Tag results for "corporate responsibility"
- Facebook Brand Trust Is Expensive To RebuildAt issue is not only the brands' trust in Facebook, but consumers' ...
- IPG Mediabrands Tackles The Yin/Yang Of Safety/ResponsibilityIn what may well be the first publicly stated principles by a ...
- More Brands Join Facebook Boycott, Suspend Ads To Protest Its Weak Stance On HateA growing number of brands -- including The North Face, REI and ...
- It's Time For Brands To Raise Their Highly Visible Hands In The MarketplaceAs troubling as these times are, it's encouraging to see brands and ...
- Mindshare: Amid Multiple American Crises, Racism Looms LargestIt's not just the economy, stupid. That's one of the takeaways from ...
- NBC's Yaccarino Calls For 'Radical Transformation' Of Marketing Amidst Social Unrest, Economic Declines"We need to do more as a marketing community to address our ...
- Report: Social Media Companies Must Revamp Inadequate Content PoliciesNYU's Stern Center leadership takes issue with social networks' widespread practice of ...
- Brands That Are Helping During COVID-19 Are Feeling The Love On SocialBrands doing good things for others are clearly seeing a lift in ...
- The End Of Pointless PurposeIt's time to put something better in place, and the UN's Sustainable ...
- The COVID-19 Hourglass: Brands Unsure About Return To NormalMost marketers have adjusted their approach in response to the COVID-19 crisis, ...
- Volkswagen Expands Arts Support In NYCVolkswagen's support fits into its "Drive Bigger" campaign, which focuses on working ...
- Boris Backing Corbyn? Brands Will Need Strong Ethics When Deepfakes Target BusinessesDeepfake technology has been unleashed in the election. What happens when it's ...
- 'Brand Activism' On The Rise, Report SuggestsResearch from the World Media Group suggests brand activism is on the ...
- Fix What's Broken: Gen Z Wants Brands That Tackle Guns, Gays, The PlanetBrands are going to have to get gutsier about purpose if they ...
- AT&T, Comcast, Amazon And Others Ask Congress To Override State Privacy Laws"Now is the time for Congress to act and ensure that consumers ...
- Yahoo! The UK Needs An Apology? Again!Did you get cut off yesterday too? UK telcos need to wake ...
- As Walmart Wrestles With Gun Stance, Is Brand At Risk?CEO Doug McMilllon used the company's earnings conference call to reiterate concerns ...
- Mars Bows Visual Refresh, Purpose Statement To Support Growth PushTraditionally secretive, family-owned giant needs to attract new talent for diversified expansion ...
- Report: Majority Of Global Consumers Are 'Belief-Driven' BuyersTwo in three global consumers are now "belief-driven" buyers who express purchase ...
- Can Mark Zuckerberg Save The World From Facebook?The New Yorker’s Evan Osnos profiles Mark Zuckerberg at a time when ...
- Google Employees Demand Transparency Around China Search EngineA letter circulating at Google's headquarters is raising concerns about the company's ...
- Microsoft Takes On Societal ResponsibilitiesAddressing societal issues that arise from technologies such as artificial intelligence seems ...
- After Abusive Behavior By Sorrell, WPP Will Review Its Codes Of ConductThe policy review was disclosed in a memo by Co-Chief Operating Officer ...
- Execs Grapple With Diversity Issues At Advertising Week Leaders must create a corporate culture that is reflective of the broader ...
- Millennials Favor Companies With Activist CEOsThis form of "voting by wallet" is not to be ignored as ...
- Understanding The 'Corpsumer' SegmentGlobal PR agency MWWPR commissioned a Wakefield Research study that found roughly ...
- Media CEOs Face Challenges After Trump Withdraws U.S. From Paris Climate AgreementPresident Trump's decision to withdraw from the Paris climate accord has set ...
- Major Tronc Shareholder Criticizes Company's 'Poor Corporate Governance'Patrick Soon-Shiong revealed in regulatory filings that he had increased his stake ...
- Revenge Of The Brands: Google Boycotted, Adland's 'Rock Stars' Called OutIt's brands themselves that are boycotting Google, and it's brands that are ...
- The Low-Budget Engine Behind The Trump BoycottShe may be an accidental activist, but marketer Shannon Coulter says she ...
