacebook is testing an in-app keyword search engine on a small numb ...
- When Your Content Marketing FailsJust about everyone has embraced content marketing. And some people are ev ...
- Stickyeyes Buys Zazzle MediaStickyeyes has announced the acquisition of content marketing agency Zazzle Media. T ...
- Maybelline Teams With Style Haul on Original Series
- The Trouble With Online Video Is Finding It, Says Digitas' ShlachterDigitasLBi chief investment officer Adam Shlachter says "discovery" is still the tou ...
- Fox And Vice At NewFronts: Short And Long Of ItFox starts IAF, the Internet Action Force, an embarrassing name for ...
- Coca-Cola Tries Again To Position Itself As Health FoodHow many million marketing dollars will Coca Cola have to spend ...
- Netflix Will Have To Take Ads, WPP's Sorrell PredictsWPP Chief Executive Sir Martin Sorrell says Netflix needs money to p ...
- Forbes Launches Pulse For Interactive, Multimedia Ads The new product launches are coming fast and furious at Forbes. T ...
- The New Definition Of Local Content Mike Ramsey shares a guide to local content strategy and marketing. ...
- The Three Cornerstones Of Kick-Butt Content The late author Maya Angelou once said, "I've learned that people wi ...
- YouTube's Preferred Young, Loyal ShopaholicsNearly one out of 10 YouTube viewers who go to its most-visit ...
- How Clear, Concise Copy Cuts Through 'Bullshit'Remember Josh Bernoff, former Forrester Analyst, self proclaimed "troublemaker" and coauthor ...
- ScribbleLive Buys Appinions, Gains Influence Analytics ProgramTo up its social analytics game, ScribbleLive has agreed to buy Appinio ...
- GE Burnishes Content Marketing Legacy With Nat Geo SeriesThe front page of Tuesday's New York Times business section trumpeted ...
- Connecting The (Data) DotsWe have mountains of data -- but more often than not, it ...
- Staples Dives Into The 'Shark Tank'The initiative aligns ABC's Shark Tank series with an offline and in-sh ...
- You Say Tomato, I Say Content: How ConAgra Leveraged A Story To Market A BrandThere is perhaps no greater symbol of the success -- or failu ...
- BuzzFeed Deletes Story That Was Critical Of An AdvertiserWeb site BuzzFeed is facing questions over why a post that w ...
- MIP TV A Showcase For MCNs Trying Out Content With Worldwide AppealLots of major MCNs right now are based in the US, b ...
- Maxwell House In Multi-Race Sponsorship Of Waltrip NASCAR TeamTwo-time Daytona 500 champion Michael Waltrip reports that he will be tweeti ...
- Corporate Storytelling: Coming To Your Emotional RescueTruth: Logic rarely spurs action. And yet, more and more, we (marketer ...
- YouTube Kids User-Generated Content Accusations At Heart Of Unfair PracticesSeveral consumer groups are speaking out about the way that Google's n ...
- Amazon Prime Subscribers Just In It For Two-Day Delivery Deal?A new report from Boston's Strategy Analytics polled 5,000 consumers and discover ...
- Live-Stream Video Shows Big Potential For Content MarketersEver since Twitter caught fire at the South by Southwest forum eig ...
- Michelle Phan's New Icon Plans A Worldwide SplashLike a lot of stars on YouTube, the whole world doesn't kn ...
