- Will Yelling At AI Make Me Feel Any Better About Your Product?
MediaDailyNews, George Simpson - Thursday, April 5, 2018
Can artificial intelligence actually help brands get me out of phone-tree h ...
- Transactional Emails Work If You Work Them: Benchmark Study
Email Insider, Ray Schultz - Wednesday, March 14, 2018
Almost all firms see transactional emails as important -- but many la ...
- AC Hotels Launches 'Unpacked' Campaign As Marriott Expands Brand In North America
Digital News Daily, Laurie Sullivan - Thursday, March 1, 2018
The experience takes travelers on an artistic, poetic journey behind the scen ...
- Reducing Churn For Customer Success
Research Brief, Jack Loechner - Friday, February 23, 2018
72% of organizations had a clearly defined Customer Success strategy while t ...
- AI Can Improve Customer Experience And Boost Performance
Around the Net In MAD London, Sean Hargrave - Thursday, February 22, 2018
Businesses that focus on experience perform better than those that do no ...
- Aldi Tops Supermarket Table For Customer Satisfaction
Around the Net In MAD London, Sean Hargrave - Monday, February 12, 2018
Aldi has been named at the UK's best supermarket for customer satisfacti ...
- L.L. Bean To Continually Track Clothing After Purchase
Connected Thinking, Chuck Martin - Friday, February 9, 2018
Tracking consumers through sensors in clothing may now become a reality, ...
- Tribal Focuses On Experience To Take On The Consultancies
Around the Net In MAD London, Sean Hargrave - Monday, February 5, 2018
"Campaign" is reporting that Tribal Worldwide London is taking the fight ...
- Governments Lack The Knack: Citizens Want Better Online Engagement
Email Insider, Ray Schultz - Friday, February 2, 2018
Who doesn't get online marketing and email? Governments, citizens say. ...
- Study Shows Poor Follow-Up To Customer Emails
Email Marketing Daily, Ray Schultz - Tuesday, January 30, 2018
Companies are falling way short when it comes to customer service. On ...
- The Rise Of Those Annoying Talking Robots
Media Insider, Steven Rosenbaum - Monday, January 29, 2018
Has "higher than normal call volumes" become the new normal? The simp ...
- Dentsu Acquires HelloWorld, Will Boost Merkle's Loyalty, People-Based Marketing
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 3, 2018
Promotions and royalty group HelloWorld will be rolled into Merkle's loyalty divisi ...
- Mini Offers Unique Personalization Options
Marketing Daily, Tanya Gazdik - Tuesday, December 26, 2017
"Mini Yours Customised" allows customers to design personalized inlays for the si ...
- AARP: Customer Experience Is The North Star
Show Daily: Videos, Staff Writers - Wednesday, December 20, 2017
Email does not live in a vacuum. As Director of Email Jul ...
- Emotional Engagement Could See 5% Sales Lift For Retailers
Around the Net In MAD London, Sean Hargrave - Wednesday, December 6, 2017
Retail brands could see a 5% lift in revenue through emotionally engagi ...
- BMW Hands Retail Marketing Role To Zone
Around the Net In MAD London, Sean Hargrave - Thursday, November 30, 2017
BMW has appointed Zone to handle retail marketing across its BMW, MI ...
- Accenture Appointed Global Customer Experience Agency For Maserati
Around the Net In MAD London, Sean Hargrave - Tuesday, November 28, 2017
Accenture has been appointed as Maserati's first global customer experience agency. I ...
- Prepare For An Influx Of Customer Communication This Holiday Season
Email Marketing Daily, Jess Nelson - Wednesday, November 22, 2017
Consumers and businesses alike can expect a bombardment of phone calls a ...
- High Street Moves To Experiences, Not Shirts And Shoes
London Blog, Sean Hargrave - Monday, November 13, 2017
Research confirms what we have all been thinking -- the high stre ...
- The Bumpy Road Ahead For AI In Sales, Customer Service
Connected Thinking, Chuck Martin - Thursday, November 9, 2017
More companies are expected to deploy various forms of artificial intelligence ne ...
- Apple, Amazon, Google, Facebook Create Emotional Connections, Sense Of Belonging
Digital News Daily, Laurie Sullivan - Thursday, November 9, 2017
Findings released Thursday by IBMiX based on research from Ipsos aim ...
- Tesla Retains Top Spot Among Luxury Auto Brands
Marketing Daily, Tanya Gazdik - Friday, October 20, 2017
Tesla has positioned itself as an expert guiding light, Group XP's Ia ...
- Hyundai Aims To Make Car-Buying Experience Easier
Marketing Daily, Tanya Gazdik - Wednesday, October 11, 2017
The key elements of a new dealership program offered by Hyundai a ...
- CMO Council: Aftermarket Still An Afterthought
Digital News Daily, Laurie Sullivan - Tuesday, October 10, 2017
Just 45% of marketers at manufacturing companies say their companies view aftermark ...
- Keith Weed At Advertising Week: Digital Supply Chain Is 'Still Murky'
MAD, Steve McClellan - Tuesday, September 26, 2017
It is increasingly important to communicate with consumers one on one, sa ...
- Lytics Launches Orchestrate, Centralizing Cross-Channel Analytics Into One Platform
Email Marketing Daily, Jess Nelson - Thursday, September 21, 2017
Customer data platform Lytics launched a new feature on Wednesday that enabl ...
- New Data Management Platform Amperity Launches Out Of Stealth Mode
Email Marketing Daily, Jess Nelson - Thursday, September 14, 2017
Amperity is a Customer Data Platform that looks to leverage data scien ...
- Evergage Releases Triggered Email Campaigns
Email Marketing Daily, Jess Nelson - Thursday, September 14, 2017
Evergage is doubling down on email, releasing a new trigger-based email to ...
- CEOs Give Themselves High Marks For Improving Customer Experiences
Connected Thinking, Chuck Martin - Tuesday, September 12, 2017
Improving customer experience is one of the main drivers of digital transformati ...
- Accenture Doubles Down On Experience
Around the Net In MAD London, Sean Hargrave - Tuesday, September 12, 2017
Accenture is on the record as stating it wants to be t ...