- What Oliver Brings To You & Mr Jones' Majority Stake In-House Marketing
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 10, 2019
While You & Mr Jones has a strong presence in the U. ...
- Google Lets Searchers Return To Past Queries With Quick Links
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 9, 2019
The feature allows people to return to past searches and is su ...
- Google Bans 'Bird Box' And Other Dangerous Challenges On YouTube
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 16, 2019
YouTube updated its guidelines on Wednesday banning videos that encourage dangerous activiti ...
- Google Encourages Additional Content In Manufacturer Center
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 8, 2019
Google, which has been working to return the exact location on ...
- Brands Are Hiking Their Content Budgets This Year, Study Finds
Email Marketing Daily, Ray Schultz - Friday, January 4, 2019
Survey respondents say content marketing improves their lead quality, ContentWriters reports. ...
- 2018's Best-Read Food Stories Highlight Innovative Creative, Industry Shifts
Marketing Daily, Karlene Lukovitz - Wednesday, January 2, 2019
Popular topics ranged from KFC's Colonel and Mrs. Butterworth dirty dancing ...
- New Feature In Google Search Could Give Publishers More Ad Headaches
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 31, 2018
Google Featured Snippets now can link to exact content from a que ...
- Why Websites With Search Make A First Impression
Performance Marketing Insider, Laurie Sullivan - Friday, December 21, 2018
About 81% of survey participants think less of a brand if the ...
- Celebrity Voiceovers Projected To Drop In 2019
MAD, Larissa Faw - Wednesday, December 19, 2018
In a new report 70% of brands surveyed indicate that they're eith ...
- 'Salon,' 'Pueblo Pulp' Find Advertising, Subscription Solutions With LaterPay Partnership
Publishers Daily, Melynda Fuller - Tuesday, December 18, 2018
LaterPay, which offers a patented payment infrastructure technology, has entered into partnershi ...
- Teens Turn Away From Scripted Content
Marketing Insider, Aaron Paquette - Tuesday, December 18, 2018
Where have all the teen viewers gone? To social media, YouTube, a ...
- Brands Lean Into The Distributed World Of Esports
Video Insider, Alex Weprin - Tuesday, December 18, 2018
With a young, engaged audience, esports presents a new opportunity for advertise ...
- Netflix's Demand For Original Content Soars
Television News Daily, Wayne Friedman - Friday, December 14, 2018
By October 2019, consumer demand for Netflix's original programming will hit 5 ...
- Will Audience Targeting Kill The Keyword In 2019?
Search & Performance Marketing Daily, Alwi Suleiman - Thursday, December 13, 2018
The days when keywords could either make or break a successful onli ...
- Amex: Holding A Mirror Up To Customer Action
The MediaPost Cases, Nina Lentini - Tuesday, January 22, 2019
"One datapoint I find interesting is how often people go back ...
- Fender: Leveraging What You Already Have
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
Fender made a list of things it wanted to test and th ...
- Infutor Acquires Ruf Strategic Solutions To Increase Personalization
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 11, 2018
Infutor, a consumer identity management company, announced on Tuesday the acquisition ...
- Finding The 80 Most Common SEO Ecommerce Flaws
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 11, 2018
Brands still struggle with web site mistakes and technical issues that ran ...
- Disney, Comcast Nab Sizable Share Of Global Content Spend
Television News Daily, Wayne Friedman - Monday, December 10, 2018
Two U.S.-based movie/TV content companies -- Walt Disney and Comcast -- wi ...
- European Union's Copyright Law Is A Bad Idea
Publishing Insider, - Monday, December 10, 2018
The copyright directive, which awaits final approval by the European Parliament, m ...
- Marketing Today: IBM's George Hammer On What It Means To Make Less, Matter More
Marketing Daily, Alan Hart - Wednesday, December 5, 2018
In our conversation, Hammer discusses current trends in content creation as we ...
- Time Spent Per Facebook User Erodes 10% In October, Other Platforms Ascendant
Research Intelligencer, Joe Mandese - Thursday, December 6, 2018
Facebook's share of consumer time spent with digital media fell 6% ...
- Revcontent's New CEO Nicola Revs Recommendation Engine
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 5, 2018
Nicola plans to keep a close eye on ad fraud, which ...
- Uberflip And Sigstr Team Up On Email Content Streaming Service For B2B Brands
Email Marketing Daily, Ray Schultz - Wednesday, December 5, 2018
B2B marketers can use the integration to deliver tailored content with emai ...
- Tumblr Bans Sexually Explicit Content
Digital News Daily, Gavin O'Malley - Monday, December 3, 2018
"Starting Dec 17, adult content will not be allowed on Tumblr, regardle ...
- Honda Civic Type R: Social + VR + AR = Success for AHM
The MediaPost Cases, Nina Lentini - Monday, January 21, 2019
Honda was looking for a unique way to showcase its racing cho ...
- Brands That Share Sell Better
MAD, Allyson Marrs - Monday, November 26, 2018
Consumers care less about what you do, and more about how y ...
- Digital Publishers Waste Money Solving Same Tech Problems
Publishing Insider, - Tuesday, November 27, 2018
Common technical standards for the industry may help publishers avoid duplicating the ...
- IMDb Battles Actions Union Over Age Censorship Law
Digital News Daily, Wendy Davis - Friday, November 23, 2018
"The First Amendment does not permit a wholesale prohibition of truthful speech ...
- What Excites Engineers? Email Newsletters Aren't Their First Choice
Email Insider, Ray Schultz - Monday, November 26, 2018
IEEE GlobalSpec reports that email is outranked by websites and trade publication ...