- LinkedIn Goes Beyond Profiles To Launch B2B Marketing Community
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 27, 2022
In the midst of earnings reports, LinkedIn on Tuesday launched a communi ...
- How Marketers Are Reassessing Their Budgets As The Economy Dips
Marketing Daily, Todd Wasserman - Monday, July 25, 2022
How can marketers navigate the new TV landscape increasingly dominated by over-the-t ...
- Feeding The Content Beast Is A Constant Challenge For Media Companies
TVBlog, Adam Buckman - Tuesday, July 26, 2022
Media companies that are dependent on content must always be feeding t ...
- YouTube's Creative Ecosystem Contributed $25B To U.S. GDP
Performance Marketing Insider, Laurie Sullivan - Friday, July 22, 2022
The Oxford Economics Study - The State of The Creator Economy ...
- Sharing Content On Facebook Drives Strong Traffic On Nights, Weekends: Study
Publishers Daily, Ray Schultz - Wednesday, July 20, 2022
Periods thought of as downtime also generate positive referral traffic, Echobox repo ...
- Shopify Partners With YouTube, Adds Live Shopping Features To Support Content Creators
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 19, 2022
YouTube on Tuesday introduced a partnership with Shopify that gives all eligib ...
- Tailwind Adds Email Creation To Its Tools For SMBs
Email Marketing Daily, Ray Schultz - Monday, July 18, 2022
The platform now supports email in addition to social content and publish ...
- Google Confirms Content Indexing Issues In Search
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 15, 2022
Google has confirmed issues with indexing new content and displaying it ...
- Open Door B2B: Brands Should Reduce Gated Content, Study Says
Email Insider, Ray Schultz - Friday, July 15, 2022
Few buying team members fill out forms. The trick is to foc ...
- Optimizing For Faster, More Relevant Ad Matches Based On Recommendations
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 13, 2022
WhizzCo has improved its process to continually optimize the performance of conte ...
- Senators Press Meta Over 'Censorship' Of Abortion Posts
Digital News Daily, Wendy Davis - Tuesday, July 12, 2022
It's now "more important than ever that social media platforms not cens ...
- Twitter 'Relished' Trump's Presence On Platform, Ex-Employee Testifies
Digital News Daily, Wendy Davis - Tuesday, July 12, 2022
"Twitter relished in the knowledge that they were also the favorite a ...
- TikTok Introduces Inventory Filters
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 12, 2022
TikTok now offers an Inventory Filter for ads to help brands ensu ...
- When Tiny Is Big: NPR Sponsorship Leverages a Creator Squad
The MediaPost Cases, Lisa Singer - Friday, August 19, 2022
Sometimes bigger is not better, especially when making smarter use of soci ...
- Google Urges Supreme Court To Reject Case Over ISIS Videos
Digital News Daily, Wendy Davis - Wednesday, July 6, 2022
Google is urging the Supreme Court to leave in place an appea ...
- Influencers Not As Trusted As Ordinary Consumers, Study Finds
Email Marketing Daily, Ray Schultz - Wednesday, July 6, 2022
Eighty-five percent of shoppers prefer content from actual customers to that suppli ...
- Twitter Settles With Vaccine Skeptic Alex Berenson Over Account Ban
Digital News Daily, Wendy Davis - Friday, July 1, 2022
Twitter has agreed to settle a lawsuit brought by journalist Alex Berens ...
- 'The Washington Post' Starts Weekly Data Column
Publishers Daily, Ray Schultz - Monday, July 4, 2022
The Department Of Data will examine "overlooked and under-appreciated" data sets. ...
- Copyright Office Declines To Recommend News Aggregators Pay For Snippets
Digital News Daily, Wendy Davis - Thursday, June 30, 2022
The Copyright Office on Thursday declined to endorse expanding copyright law ...
- Most Consumers Rarely Post About Brands On Social Media
Research Intelligencer, - Friday, July 1, 2022
Brands that promote their loyalty programs on social media likely will encoura ...
- Original Content Is A Star -- But Acquired Content Has A Major Supporting Role
TV Watch, Wayne Friedman - Friday, July 1, 2022
Netflix has taken some dings -- especially when it comes to acquir ...
- Google To Pay Wikipedia For Content In Search, Knowledge Panel
Performance Marketing Insider, Laurie Sullivan - Monday, June 27, 2022
The move was announced last week after Wikipedia introduced Wikimedia Enterprise, ...
- Google Core Web Vitals: Data Shows Retail And Ecommerce Improved
Performance Marketing Insider, Laurie Sullivan - Thursday, June 23, 2022
BrightEdge analyzed how marketers curate experiences for consumers 9 months after Google ...
- Brave Search Debuts Goggles, Allows Users To Choose Search Rankings
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 22, 2022
The release of Goggles will alter the way search has traditionally be ...
- Tremor International Makes $25M Investment In Smart TV Operating System
Television News Daily, Wayne Friedman - Tuesday, June 21, 2022
Tremor International's platform Unruly will be the exclusive supply-side platform in t ...
- Connecting with Consumers via Digital Content
The MediaPost Cases, Lisa Singer - Tuesday, July 19, 2022
Evolving from a product to a brand at speed through digital conten ...
- Meta-Publishing: How I Brought My Brand to Life Through a Big-Budget Amazon Prime Simulated Reality Show
The MediaPost Cases, Lisa Singer - Thursday, July 14, 2022
Ok, so you landed a deal to extend your media brand in ...
- CTV Viewing Hours Grow Nearly 20% In March -- 122 Hours Per Household
Television News Daily, Wayne Friedman - Tuesday, June 14, 2022
Although some recent analysis points to a slowdown, streaming consumption continues ...
- Apple TV+ Offers Free Access To Season One Of 'For All Mankind'
Digital News Daily, Karlene Lukovitz - Tuesday, June 14, 2022
Apple is looking to up Apple TV+ subscribers as it intensifies i ...
- Krystal Goes to College: Engaging Local Influencers
The MediaPost Cases, Lisa Singer - Wednesday, July 6, 2022
As the 90-year-old Krystal restaurant brand looked to appeal to younger demo ...