- Orphaned Carts: Why Shoppers Give Up On The Buying Process
Email Insider, Ray Schultz - Monday, June 6, 2022
One study points to shipping costs, and that sounds just about ri ...
- Startup Teams With WhatsApp, Offers Tools To Help SMBs Hyper-Personalize Emails
Email Marketing Daily, Ray Schultz - Monday, June 6, 2022
Factoreal announces new email features and is teaming up with WhatsApp. ...
- Email Client Superhuman Lays Off 22% Of Staff
Email Marketing Daily, Ray Schultz - Monday, June 6, 2022
Superhuman CEO Rahul Vohra says the move will help the company bui ...
- GoSecure And TPx Launch Email Inbox Protection Service
Email Marketing Daily, Ray Schultz - Monday, June 6, 2022
With the launch of the tool, GoSecure and TPx are looking ...
- Email Practices That May Harm Banks
Around the Net in Email, Ray Schultz - Friday, June 3, 2022
Consumers are annoyed—and worse—by redundant emails from banks. For instance, a custom ...
- Five Years Of Retail Personalization
Around the Net in Email, Ray Schultz - Friday, June 3, 2022
Retailers have greatly increased their use of personalization since 2017. Here a ...
- Loyalty Hounds: Bridge Millennials Are Most Likely To Join Multiple Brand Programs
Email Insider, Ray Schultz - Friday, June 3, 2022
Bridge Millennials -- people ages 34-44 -- are loyal. But like everyon ...
- Is The Palace Spamming People? Email Telling Cricket Star Of Honor Went Into Junk Folder
Email Marketing Daily, Ray Schultz - Friday, June 3, 2022
Cricket star Moeen Ali was finally notified of the OBE Honor ...
- Opting Out Of Double Opt-In: Most Sectors Don't Use It, Study Shows
Email Marketing Daily, Ray Schultz - Friday, June 3, 2022
Publishing has the highest double opt-in usage, at 19%. But many secto ...
- Andrea Dumont Named CMO Of Enboarder
Email Marketing Daily, Ray Schultz - Friday, June 3, 2022
Dumont has served such tech firms as Pareto-Health and Virgin Pulse. ...
- How To Keep Customers Informed With Out-Of-Stock Messaging
Around the Net in Email, Ray Schultz - Thursday, June 2, 2022
Out-of-stock product pages shouldn’t be a dead end. Here is a gui ...
- Bad-News Benchmarks: Email Engagement Rates Have Fallen Worldwide
Email Insider, Ray Schultz - Thursday, June 2, 2022
Conversion rates have bounced back from the prior year's unusual results, GetRespon ...
- Commerce12 Acquires Email Agency Tetra
Email Marketing Daily, Ray Schultz - Thursday, June 2, 2022
The move will expand Commerce12's email and SMS capabilities, the firm s ...
- Don't Send Everyone The Same 'Miss You' Emails
Around the Net in Email, Ray Schultz - Wednesday, June 1, 2022
Email marketers sometimes err in assuming that lapsed customers are the sa ...
- Buzz Off: Marketers Are Tired Of Terms Like 'Cookieless,' But Not Their Import
Email Insider, Ray Schultz - Wednesday, June 1, 2022
Most marketers are confident in cookieless solutions, and are serious about first-par ...
- Pipedrive Offers An Integrated Email Marketing Tool For SMBs
Email Marketing Daily, Ray Schultz - Wednesday, June 1, 2022
The new tool brings sales and marketing teams onto one revenue manageme ...
- Study: Affiliate Marketing Fraud Will Hit $3.4 Billion
Email Marketing Daily, Ray Schultz - Wednesday, June 1, 2022
Up to 17% of all traffic coming from affiliate programs is fak ...
- Zeta Marketing Platform Joins Amazon Web Services Marketplace
Email Marketing Daily, Ray Schultz - Wednesday, June 1, 2022
The inclusion of the Zeta Marketing Platform in the Amazon Web Servic ...
- Nintendo Apologizes For 'Mario Kart Strikers' Mistake In Email Subject Line
Around the Net in Email, Ray Schultz - Tuesday, May 31, 2022
Nintendo sent an apology email to Japanese gamers after an embarrasssing ty ...
- Rousing Retail: Brands Face Acquisition Hurdles, Fewer Are Happy With Results
Email Insider, Ray Schultz - Tuesday, May 31, 2022
But they are doing better in retention. Email remains the biggest da ...
- Colleges To Invest In Websites, Social And Email In Next Few Years: Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, May 31, 2022
Email remains effective, but SMS may be challenging it, Mongoose reports. ...
- Email Tops Shopping Persuasion Channels: Study
Email Marketing Daily, Ray Schultz - Tuesday, May 31, 2022
Email is No. 1 in influencing consumers to make online purchases, wi ...
- Google Rejects Claim Gmail Filters Are Biased After Research Emerges
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 31, 2022
Just as search marketers will tell you it takes specific knowledge ...
- Getting The Best Images In Restaurant Emails
Around the Net in Email, Ray Schultz - Friday, May 27, 2022
Restaurants send many emails featuring photos of their food. But some a ...
- Privacy Landmine: Pre-Trained Language Models Can Leak Email Addresses
Email Insider, Ray Schultz - Friday, May 27, 2022
An academic study states that the threat is remote right now, b ...
- Swiss Email Privacy Firm ProtonMail Rebrands As Proton
Email Marketing Daily, Ray Schultz - Friday, May 27, 2022
The company offers an encrypted email service and vows to bring "priva ...
- Boulevard Offers Email Suite For Self-Care Professionals
Email Marketing Daily, Ray Schultz - Friday, May 27, 2022
The Boulevard Marketing Suite allows users to create, execute and track ema ...
- Email Marketing Advice For Small Businesses
Around the Net in Email, Ray Schultz - Thursday, May 26, 2022
Email marketing can be used by small businesses just as it ...
- Lob Offers Tool To Automate Direct Mail
Around the Net in Email, Ray Schultz - Thursday, May 26, 2022
Email marketers who also use direct mail might take note of ...
- Martech Morass: Marketers Say They're Confused By The Tech Landscape
Email Insider, Ray Schultz - Thursday, May 26, 2022
Marketers say it's difficult to know how different martech products fit togethe ...