- Maybe You Can Engage Your Customers But What About Your Audience?
MediaPost Connect, Nina Lentini - Monday, May 11, 2020
It pays to make 'em laugh as we found out throughout o ...
- Media Epidemiology
RTBlog, Joe Mandese - Monday, May 11, 2020
One of the most surprising developments surrounding our coverage of the COVID- ...
- Data Roadmap For States' Reopening Tracks Consumer Spend, Analyzes Behavior From 40M Households
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 8, 2020
Commerce Signals' COVID-19 Consumer Spend Impact Dashboard analyzes changes in payment ca ...
- IPG Rebrands Cadreon As Matterkind
MAD, Steve McClellan - Wednesday, May 6, 2020
Leveraging data assets from IPG data company Acxiom and taking an audience-bas ...
- Brands Learn A Wealth Of Details About Consumers During COVID-19
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 6, 2020
Brands are reluctant to talk about the insights they are gaining fr ...
- Google Data Tool Helps Brands Understand Changing Consumer Behaviors Since COVID-19
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 7, 2020
Google for the first time will provide deep insight on product categori ...
- Consenting Adults? EU Data Board Says You Can't Use Cookie Walls To Drive Consent
Email Insider, Ray Schultz - Wednesday, May 6, 2020
You can't infer consent from the act of scrolling -- and ema ...
- Roku Boosts DSP Operations, Launches OneView Platform
Television News Daily, Wayne Friedman - Tuesday, May 5, 2020
Roku says its OneView platform will leverage TV identity data to mana ...
- Data Startup Syncari Adds Former Marketo Execs To Team
Digital News Daily, Ray Schultz - Tuesday, May 5, 2020
Scott Edmonds is joining Syncari as CRO and Reade Triolo is joini ...
- Springbot Clients Gain Access To Loyalty Data Through Integration With Smile.io
Email Marketing Daily, Ray Schultz - Tuesday, May 5, 2020
Loyalty points can be included in email campaigns and used as targeti ...
- Quibi Claims It Has Fixed Email Data Leakage Issue: Report
Around the Net in Email, Ray Schultz - Monday, May 4, 2020
Quibi told Variety it has fixed the issue raised in a repo ...
- FCC Ordered To Disclose Data About Net Neutrality Commenters
Digital News Daily, Wendy Davis - Friday, May 1, 2020
Siding with The New York Times, a federal judge has ordered th ...
- Web Hosting Firm Aims To Boost SEO, Email Deliverability With 'Co-Cloud' Service
Email Marketing Daily, Ray Schultz - Monday, May 4, 2020
Verpex works with several cloud data centers including AWS, Google Cloud a ...
- Connecting Markets And Business During Pandemic: 'A Haircut For Personal Data?'
MediaDailyNews, Tony Jarvis - Monday, May 4, 2020
ESOMAR, the global voice of the data, research and insights community, moderat ...
- CIMM Launches Best Practices Study On Combining Smart TV, STB Data
Advanced TV Insider, Karlene Lukovitz - Friday, May 1, 2020
The study aims to develop guidelines for the emerging practice of mergi ...
- GfK, Dstillery Reimagine Automotive Ad Targeting
Digital News Daily, Laurie Sullivan - Thursday, April 30, 2020
GfK and Dstillery believe they have developed an ad-targeting model that strong ...
- Google Can't Shake New Mexico Suit Over Children's Privacy
Digital News Daily, Wendy Davis - Thursday, April 30, 2020
A federal judge in New Mexico said Google must face claims th ...
- Republican Senators To Introduce COVID-19 Privacy Bill
Digital News Daily, Wendy Davis - Thursday, April 30, 2020
The "COVID-19 Consumer Data Protection Act" would require companies to obtain people ...
- Brands Are Using More Data And Spending More On It: Study
Email Marketing Daily, Ray Schultz - Friday, May 1, 2020
Most firms are succeeding with their data strategies despite hurdles, Ascend2 repo ...
- Google Purchase Of Fitbit Deserves Close Look, Advocates Say
PolicyBlog, Wendy Davis - Thursday, April 30, 2020
"Given Google's existing dominance in the gathering and monetizing of consumer dat ...
- Google-Apple Contact Tracing Plan Meets With Skepticism
Digital News Daily, Wendy Davis - Wednesday, April 29, 2020
Just 50% of smartphone owners said they were likely to use t ...
- GDPR Advice Site Fixes Data Exposure Problem: Report
Around the Net in Email, Ray Schultz - Tuesday, April 28, 2020
GDPR.EU, a GDPR advice site, has fixed a problem that reportedly expos ...
- Supreme Court Asks hiQ To Respond In Battle Over Data Scraping
Digital News Daily, Wendy Davis - Monday, April 27, 2020
The Supreme Court wants analytics company hiQ to respond to LinkedIn's reque ...
- Infogroup Debuts B2B Intent Data Platform
Email Marketing Daily, Ray Schultz - Tuesday, April 28, 2020
Data Axle helps brands act on interest based on behavior in multip ...
- How Kenshoo Remains As Nimble As A Startup
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 28, 2020
Kenshoo is using new platforms, including one that uses data stored ...
- Apple, Google Address Privacy Concerns Around COVID-19 Tracing On Mobile
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, April 26, 2020
The Australian Government on Sunday officially launched its Contact Tracing app, COVIDSaf ...
- Consumers Seek Value, Relevance From Sharing Personal Data
Research Intelligencer, - Thursday, April 23, 2020
Companies like Amazon, Google and Microsoft that collect heavy amounts of informati ...
- Cookieless Targeting Finds Its Way Into Online Advertising From Unlikely Tech Companies
Digital News Daily, Laurie Sullivan - Tuesday, April 21, 2020
Looking to find a solution to Google's cookie shutdown, companies are rolli ...
- Google-Apple Contact Tracing Plan Poses 'Alarming' Privacy Risk, Sen. Hawley Warns
Digital News Daily, Wendy Davis - Tuesday, April 21, 2020
"Your materials state that the data necessary for this project will ...
- How Shelter-In-Place Is Impacting Local TV Markets
Research Intelligencer, Joe Mandese - Wednesday, April 22, 2020
Nielsen data shows streaming trends varied across markets, age groups and tim ...