- Study: Readers Distrust Sites That Use Content Recommendation Widgets
Publishing Insider, Melynda Fuller - Thursday, September 27, 2018
Publishers could be harming their reputations and relationships with readers when th ...
- Nielsen Expands Total Audience To Local TV
Television News Daily, Wayne Friedman - Wednesday, September 26, 2018
Nielsen Total Ad Ratings measures total and incremental reach for all device ...
- How To Drive Email Newsletter Subscriptions
Around the Net in Email, Ray Schultz - Tuesday, September 25, 2018
Most people are inundated with email newsletters. But it’s possible to attra ...
- Google Makes Changes To Search Strategy, Renames And Adds Features Based On AI
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 24, 2018
Artificial intelligence is the foundation for all of Google's search strategies, a ...
- BuzzFeed Shopping Guide Is 'Editorial,' Not 'Advertising,' Industry Watchdog Says
PolicyBlog, Wendy Davis - Thursday, September 20, 2018
The NAD drew a distinction between material published with the motive ...
- Grammarly Builds Engagement With Email Newsletter
Around the Net in Email, Ray Schultz - Thursday, September 20, 2018
Grammarly, a writing assistance platform, is using a weekly email newsletter called Grammar ...
- MRC Releases 'Content-Level' Brand Safety Guidelines
MediaDailyNews, Joe Mandese - Thursday, September 20, 2018
Moving from simple quants to the most sensitive qualitative area, the Med ...
- Retail Email Newsletters Need A New Model
Around the Net in Email, Ray Schultz - Wednesday, September 19, 2018
Many retailers are still sending generic email newsletters to their entire lis ...
- 6 Ways To Build An Email Newsletter Audience
Around the Net in Email, Ray Schultz - Tuesday, September 18, 2018
Email newsletter work only if recipients open and read them. But th ...
- TripAdvisor To Relaunch As 'Personal' And Trusted Connected Community
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 17, 2018
The update should help rid the site of fake reviews and recommendation ...
- Netflix, Amazon Streaming Content Spend To Double In 5 Years
Digital News Daily, Alex Weprin - Friday, September 14, 2018
The TV and video analytics firm Ampere Analysis estimates that in 201 ...
- Psyop Acquires Content & Co.
MAD, Larissa Faw - Monday, September 17, 2018
Under the agreement, Content & Co founder/president Stuart McLean will remain ...
- Check Out That Cart: Email Newsletters Can Reverse Abandonments
Email Insider, Ray Schultz - Wednesday, September 12, 2018
Newsletter reminders can produce "an incremental slice of revenue," says Mike Austi ...
- Digital Media Could Be Serious TV Rival
TV Watch, Wayne Friedman - Wednesday, September 12, 2018
Digital content consumption for July 2018 was up 13% year-over-year, continuing l ...
- BBC Will Concentrate On Core Pillars Of Content
Around the Net In MAD London, Sean Hargrave - Tuesday, September 11, 2018
"The Drum" reveals that the latest revision to the BBC's website strate ...
- Revcontent Recognized for Best Overall AdTech Solution
Publishers Daily, Melynda Fuller - Tuesday, September 11, 2018
Revcontent, a content recommendation network, has been at the forefront of fighti ...
- Email Is Top Content Channel Despite Hurdles: Study
Email Marketing Daily, Ray Schultz - Monday, September 10, 2018
Email beats social media and blogs as a content channel. But increasi ...
- AP, Civil Team For Blockchain Content Deal
Publishers Daily, Fern Siegel - Monday, September 3, 2018
AP wants to use blockchain tech to further news distribution. A partnersh ...
- Contrary To Goldfish Wisdom, Most Pros Say Their Attention Spans Have Grown
Research Intelligencer, Joe Mandese - Tuesday, September 4, 2018
Despite ubiquitous ad industry comparisons of consumer attention to less than th ...
- 5 Types of Content Attracting Paying Customers
Search & Performance Marketing Daily, Alex Valencia - Friday, August 31, 2018
Content attracts visitors to your site, builds trust and a relationship wi ...
- Attention Spans Are Growing
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 28, 2018
The research attempts to prove that business professionals are paying more attenti ...
- Marketers Must Rethink Mobile Search Content Served To Kids
Performance Marketing Insider, Laurie Sullivan - Friday, August 24, 2018
Ting's digital lifestyle survey provides insight into issues around kids' digital safe ...
- Content Clutter: Web Ads And Notices 'Assail The Eye'
Email Insider, Ray Schultz - Friday, August 17, 2018
The web is filled with intrusions that keep you from getting ...
- Tech Companies Weigh In On Trump's Twitter Blocks
PolicyBlog, Wendy Davis - Thursday, August 16, 2018
The Internet Association is urging a federal appellate court to make cle ...
- Revcontent, Poynter Partner To Demonetize Fake News
Publishers Daily, Sara Guaglione - Thursday, August 16, 2018
Revcontent will remove the content recommendation widget from stories flagged as fal ...
- How To Build A Good Email Newsletter
Around the Net in Email, Ray Schultz - Thursday, August 16, 2018
Three things are needed or a successful email newsletter: consent, design a ...
- Vimeo Joins InfoWars Blackout
Around the Net In Digital, Gavin O'Malley - Monday, August 13, 2018
Following the lead of YouTube, Facebook, and other tech titans, Vimeo h ...
- White House Argues Trump's Twitter Blocks Don't Violate Constitution
Digital News Daily, Wendy Davis - Wednesday, August 8, 2018
"The @realDonaldTrump account is neither owned nor controlled by the federal governmen ...
- Twitter Wants Court To Halt Suit By White Nationalist
Digital News Daily, Wendy Davis - Wednesday, August 8, 2018
"Twitter's decisions on what or whose content to distribute are quintessential editori ...
- Hearst Magazines Names Kate Lewis Chief Content Officer
Publishers Daily, Sara Guaglione - Wednesday, August 8, 2018
Lewis will direct content strategy for all Hearst Magazines' print and digit ...