- Brave Search Debuts Goggles, Allows Users To Choose Search Rankings
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 22, 2022
The release of Goggles will alter the way search has traditionally be ...
- Tremor International Makes $25M Investment In Smart TV Operating System
Television News Daily, Wayne Friedman - Tuesday, June 21, 2022
Tremor International's platform Unruly will be the exclusive supply-side platform in t ...
- Connecting with Consumers via Digital Content
The MediaPost Cases, Lisa Singer - Tuesday, July 19, 2022
Evolving from a product to a brand at speed through digital conten ...
- Meta-Publishing: How I Brought My Brand to Life Through a Big-Budget Amazon Prime Simulated Reality Show
The MediaPost Cases, Lisa Singer - Thursday, July 14, 2022
Ok, so you landed a deal to extend your media brand in ...
- CTV Viewing Hours Grow Nearly 20% In March -- 122 Hours Per Household
Television News Daily, Wayne Friedman - Tuesday, June 14, 2022
Although some recent analysis points to a slowdown, streaming consumption continues ...
- Apple TV+ Offers Free Access To Season One Of 'For All Mankind'
Digital News Daily, Karlene Lukovitz - Tuesday, June 14, 2022
Apple is looking to up Apple TV+ subscribers as it intensifies i ...
- Krystal Goes to College: Engaging Local Influencers
The MediaPost Cases, Lisa Singer - Wednesday, July 6, 2022
As the 90-year-old Krystal restaurant brand looked to appeal to younger demo ...
- How A Child From One-Party Communist Romania Became A Successful U.S. Entrepreneur
Data & Programmatic Insider, Laurie Sullivan - Monday, June 13, 2022
Dan Goman, CEO and founder of Ateliere, remembers bread and milk lin ...
- Netflix Confirms Second Season Of 'Squid Game'
Digital News Daily, Karlene Lukovitz - Monday, June 13, 2022
No return date specified as yet. ...
- Morgan Stanley Sponsors Washington Post Content, Takes Down Paywall
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, June 12, 2022
'The Washington Post' on Monday will officially introduce a series of articl ...
- Semrush Introduces Tools To Help Build Content, Expands Support For List Management
Performance Marketing Insider, Laurie Sullivan - Friday, June 10, 2022
"Creating genuinely engaging, useful content is difficult and can be very costly ...
- Movable Ink Debuts AI-Based Digital Content Engine
Email Marketing Daily, Ray Schultz - Thursday, June 9, 2022
Da Vinci, a new technology for delivering individualized content, can help bran ...
- Sports TV Advertising Adds Unique Reach To Campaigns
Television News Daily, Wayne Friedman - Thursday, June 9, 2022
Sports TV advertising in particular adds unique reach -- while programmatic ...
- PathFactory Names Christine Polewarczyk To Senior Product Marketing, Research Role
Email Marketing Daily, Ray Schultz - Tuesday, June 7, 2022
Polewarczyk joins PathFactory from Forrester, where she led B2B content research. ...
- Gen Zers: How Much TV Will They Watch -- Along With Other Digital Platforms?
TV Watch, Wayne Friedman - Friday, June 3, 2022
A Horowitz Research October study of Gen Z shows that 45% sti ...
- Brandtech Group Content Company Mofilm Taps Google Veteran As Its New CEO
MAD, Steve McClellan - Tuesday, May 31, 2022
Michelle Vincent, who served for more than a decade at Google, succee ...
- Originals, Exclusives Now The Majority Of Netflix's U.S. Catalog
Video Insider, Karlene Lukovitz - Tuesday, May 31, 2022
Under current growth rates, 75% of the movies and TV seasons availab ...
- Ohio AG Can Proceed With Claim That Google Search Is A 'Common Carrier'
Digital News Daily, Wendy Davis - Wednesday, May 25, 2022
An Ohio judge is allowing AG David Yost to proceed with ...
- Twitter Rolls Out Crisis Misinformation Policy
Digital News Daily, Colin Kirkland - Friday, May 20, 2022
The new policy aims to combat false and potentially harmful information duri ...
- Broadcast Upfronts In An On-Demand Streaming World? Do The Math
TV Watch, Wayne Friedman - Thursday, May 19, 2022
Fox made a crucial change by not releasing its fall programming schedu ...
- YouTube Releases Data -- Story Makes The Content
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 16, 2022
Some 80% of people say they are more open to advertising ...
- Lawmakers Urge Social Platforms To Preserve Evidence Of Russian War Crimes
Digital News Daily, Wendy Davis - Thursday, May 12, 2022
House Democrats say they are concerned automated removals can result in t ...
- Can Streamers Fail By Spending Too Much On Producing, Acquiring TV Shows And Movies?
TV Watch, Wayne Friedman - Friday, May 13, 2022
As we enter the upfront TV season, observe those new free, ad-support ...
- Driving Privacy-Centered Growth
MediaDailyNews, Adam Broitman - Tuesday, May 10, 2022
As marketers prepare for the reality of a privacy-centered world, there a ...
- Living On The Edge: Firms Apply Advanced Computing To Operations And CX
Email Insider, Ray Schultz - Monday, May 9, 2022
Content delivery ranks low, but firms are using high tech to crea ...
- LinkedIn To Show Less Low-Quality Content, Polls Used As Bait In Feed
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 6, 2022
LinkedIn plans to reduce the visibility of some types of content a ...
- Snap Forms Partnership With Cameo, Intros New Ad Format, Expanded Programming
Digital News Daily, Colin Kirkland - Wednesday, May 4, 2022
The partnership will allow Snap advertisers to pay Cameo members to crea ...
- Republicans Question FTC Chair About Ex-Employer's Effort To Block Musk-Twitter Deal
Digital News Daily, Wendy Davis - Wednesday, May 4, 2022
"The Open Markets Institute "appears to believe that the FTC will ...
- KERV Interactive Sees A New Way To Trade Media
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 4, 2022
KERV Interactive COO Marika Roque describes the reasons that advertisers are ti ...
- Roku To Serve Up Ad Data Via Microsoft, Shoppable Ads, New Ad Integration Opp
Digital News Daily, Karlene Lukovitz - Wednesday, May 4, 2022
The Microsoft deal allows for linking ad exposure to online searches. ...