- In Shutdown, ThirdLove Customers Crave Comfort And Sunshine
D2C Insider, Sarah Mahoney - Monday, May 11, 2020
ThirdLove's Heidi Zak: "Now people are kind of coming out the oth ...
- Zappos' Culture Code: Knowledge, Power, Presence, Harmony
Marketing Daily, Sarah Mahoney - Friday, May 8, 2020
To survive uncertain times, an organization structured as a complex adaptive syst ...
- Ads Defend Postal Service Bailout As GOP Fundraiser Named Postmaster
Marketing Daily - Top of the News, Thom Forbes - Thursday, May 7, 2020
Online retailers, led by Amazon and CVS, launched ad campaign opposing t ...
- Why American Companies Are Researching More D2C, Less Retargeting Post-Pandemic
MediaDailyNews, Joe Mandese - Thursday, May 7, 2020
American businesses are spending more time researching direct-to-consumer advertising, native advertising a ...
- Wayfair Sales Surge, But Marketing Devours Profits
Marketing Daily, Sarah Mahoney - Tuesday, May 5, 2020
Wayfair, says the pandemic has helped brand sales, as sheltering-at-home consumers look ...
- Cheers, Y'all: From Wine Subscriptions To Liver Woes
D2C Insider, Sarah Mahoney - Monday, May 4, 2020
Edison Trends reports a 200% jump in wine subscriptions. But experts alrea ...
- Adland Entrepreneur Banks On Creative Collaborations
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 4, 2020
Entrepreneur Lara Vandenberg plans to launch Publicist, an online marketplace that connec ...
- The Naked Market: Launch Multiple, Socially Conscious Brands -- And Do It Fast
CPG Insider, Steve Ellwanger - Friday, May 1, 2020
"Where we differentiate first and foremost is speed to market. We're creati ...
- Amazon Sales Soar, But Profits Pinched
Marketing Daily, Sarah Mahoney - Thursday, April 30, 2020
Net income slipped 29% to $2.5 billion, as the Seattle-based company grappl ...
- Amazon: How Well Will The Ecommerce King Navigate COVID-19?
Digital News Daily, Mario Natarelli - Thursday, April 30, 2020
Witnessing Amazon's rise up through the ranks demonstrates how the brand h ...
- Amazon Uses Data From Sellers To Develop Competing Products
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, April 26, 2020
Amazon has long asserted that when it makes and sells its o ...
- Pandemic Moves Experiential Retail Online
Around the Net In Brand Marketing, Phyllis Fine - Monday, April 27, 2020
Retailers that aim to provide special in-store experiences to compete against ecommer ...
- CEO Spotlight: Evite Wants To Be The Pinterest Of Virtual Parties
D2C Insider, Sarah Mahoney - Monday, April 27, 2020
Evite's Victor Cho: "There's a role for a real virtual party. A ...
- Zoom Fatigue: We Hate The Way We Look Tonight
Marketing Daily, Sarah Mahoney - Thursday, April 23, 2020
Revieve, which provides AI and AR for brands like Shiseido, sees ep ...
- NBC Expands Ecommerce Efforts With NBCUniversal Checkout
Television News Daily, Wayne Friedman - Thursday, April 23, 2020
NBCUniversal Checkout will give companies the ability to set up ecommerce busine ...
- AdRoll Adds Email Features For D2C Brands
Email Marketing Daily, Ray Schultz - Wednesday, April 22, 2020
The new email marketing tools include email capture and triggered email send ...
- Activewear Brand Wants To Give Free Masks To Everyone In America
Marketing Daily, Sarah Mahoney - Tuesday, April 21, 2020
Dhvani, a D2C company best known for earth-friendly workout gear, is usi ...
- Direct-To-Consumer Brands Struggle In Pandemic
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, April 19, 2020
Despite increased time online, consumers abiding by stay-at-home orders are even le ...
- Headspace Leans Into Its Mindfulness Moment
D2C Insider, Sarah Mahoney - Monday, April 20, 2020
Headspace, the mindfulness pioneer, is offering a product -- peace of mi ...
- With Sloths And Llamas, Welly Expands Efforts To Make First Aid Cute Again
Marketing Daily, Sarah Mahoney - Wednesday, April 15, 2020
Welly's kits feature whimsical patterns on its flexible fabric bandages and ...
- Groupon Lays Off 44% Of Its Employees
Around the Net In Brand Marketing, Tanya Gazdik - Monday, April 13, 2020
Groupon says it will lay off about 2,800 employees as a resu ...
- Amazon To Hire 75,000 More Workers
Around the Net In Brand Marketing, Tanya Gazdik - Monday, April 13, 2020
Amazon says it is hiring 75,000 more employees in addition to t ...
- Founder's Spotlight: Overnight Pivot To D2C To Save The Farm
D2C Insider, Sarah Mahoney - Monday, April 13, 2020
"Overnight lesson in survival" for the Chef's Garden: "Within 24 hours ...
- Exo Protein's Jones On The Potential Of Crickets As Food
CPG Insider, Steve Ellwanger - Friday, April 10, 2020
"We want to support people eating crickets and having a great experien ...
- Launching In Tough Times? 'Be Brave, Conscientious, Flexible'
Marketing Daily, Sarah Mahoney - Wednesday, April 8, 2020
Q&A with D2C marketer Jamie Glassman, CEO of start-up One Click b.eaut ...
- D2C Brands Gain Amid Virus-Fueled Shopping
D2C Insider, Sarah Mahoney - Monday, April 6, 2020
New research from Rakuten Advertising on D2C shoppers finds some surprising catego ...
- Etsy Launches 'Stand With Small' Campaign
Marketing Daily, Sarah Mahoney - Thursday, April 2, 2020
Ads remind consumers that small businesses are especially in need of suppo ...
- Lunya D2C Brand Rocks WFH With Nominate A Nurse Campaign
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 2, 2020
Lunya temporarily closed its physical locations and put on hold store openin ...
- D2C Category Remains Strong Despite Pandemic 'Headwinds'
MediaDailyNews, Joe Mandese - Thursday, April 2, 2020
In its first discrete estimates for the direct-to-consumer (D2C) marketing category, eMarket ...
- Food Fixations: Digital Hits Its Limit
D2C Insider, Sarah Mahoney - Monday, March 30, 2020
It's been astonishing to see how quickly the world has galloped towa ...