- Fandom Buys 'Screen Junkies' From Defy Media
Digital News Daily, Alex Weprin - Monday, July 2, 2018
The acquisition gives Fandom a significant presence on YouTube, a platform whe ...
- Big Spaceship Wins Sony Master Brand Assignment
Accounts on the Move, Steve McClellan - Thursday, June 28, 2018
Sony has appointed Brooklyn, NY-based Big Spaceship to handle creative advertising f ...
- Disney Taps Strauss To Lead Upcoming Streaming Service
Digital News Daily, Alex Weprin - Thursday, June 28, 2018
In his new role, Ricky Strauss is being "tasked with developing t ...
- Disney Secures Antitrust Approval To Buy Fox Assets
Digital News Daily, Alex Weprin - Wednesday, June 27, 2018
The settlement, if approved by a federal judge, will require Disney ...
- Retail Driving Digital Ad Growth: Tech, Media, Entertainment Lead
Research Intelligencer, Joe Mandese - Wednesday, June 27, 2018
Retail marketers will continue to be the engine driving digital ad spendi ...
- UTA, Cadence13 To Launch Podcast Network For Digital Video Stars
Digital News Daily, Alex Weprin - Friday, June 22, 2018
As digital video stars increasingly look to expand beyond their home platfor ...
- Nielsen Sets A New Tone
Media Insider, Dave Morgan - Thursday, June 21, 2018
Two weeks ago I attended Nielsen's annual Consumer 360 conference in D. ...
- More Connections Coming For In-Flight Entertainment
Connected Thinking, Chuck Martin - Thursday, June 14, 2018
The Internet of Things involves being connected all the time, and th ...
- Studio Acquires AI Tech Firm For $200 Million
AI & IoT Daily, Chuck Martin - Thursday, June 14, 2018
Recall Studios has agreed to acquire Evolution AI Corporation, an artificial intelligen ...
- Universal Launching Jurassic World VR At Dave & Buster's
AI & IoT Daily, Chuck Martin - Friday, June 8, 2018
Universal is launching an interactive cinematic virtual reality game in advance ...
- Enterprise Rent-A-Car Partners With Sir Rosevelt
Marketing Daily, Tanya Gazdik - Thursday, May 31, 2018
Enterprise aims to create connections with customers in engaging ways, said Fra ...
- Entertainment Company Uses Emotions To Grow Annual Revenue
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 30, 2018
Topix developed a strategy to profitably drive readers to the site usi ...
- How Netflix Is Winning With Email Marketing
Around the Net in Email, Ray Schultz - Friday, May 25, 2018
Netflix now has 125 million subscribers worldwide. And email is a co ...
- Caesars Entertainment Drives Opens And Clicks Using Persado
Email Marketing Daily, Ray Schultz - Thursday, May 24, 2018
Caesars Entertainment is one of 50 firms using Persado's AI platform v ...
- Deutsch Enlists Hollywood Star Power In First Campaign For New Ticketing App
Mediapsssst, Richard Whitman - Wednesday, May 23, 2018
Watch out, Fandango -- studio-backed startup Atom Tickets wants to eat yo ...
- Infiniti Teams With Marvel Studios
Marketing Daily, Tanya Gazdik - Wednesday, April 18, 2018
The premise for "Date Night" from CP+B is with the introduction ...
- Vegas Caesars Palace Offers Emperor-Like Experience
Out to Launch, Larissa Faw - Tuesday, April 17, 2018
Las Vegas' Caesars Palace and its agency i.d.e.a. are attempting to expa ...
- Video Game Industry Sues To Restore Net Neutrality Rules
Digital News Daily, Wendy Davis - Thursday, April 5, 2018
Without net neutrality, gaming companies "will have no effective legal recourse again ...
- ESPN+ Streaming Service Starts April 12
Digital News Daily, Wayne Friedman - Monday, April 2, 2018
ESPN, the Walt Disney-owned media brand, says ESPN+ will be an integrat ...
- Does Fox News Channel Offer 2 Kinds Of Content?
TV Watch, Wayne Friedman - Friday, March 23, 2018
Most TV networks offer daytime/early-evening regular news reporting. And then we ha ...
- From NHL To Activision Blizzard, Cherry Still In The 'Smiles Business'
Marketing Daily, Tanya Gazdik - Monday, March 19, 2018
Formerly with the NHL's New Jersey Devils, Daniel Cherry took a f ...
- Activision Blizzard Hires Execs From NHL, NBA, NBC
Marketing Daily, Tanya Gazdik - Thursday, March 15, 2018
Daniel Cherry III brings over 20 years of marketing experience, including ...
- Topgolf Partners With Golf Channel For Show
Marketing Daily, Tanya Gazdik - Wednesday, March 14, 2018
The show will air two nights a week. The series will al ...
- Consumers Say Entertainment Is Vital To Their Well-Being
MAD, Steve McClellan - Tuesday, March 6, 2018
A new study from McCann found that more than 90% of responden ...
- Entertainment: Fundamental To Human Experience
MAD, Lilian Tomovich - Tuesday, March 6, 2018
Our "Truth About Entertainment" study looked at underlying entertainment consumption trends ...
- ESPN Names Digital Disney Vet Pitaro Permanent Chief
Television News Daily, Wayne Friedman - Monday, March 5, 2018
Pitaro will have the title of president at ESPN, as well ...
- Cadillac Has Some Fun With Oscars Spots
Marketing Daily, Tanya Gazdik - Friday, March 2, 2018
Notably, the three spots are from Rokkan, to which the brand h ...
- BT Cannot Compete With Netflix On Drama Rights
Around the Net In MAD London, Sean Hargrave - Tuesday, February 27, 2018
BT's Group Chief Executive Gavin Patterson has told Mobile World Congress th ...
- App Engagement Iffy, iOS Retention Rates Top Android
Digital News Daily, Gavin O'Malley - Monday, February 26, 2018
While making headway in terms of both user retention rates and engagemen ...
- Judge Sides With Redbox In Battle Over Digital Downloads
Digital News Daily, Wendy Davis - Wednesday, February 21, 2018
In a blow to Disney, a federal judge has refused to preve ...