- Push To Give TV Commercials Content Ratings
TV Watch, Wayne Friedman - Monday, March 18, 2019
Some legislators and other public interest groups want to push the F ...
- When Content Tanks: Brands Lack Faith In Their Efforts, Study Shows
Email Insider, Ray Schultz - Friday, March 15, 2019
Only 3.4% of B2B marketers feel their content is extremely effective, Hei ...
- Beardbrand Hits Million Mark In YouTube Subscribers
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
When Eric Bandholz started Beardbrand in 2013, his goal was to provi ...
- Tegna Debuts VAULT Studios, Uses TV Reporting To Create Digital Shows
Publishers Daily, Sara Guaglione - Tuesday, March 12, 2019
TV station group Tegna Inc. is launching VAULT Studios, its first, in-hou ...
- Morning Brew Succeeds By Targeting Its Own Founders
Around the Net in Email, Ray Schultz - Monday, March 11, 2019
Email newsletter publisher Morning Brew has succeeded by targeting a single person ...
- Organic Search And Social: Obstacles And Opportunities
Email Marketing Daily, Ray Schultz - Friday, March 8, 2019
While 90% are increasing their search and social budgets, few are maki ...
- Newsweek Adds Key Hires: New CRO, Branded-Native Content Editor
Publishers Daily, Melynda Fuller - Thursday, March 7, 2019
Former Magnetic CEO James Green has been named Newsweek's new Chief Reven ...
- Battle Over 'Used' iTunes Tracks Could Go To Supreme Court
Digital News Daily, Wendy Davis - Tuesday, March 5, 2019
ReDigi, which sought to create a marketplace for "used" digital tracks, wan ...
- Taboola Expands Mobile News Capabilities With Celltick Acquisition
Publishers Daily, Melynda Fuller - Monday, March 4, 2019
With the acquisition, Taboola will be able to distribute content and enga ...
- Piano Introduces AI-Backed Content Recommendation Platform For Newsletters, Email
Publishers Daily, Sara Guaglione - Wednesday, February 27, 2019
In beta, Piano ESP works by looking at a user's content strea ...
- Facebook's Content Review Practices Under Fire
Digital News Daily, Gavin O'Malley - Monday, February 25, 2019
Facebook is responding to criticism that it doesn't do enough to suppo ...
- TSB Bank Enjoying The Fruits Of In-House Content
Around the Net In MAD London, Sean Hargrave - Monday, February 25, 2019
"The Drum" is reporting that TSB Bank reveals it has saved millio ...
- Media Monks To Launch Content Hubs For Avon
Around the Net In MAD London, Sean Hargrave - Monday, February 25, 2019
Avon has appointed Media Monks to run its digital content hubs arou ...
- Using Email To Drive B2B Content
Around the Net in Email, Ray Schultz - Friday, February 22, 2019
Email marketing is the king of B2B content. But you have ...
- Number Of Indispensable Brands Falls To 23% Worldwide, 'Meaningful' Content Rises
MediaDailyNews, Joe Mandese - Friday, February 22, 2019
The percentage of brands consumers say they could care less about h ...
- Internet Referrals Drive Digital Publishers' Traffic
Publishers Daily, Sara Guaglione - Thursday, February 21, 2019
"On any given week in 2018, internal referrals, meaning someone that ca ...
- Automotive Leads In Brand Content Effectiveness, 'Media' Performs Below Average
Research Intelligencer, Joe Mandese - Monday, February 25, 2019
The automotive industry is the most effective for brand content of a ...
- Ulta Beauty, NBCUniversal In Multicultural Campaign
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
To bring the survey to life, the TODAY Brand Studio filmed ...
- Did The EU Just Save Search, But Condemn YouTube?
London Blog, Sean Hargrave - Friday, February 15, 2019
Sources suggest publishers can opt out of the upcoming SEO "link tax ...
- Google, YouTube Face Challenges As EU Copyright Directive Awaits Final Vote
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 14, 2019
The European Union early Thursday locked in a negotiated deal on ...
- Monthly Newsletter Doubles Marriott's Audience
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
It highlights top content for the month as one's own personalized readi ...
- TechCrunch Intros Subscription Product, Expands Coverage, Membership Offerings
Publishers Daily, Sara Guaglione - Wednesday, February 13, 2019
With the new product, TechCrunch is offering additional content, coverage, product a ...
- Synchrony State Of Pay Celebrates Industry Trends
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
While there's plenty of news about the future of retail and payment ...
- Viacom's 'Culture Of Proximity' Provides Map For Marketers
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
Research revealed the many nuanced ways that today's youth understand fame, t ...
- Sir Martin Sorrell -- A Look Inside The Man And S4 Capital
MediaDailyNews, Laurie Sullivan - Tuesday, February 12, 2019
It might have been a movie starring Benedict Cumberbatch in the ro ...
- Ad Execs: 'Premium' Is Just Another Word For Nothing Better To Choose
Research Intelligencer, Joe Mandese - Thursday, February 7, 2019
As part of its 2019 Video Convergence Report, Advertiser Perceptions asked ...
- Email Leads In Enterprise Content Delivery, Study Finds
Email Marketing Daily, Ray Schultz - Wednesday, February 6, 2019
Email is also the main nurturing tool, according to a study ...
- Mindshare's 'Dystopia' Series Returns For Season Two
MAD, Larissa Faw - Monday, February 4, 2019
Topics tackled in the upcoming series include digital privacy, virtual reality, a ...
- Images Feed Search More Than Text, Study Finds
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 5, 2019
Consumers tend to believe what they see, not what they read, accordi ...
- Online Views Of Super Bowl Content Highest In 5 Years
Television News Daily, Wayne Friedman - Thursday, January 31, 2019
Some 36 brands have released 108 pieces of Super Bowl ad creati ...