- Sweetarts Gets Gen Z-Targeted Update, With 'Be Both' TV Spots
Marketing Daily, Karlene Lukovitz - Monday, April 29, 2019
Ferraro Group continues its revitalization of newly acquired, long-neglected candy brands. ...
- G/O Media Fills Top Spots, MeatEater, Inc. Taps Anthony Licata as EIC
Publishers Daily, Melynda Fuller - Friday, April 26, 2019
Forbes Media alum Tom Callahan has been appointed CFO for G/O Medi ...
- Doritos In Global Tie-In Campaign With New Spidey Flick
Marketing Daily, Karlene Lukovitz - Wednesday, April 24, 2019
The deal spans 35 markets and includes online games, sweeps, TV, digita ...
- 'Bon Appetit' Premieres 'Making Perfect' For OTT Channel
Publishers Daily, Sara Guaglione - Tuesday, April 23, 2019
This season focuses on making the perfect pizza, with each episode dedicat ...
- Marketing Key In Kraft Heinz CEO Switch, Other CPG Giants' Strong Q1
CPG Insider, Karlene Lukovitz - Tuesday, April 23, 2019
Troubled Kraft Heinz tapped AB InBev's former marketing chief, and marketing investmen ...
- Making Digital Edible: Hungryroot Pops Up For Real-Life Challenge
D2C Insider, Sarah Mahoney - Monday, April 22, 2019
"We want to know how customers behave differently in stores, and wh ...
- Campbell Reportedly Near Distress Sale Of Bolthouse Farms To Ex-CEO
Marketing Daily - Top of the News, Thom Forbes - Friday, April 12, 2019
Campbell paid $1.55 billion for the company in 2012, and will unlo ...
- Haagen-Dasz Confirms Split With Saatchi & Saatchi
Around the Net In MAD London, Sean Hargrave - Thursday, April 11, 2019
Haagen-Dasz has confirmed to "Campaign" that it is parting ways with Saatc ...
- Is Diversity A Bane Or Boom For The Yogurt Culture?
Marketing Daily - Top of the News, Thom Forbes - Wednesday, April 10, 2019
With 306 different types in average supermarket, will yogurt sales leap ...
- Barkley Wins Taco John's Creative AOR
MAD, Steve McClellan - Monday, April 8, 2019
Barkley will be responsible for brand strategy, integrated creative campaign development, digital/soci ...
- Trolli Campaign Celebrates Weirdness, Marks Largest Media Buy To Date
Marketing Daily, Karlene Lukovitz - Monday, April 8, 2019
Ferrara Candy parent Ferrero Group continues its surge of investment in marketin ...
- Land O' Lakes Switches Digital Agencies
MAD, Larissa Faw - Thursday, April 4, 2019
The dairy brand appointed Nina Hale to handle digital chores after ...
- Oreo Recreates 'Game Of Thrones' Opening Using Cookies
Marketing Daily, Karlene Lukovitz - Wednesday, April 3, 2019
Oreo is the latest big brand to announce "Game of Thrones" fin ...
- Conde Nast's 'La Cucina Italiana' Heads To U.S.
Publishers Daily, Sara Guaglione - Wednesday, April 3, 2019
La Cucina Italiana's English-language websites will be made up of 30% origin ...
- Former Etsy COO Kozlowski Takes CEO Role At Embattled Blue Apron
Marketing Daily - Top of the News, Thom Forbes - Wednesday, April 3, 2019
Company's challenges include "ill-timed IPO" and "problems at its fulfillment center, whi ...
- Zagat Guides Return To Print In 2020
Publishers Daily, Melynda Fuller - Tuesday, April 2, 2019
Owner 'The Infatuation' is also reviving the fan-based voting platform for t ...
- Subway Parts Company With McCann London
Around the Net In MAD London, Sean Hargrave - Tuesday, April 2, 2019
Sandwich chain Subway is seeking a new ad agency in the ...
- Kellogg, Ferrero Bake $1.3B Deal For Keebler's, Famous Amos And More
Marketing Daily - Top of the News, Thom Forbes - Tuesday, April 2, 2019
All-cash transaction included a large chunk of Kellogg's cookie, fruit and fruit-flavor ...
- McCormick, 'BuzzFeed' Develop 'Tasty'-Branded Seasonings Aimed At Millennials
Publishers Daily, Sara Guaglione - Thursday, March 28, 2019
The co-developed line of seasonings, called Tasty Seasoning Blends, launches in fi ...
- Ruth Reichl's Memoir Recalls Golden Age Of 'Gourmet'
Publishing Insider, - Friday, March 29, 2019
For those who want to recall the golden age of glossy magazin ...
- Uncle Ben's Channels Gershwin In New TV Creative
Marketing Daily, Karlene Lukovitz - Wednesday, March 27, 2019
A couple agree on rice--and learn to compromise about the rest--to t ...
- Peeps, Dunkin' Join For Spring Promotion
Marketing Daily, Tanya Gazdik - Wednesday, March 27, 2019
From April 2-4, Dunkin's custom-sculpted coffee car will travel alongside the Peepsmobi ...
- Judge Dismisses Lawsuit Alleging Deceptively Large Junior Mints Boxes
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, March 24, 2019
A judge has dismissed a lawsuit brought last year against Tootsie Ro ...
- Instagram Influencers Accused Of Dangerous Diet Advice
Around the Net In MAD London, Sean Hargrave - Monday, March 25, 2019
"The Telegraph" is claiming influencers on Instagram are pushing extreme diets a ...
- 'Salty' Changes Name After Plagiarism Claims
Publishers Daily, Melynda Fuller - Thursday, March 21, 2019
Following tweets from Salty and other supporters across Twitter, Bittman wrote Tuesd ...
- Mark Bittman Launches Food Magazine 'Salty' On 'Medium'
Publishers Daily, Melynda Fuller - Tuesday, March 19, 2019
The new title focuses on a wide range of issues centered ...
- Mondelez Goes Where The Action Is (Snacks, Yes, But Most Of All, The Consumer)
CPG Insider, Karlene Lukovitz - Tuesday, March 19, 2019
With a new CEO's vision, Mondelez is finding growth in huge lega ...
- 'Food & Wine' Debuts 'F&W Pro,' Focuses On Food Business News
Publishers Daily, Melynda Fuller - Monday, March 18, 2019
The new hub targets people working in the food and beverage busines ...
- This Show Is Brought To You By A... Salad?
London Blog, Sean Hargrave - Monday, March 18, 2019
New Government proposals will ban junk-food ads before 9pm both on ...
- 'Epicurious' Job Posting Triggers Angry Tweetstorm
Publishing Insider, - Friday, March 15, 2019
David Tamarkin, digital director of Conde Nast's online food hub Epicurious, trigger ...