- Crypto Going Green? Ethereum 'Merge' Begins
Digital News Daily, Colin Kirkland - Wednesday, September 7, 2022
"The Merge" will move the Ethereum blockchain from proof-of-work, which consumes ...
- Keurig Dr Pepper Nixes Report Of 'Partnership' With Bang Energy Parent
Marketing Daily, Steve Ellwanger - Monday, August 22, 2022
The company reiterated that its top capital allocation priority is to gr ...
- Minority Founded And Publicly Traded Direct Digital Holdings Appoints First Chief Growth Officer
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 22, 2022
Direct Digital Holdings, a Houston-based ad-tech group that went public in Februa ...
- 'Power' Play: Erich and Kallman Helps Goal Zero Fight Outages
MAD, Fern Siegel - Friday, August 5, 2022
The "Power Villains" campaign promotes Goal Zero's clean home backup systems, includi ...
- Crude TV
TV Watch, Barry Friedman - Thursday, July 7, 2022
The oil and gas industry has spent more than $3.6 billion ...
- Campaign Looks To Reduce Bitcoin's Environmental Impact
Digital News Daily, Colin Kirkland - Wednesday, March 30, 2022
The campaign, led by Greenpeace and other environmental advocacy groups, pressures Bitco ...
- For This Starcom Campaign, The Medium Is The Smell Of Bergamot, Orange And Lavender
MediaDailyNews, Joe Mandese - Tuesday, November 2, 2021
Starcom Monday broke a new "multi-sensory" out-of-home media campaign in major Briti ...
- Greedy Dinosaur Campaign Shows How Energy Companies Ignore Climate Change
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 12, 2021
The humorous campaign for French independent energy provider ekWateur focuses on awarenes ...
- Climate Change For TV: Banning TV Fossil-Fuel Ads
TV Watch, Wayne Friedman - Thursday, August 19, 2021
The premise is that fossil fuels, like cigarettes, aren't good for anyone ...
- News Corp. To Acquire Oil Price Information Service For $1.15 Billion
Publishers Daily, Ray Schultz - Monday, August 2, 2021
The deal will provide Dow Jones with analytics and benchmark capability f ...
- IOP Publishing Joins DIMPACT In Bid To Manage Its Digital Carbon Footprint
Publishers Daily, Ray Schultz - Friday, July 2, 2021
DIMPACT helps digital content providers measure the greenhouse gas emissions they ca ...
- GroupM: Data Is The New Currency, Taps Olivieri As Chief Innovation Officer
MediaDailyNews, Joe Mandese - Monday, May 24, 2021
In a move that speaks volumes about the future of innovation, Grou ...
- Clicking Through To The Click-Through: Global Rates During A Rough Time
Email Insider, Ray Schultz - Tuesday, May 11, 2021
Email engagement rose globally during the pandemic, and North America was abo ...
- In First Post-Pandemic Comp, Publicis Continues To Lag
MediaDailyNews, Joe Mandese - Thursday, April 15, 2021
In its first quarter to reflect the year-over-year impact of the pandemi ...
- Turning Up The Juice: Email Metrics Rose For Utilities In 2020
Email Insider, Ray Schultz - Tuesday, March 23, 2021
There was an overall open rate of 28.1%, a 14% increase Yo ...
- Vendor Email Compromise Fraud Is Surging, Study Finds
Email Marketing Daily, Ray Schultz - Friday, February 19, 2021
Firms face an 82% increase in the likelihood of SolarWinds-style vendor ema ...
- Mobile And Video Call Use Rises, But At What Environmental Cost?
Performance Marketing Insider, Laurie Sullivan - Monday, February 15, 2021
Using more technology means increased carbon emissions, despite President Joe Biden's determinati ...
- Apple Co-Founder Steve Wozniak Rolls Out Second Venture
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 4, 2020
Efforce uses blockchain technology, allowing consumers to participate in and benefit fr ...
- Big Tech Lobbies Biden To End Trump's Immigration Policies
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 16, 2020
Critics say the immigration policies make it more difficult for skilled worke ...
- BEC Attacks Jump From Q2 To Q3: Study
Email Marketing Daily, Ray Schultz - Friday, October 30, 2020
Invoice and payment scams dominate, But COVID-19 schemes are on the declin ...
- European Utility E.ON Taps Publicis' 'Power Of One' Media Solution, Starcom Will Lead
MediaDailyNews, Joe Mandese - Tuesday, October 13, 2020
E.ON, the Essen, Germany-based utility marketer championing renewable energy, has tapped Public ...
- Engine On Alert As E.ON Calls Review
Around the Net In MAD London, Sean Hargrave - Tuesday, April 21, 2020
"Campaign" reveals that Engine has been put on alert as energy compa ...
- 'Marketing Week' Columnist Calls For More To Take A Stand Against Fossil Fuels
Around the Net In MAD London, Sean Hargrave - Friday, January 31, 2020
"Marketing Week" columnist Mark Ritson writes this week to implore markets a ...
- 'The Guardian' Bans Fossil Fuel Ads
Around the Net In MAD London, Sean Hargrave - Thursday, January 30, 2020
"The Guardian" has announced it will no longer accept advertising from foss ...
- 'The Guardian' Rejects All Fossil Fuel Ads
Publishers Daily, Sara Guaglione - Wednesday, January 29, 2020
"Our decision is based on the decades-long efforts by many in th ...
- Google First To Reach Quantum Supremacy
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 23, 2019
The milestone aims to show it is possible to achieve quantum spee ...
- Google Shopping Goes Live With Price-Tracking Email Alerts, Visual Search, Clean Energy Incentive
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 3, 2019
The Google Shopping experience is now live across mobile and desktop, wi ...
- Will Google Become An Energy Broker To Power Internet Technology?
Performance Marketing Insider, Laurie Sullivan - Friday, September 20, 2019
Google on Thursday announced two new grants from Google.org to provide suppo ...
- WPP Agencies Win Centrica's Global Integrated Account
Around the Net In MAD London, Sean Hargrave - Wednesday, July 10, 2019
A consortium of WPP agencies has beaten off competition from Publicis Grou ...
- Agencies Agree To Not Pitch For Fossil Fuel Accounts
Around the Net In MAD London, Sean Hargrave - Wednesday, July 10, 2019
More than 20 advertising and marketing agencies have joined forces to agr ...