- Stitch Fix Falls Further Out Of Fashion
D2C Insider, Sarah Mahoney - Monday, June 20, 2022
After disappointing earnings and a gloomy forecast, the once-sizzling stylish tech bra ...
- 3 Foundational Emails Every D2C Brand Should Build
Marketing Insider, Bryan Karas - Monday, June 20, 2022
Without foundational emails, you risk missing out on revenue you could ...
- Firms Seek To Add Channels, Expand Customer Engagement In Next 12 Months: Study
Email Marketing Daily, Ray Schultz - Thursday, June 16, 2022
Brands hope to improve their customer experience and improve personalization by explori ...
- Bombas Taps Horizon Next For Data-Driven Media
MediaDailyNews, Joe Mandese - Monday, June 13, 2022
Citing a rapidly changing direct-to-consumer marketplace, Bombas said it is leaning ...
- Hims & Hers Taps Drag Queens For Hair-Loss, Mental Health Messages
D2C Insider, Sarah Mahoney - Monday, June 13, 2022
Company is sponsoring a Pride Tour with drag superstars Violet Chachki a ...
- Startup Backed By Thrasio Launches Platform For Direct-To-Consumer Brands
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 9, 2022
Ecommerce analytics company Zeenk launches its platform this week to support D ...
- web3: Three Ways To Prepare For What's Next
Digital News Daily, Barry Lowenthal - Thursday, June 9, 2022
Web3, built using blockchain technology, promises a decentralized peer-to-peer web (no mo ...
- For Pride, Harry's Trades Rainbows For B&W
D2C Insider, Sarah Mahoney - Monday, June 6, 2022
Running the first joint campaign for its men's and women's collection, Harry ...
- Lululemon Sales Still 'Sizzling'
Marketing Daily, Sarah Mahoney - Friday, June 3, 2022
Lululemon's first-quarter revenue jumped an impressive 32%, rising to $1.6 billion, fr ...
- Blue Apron Rolls Onto Walmart.com
Marketing Daily, Sarah Mahoney - Thursday, June 2, 2022
The collaboration is new territory for both companies, making Blue Apron t ...
- Enter the Retail Media Networks
The MediaPost Cases, Lisa Singer - Friday, June 17, 2022
Retail Media Networks (RMNs) have added new inventory, targeting, sales and measureme ...
- Boston-Based NESN Starts First Stand-Alone Streaming Regional Sports Network Service
Television News Daily, Wayne Friedman - Wednesday, June 1, 2022
New England-based regional sports channel NESN says it has become the fir ...
- Ulta Scores Record Sales As America Falls For TikTok Styles
Marketing Daily, Sarah Mahoney - Tuesday, May 31, 2022
Makeup is back in style in a big way, pushing skincare produc ...
- Research: How Legacy Companies Are Beating D2C Brands
D2C Insider, Sarah Mahoney - Tuesday, May 31, 2022
Part of the problem: fast-rising ad prices on social media, making ...
- NFL To Reportedly Launch A D2C Service In July
Television News Daily, Wayne Friedman - Thursday, May 26, 2022
The NFL plans to launch its own mobile streaming service -- NF ...
- Doritos, MAC Cosmetics, BarkBox Enter The 'Stranger Things' World
Marketing Daily, Steve Ellwanger - Tuesday, May 24, 2022
New subscribers to BarkBox will receive a box containing "Stranger Things" d ...
- StitchFix Hires Marc Jacobs Exec To Head Marketing
Around the Net In Brand Marketing, Tanya Gazdik - Monday, May 23, 2022
The online clothing-subscription retailer StitchFix hired Debbie Rose Woloshin as its new CMO. Woloshin w ...
- Sinclair's RSN Unit Hires Hulu Marketing Exec To Lead New D2C Division
Television News Daily, Wayne Friedman - Monday, May 23, 2022
Schneider will have oversight over the Bally Sports-branded D2C sports business conten ...
- Rothy's Rolls Out First-Ever Brand Awareness Campaign
D2C Insider, Sarah Mahoney - Monday, May 23, 2022
Rothy's built its fanbase via word-of-mouth and social media, fueled by phot ...
- Friends Can Now Shop Together With New eBay Snapchat Sticker
Digital News Daily, Colin Kirkland - Thursday, May 19, 2022
This is the first time eBay links can be shared visually throu ...
- Warren Buffett Buys $2.6 Billion Stake In Paramount Global
Television News Daily, Wayne Friedman - Tuesday, May 17, 2022
The news, which sent the company's stock soaring 14% in early tradi ...
- In New Campaign, Casper Touts Art And Science Of Sleep
D2C Insider, Sarah Mahoney - Monday, May 16, 2022
"Our unique business model isn't unique any longer," says Glenn Pajarito, Casper ...
- Streaming Fallout: A New Promotion Strategy For TV Network Partners, Local TV Stations, Cable Systems?
TV Watch, Wayne Friedman - Monday, May 16, 2022
Shifting business away from traditional media distribution partners has been an iss ...
- Wayfair, Etsy, eBay Struggle With Ecommerce Reset
D2C Insider, Sarah Mahoney - Monday, May 9, 2022
Ecommerce companies that recently saw sales soar as people spent heavily ...
- Podcast Ad Spending To Rise 47% To $2.1B This Year
MediaDailyNews, Wayne Friedman - Monday, May 9, 2022
Podcast ad revenue is projected to add another 45% to $3.1 billi ...
- Wunderman Thompson Launches Cross-Channel Commerce Service
Email Marketing Daily, Ray Schultz - Friday, May 6, 2022
Wunderman Thompson has launched a unified commerce service in North America th ...
- Paramount Global Streaming Revenue Up 82%, Total Company Revenue Virtually Flat
Television News Daily, Wayne Friedman - Tuesday, May 3, 2022
Total global subscription revenue from streaming was 95% higher with streaming ...
- Magnolia Bakery Enlists Burger King's Design Firm
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, May 1, 2022
New York’s legendary Magnolia Bakery is reinventing itself with the help ...
- In New Campaign, Tuft & Needle Pushes Sleep Wellness
D2C Insider, Sarah Mahoney - Monday, May 2, 2022
Tuft & Needle hopes to change the conversation about mattresses, playing ...
- Amazon Underwhelms As Online Shopping Slows
Marketing Daily, Sarah Mahoney - Friday, April 29, 2022
The real bombshell is that sales at Amazon's online stores actually decline ...