- NBC To Air Special '30 Rock' Reunion-Themed 'Upfront' Event In July
Television News Daily, Wayne Friedman - Wednesday, June 17, 2020
The reunion-themed upfront event will feature "30 Rock" characters offering up stori ...
- Lessons From Virtual BookExpo
Around the Net In Brand Marketing, Phyllis Fine - Sunday, June 7, 2020
New York's annual BookExpo, which recently ran virtually on Facebook offered lesso ...
- Subaru Expands Participation By Making 5K Virtual
Marketing Daily, Tanya Gazdik - Wednesday, June 3, 2020
The event is attracting participants from other states who wouldn't otherwise ...
- Top Replacements For Displaced Physical Events: Digital Advertising, Virtual Events
MediaDailyNews, Joe Mandese - Thursday, June 4, 2020
Digital media, including advertising and/or virtual events, are the main media t ...
- SEO Expert Jumps From Vivid Seats To CouponCabin
Performance Marketing Insider, Laurie Sullivan - Friday, May 29, 2020
Bryson Meunier this week became SEO director for the local coupon sit ...
- OOH Awards Showcase Past As Prologue
MediaDailyNews, Anna Bager - Wednesday, May 27, 2020
OBIE winners, and by extension our entire medium, promote essential businesses a ...
- Publishers Shouldn't Write Off Events Business Completely
Publishing Insider, - Tuesday, May 26, 2020
Instead, the business needs to evolve as a combination of virtual even ...
- 'NYT' Launches 'Unfinished Work' Virtual Series, Focuses On Women's Rights
Publishers Daily, Melynda Fuller - Tuesday, May 19, 2020
Part one of five kicks off today with a discussion called "T ...
- NASCAR Returns To TV, Grabs 6.3 Million Viewers On Fox
Television News Daily, Wayne Friedman - Monday, May 18, 2020
Fox says the "Heroes" race was the most-watched non-Daytona 500 race ...
- Twitch Launches An Esports Directory, Helping Solidify The Line Between Esports And Gaming
Digital News Daily, - Friday, May 15, 2020
Twitch has created a directory that separates out esports replays and li ...
- IAB's 'Virtual' NewFronts Set For End Of June, Presenters Include Hulu, Roku, Snap
Television News Daily, Wayne Friedman - Thursday, May 14, 2020
The IAB will offer its NewFronts as a virtual, video upfront seri ...
- LinkedIn Accelerates Product Development, Launches Live Streaming Events Platform
Digital News Daily, Laurie Sullivan - Tuesday, May 12, 2020
LinkedIn on Tuesday launched a live streaming events platform that combines existi ...
- NBCU's 'One Industry' Update: Cutting Ad Time/Clutter, No New Programming Yet
Television News Daily, Wayne Friedman - Monday, May 11, 2020
NBCU says it continues to work on new programs and new episod ...
- This Would Have Been Upfront Week, If Not For COVID
TVBlog, Adam Buckman - Monday, May 11, 2020
Thanks to a contagious disease, there will be no pressing of t ...
- Disney Advertising Sales To Offer Agency-Specific Virtual Upfronts
Television News Daily, Wayne Friedman - Wednesday, May 6, 2020
Disney Advertising Sales will present a "Virtual Roadshow" -- smaller presentations f ...
- ViacomCBS To Hold Two-Day Virtual Upfront
Television News Daily, Wayne Friedman - Tuesday, May 5, 2020
ViacomCBS will showcase combined assets of its Viacom cable TV-based platforms a ...
- Univision Ready To Make Upfront Deals, Programming Complete For Entire Season
Television News Daily, Wayne Friedman - Tuesday, May 12, 2020
"Unlike English-language networks, our prime-time schedule for the next year is s ...
- MSG Networks Sports Taps Social, Content To Offset Declines Amidst NBA, NHL Pause
Digital News Daily, Laurie Sullivan - Monday, May 4, 2020
To offset declines, MSG Networks has supplemented game content with insights a ...
- Taking Different Approaches, WPP, Omnicom Set Annual Meeting Dates
MAD, Steve McClellan - Friday, May 1, 2020
Both meetings are set for June. Omnicom is taking an in-person/online "hybri ...
- U.S. Travel Association Tries To Salvage National Tourism Week
Marketing Daily, Tanya Gazdik - Sunday, May 3, 2020
The group created a 45-second video that shows how "the spirit ...
- Connecting Markets And Business During Pandemic: 'A Haircut For Personal Data?'
MediaDailyNews, Tony Jarvis - Monday, May 4, 2020
ESOMAR, the global voice of the data, research and insights community, moderat ...
- Mercedes-Benz Enlists Jay Leno, Martha Stewart For 'Concours de Zoom'
Marketing Daily, Tanya Gazdik - Thursday, April 30, 2020
Other notable participants include PGA Tour pro Rickie Fowler, actress Madelaine Pets ...
- Land Rover Recognizes Heroes During Annual Celebration
Marketing Daily, Tanya Gazdik - Thursday, April 30, 2020
Rather than celebrate an "inward" milestone, the brand wanted to honor tho ...
- Salesforce Cancels This Year's Dreamforce Event
Around the Net in Email, Ray Schultz - Thursday, April 30, 2020
Salesforce has cancelled its Dreamforce conference in San Francisco over coronavirus concern ...
- Traditional Sports Events And Fans Can Go Digital To Find Their Fix Via Esports
Digital News Daily, - Wednesday, April 29, 2020
"There's only one game in town, and it's online," says sports a ...
- IAB's Rothenberg: 'The Show Must Go On,' Albeit Virtually
MediaDailyNews, Joe Mandese - Wednesday, April 29, 2020
"Our industry isn't on 'pause'," IAB CEO Randall Rothenberg says in ...
- WWE's Q1 Media Revenue Soars, Lower For Live Events Due To No In-Arena Audiences
Television News Daily, Wayne Friedman - Friday, April 24, 2020
WWE Entertainment reported Q1 revenues growth of 60% to $291 million, whi ...
- Paid Search Association Moves Industry Conference To Zoom
Performance Marketing Insider, Laurie Sullivan - Thursday, April 23, 2020
The Paid Search Association will hold its first conference online via Zoo ...
- Future Media: Sports, TV Could Occupy A Test-Filled Live Entertainment World
TV Watch, Wayne Friedman - Thursday, April 23, 2020
Major League Baseball may play before the cameras in Arizona and Flori ...
- Fortnite Brings Millions Together On Video Game For Live Music
Digital News Daily, - Tuesday, April 21, 2020
Fortnite levels up what it means to virtually connect fans with cultu ...