- Senators Concerned About COVID-19 Health Data Leak
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 18, 2020
A group of senators on Wednesday sent letters to the Trump Administrati ...
- An Ad Industry Forecast You Never Wanted To See
Red, White & Blog, Joe Mandese - Wednesday, March 18, 2020
It's not uncommon for some of Madison Avenue's leading modelers to foreca ...
- Google's 'Hopelessly Vague' Privacy Policy Violates GDPR, Privacy Advocate Claims
Digital News Daily, Wendy Davis - Monday, March 16, 2020
The browser company Brave has alleged in a new complaint that Goog ...
- LiveRamp and Jivox Partner On Cookie-Less Personalization
Email Marketing Daily, Ray Schultz - Tuesday, March 17, 2020
The scheme will allow clients to market across channels while remaining priva ...
- Think It Forward, Says Freckle CEO Neil Sweeney
Data & Programmatic Insider, Laurie Sullivan - Monday, March 16, 2020
Sweeney starts, runs and sells successful startups by recognizing a deficiency ...
- New Federal Privacy Bill Would Let Consumers Delete Their Data
Digital News Daily, Wendy Davis - Friday, March 13, 2020
Senator Jerry Moran has introduced a new privacy bill that would overri ...
- The Mismanagement Of Information During A Time Of Crisis
Performance Marketing Insider, Laurie Sullivan - Monday, March 16, 2020
Why did Alphabet-Google CEO Sundar Pichai write an approximate 1,264-word post publish ...
- Microsoft Bing Tracks COVID-19 Confirmed Cases, Aggregates Data And Articles
Search & Performance Marketing Daily, Laurie Sullivan - Saturday, March 14, 2020
Microsoft Bing has launched a COVID-19 Tracker website that provides details ...
- AT&T Suspends Home Broadband Data Caps After FCC Commissioner Calls For 'Aggressive Action'
Digital News Daily, Wendy Davis - Thursday, March 12, 2020
The FCC's Jessica Rosenworcel is calling for "aggressive action" to expand broadba ...
- California AG Flip-Flops On Proposed Privacy Rules
PolicyBlog, Wendy Davis - Thursday, March 12, 2020
The newest round of proposed regulations to the California Consumer Privacy A ...
- Coronavirus: Worldwide Search Data Reveals Astonishing Insights
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 12, 2020
Experimental AI technology from Perion Network's search technology division CodeFuel shows t ...
- Do Political Views Divide Thoughts On Coronavirus?
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 10, 2020
Will your political affiliation determine whether or not you will contract coronaviru ...
- Ex-Amazon Data, Ecommerce Guru Finds Link Between Business And Football
Data & Programmatic Insider, Laurie Sullivan - Monday, March 9, 2020
Managing real-time pricing, promotions and inventory isn't easy. Michael Lagoni, CEO ...
- Kellogg Interactive Ad Scores Big with Fans During Super Bowl
The MediaPost Cases, Nina Lentini - Friday, March 6, 2020
Looking to score big with your Super Bowl ad? How about selli ...
- Esri Expands Data Licensing Arrangement With Infogroup
Email Marketing Daily, Ray Schultz - Thursday, March 5, 2020
Infogroup data will now be available to clients through Esri's ArcGIS Marketpl ...
- The Gummed-Up Data Machine
Media Insider, Ted McConnell - Thursday, March 5, 2020
Regulators seem blissfully unaware that their actions regarding privacy are helping Facebo ...
- 65% Of Consumers Believe It's A Risk To Give Up Their Data To Brands
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 4, 2020
People willing to share data with brands increasingly want to know t ...
- Local Political Advertising Estimate Raised 8% To $7.1 Billion
Television News Daily, Wayne Friedman - Wednesday, March 4, 2020
Local political advertising is poised to pull in higher record levels th ...
- ANA Finds Serious Problem: Marketing Students Just Wanna Have Fun
MediaDailyNews, Joe Mandese - Wednesday, March 4, 2020
There's a fundamental disconnect between the goals of the ad industry ...
- mParticle Raises $45 Million In Funding, Partners With LiveRamp
Email Marketing Daily, Ray Schultz - Tuesday, March 3, 2020
The customer data platform has raised $120 million in financing to d ...
- Purple Personalizes Ads Through Rakuten's Affiliate Network, 'Cross-Publisher Relationships'
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 2, 2020
Purple began forming "cross-publisher relationships" to make media buys that include affiliat ...
- Moz Lexicon Based On Accurate Data Creates Google Controversy
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 2, 2020
Data shows that serving up in the top space in search engi ...
- Time To Overhaul The Industry Data Labeling System
Data & Programmatic Insider, Laurie Sullivan - Monday, March 2, 2020
Data experts at Lotame believe it's time to stop using antiquated ter ...
- New Leadership At IPG's Acxiom
MAD, Steve McClellan - Friday, February 28, 2020
Chad Engelgau is taking the helm of the company, serving as Glob ...
- 'The Boston Globe,' Newlab Partner To Develop Data-Driven Tools
Publishers Daily, Melynda Fuller - Friday, February 28, 2020
Data-driven AI-based tools will be used to bring news to information deser ...
- Facebook Sues Mobile Analytics Company OneAudience Over Data Mining
Digital News Daily, Wendy Davis - Thursday, February 27, 2020
The mobile analytics company OneAudience improperly collected a host of data fr ...
- Scattered Data: CDPs Are Needed To Pull It All Together, Study Says
Email Insider, Ray Schultz - Friday, February 28, 2020
Data is being sent to an average of eight platforms, with ema ...
- California Privacy Law Could Become More Business-Friendly, Watchdogs Say
PolicyBlog, Wendy Davis - Thursday, February 27, 2020
New proposed regulations "are largely a step backwards for protecting consumers' privac ...
- Google Terms Of Service Details Updates Coming In March
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 26, 2020
The FAQ explains how changes reflect evolving regulatory environments and Google's effor ...
- Google To Invest $10 Billion In U.S. This Year On Data Centers, Offices
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 26, 2020
The investments in 11 states builds on the $13 billion investment ...