Tag results for "gaming"
- 'Playtime Is Over': Aliens Signal Trouble In New Samsung AdAd, via BBH, London is designed to drive anticipation among keen game ...
- Video Ads Are Most Popular Format For App PublishersRewarded video ads that offer gamers something of value were the mo ...
- Microsoft Acquires Activision Blizzard In All-Cash Deal Valued At $68.7 BillionMicrosoft will have 30 internal game development studios as well as addition ...
- Meta's Oculus Headsets May Put Children's Privacy at RiskNordVPN, which provides virtual private network services, cites involuntary data collection ...
- Report: Global In-Game Advertising Grew Over 9% In 2021Technavio reports that Asia-Pacific is the largest market for in-game advertising. T ...
- Streaming Stocks Take Early 2022 Hit, Even As Usage ClimbsAnalysts warn that Netflix -- which witnessed strong over-delivered pandemic-era growth ...
- Automation For Advanced Ad Targeting And Creation Missing In Social Media AdvertisingAlthough automation is gaining popularity in ad creation and targeting, social med ...
- Social Platform Acquires VR Firm, Studio To Help Creators Enter MetaverseDisplay Social will offer virtual production capabilities, an esports arena, an extend ...
- Google To Allow Advertisers To Run Sports Betting Ads In New YorkNew York State will allow people to place sports bets beginning Ja ...
- Google's Buzzword At CES 2022 -- Connectivity"For the first time with Android, we're also focused on building f ...
- Apple Prevails In Battle Over 'Loot Boxes'Apple has defeated a lawsuit accusing the company of violating California consum ...
- The Game's Afoot As OS Studios Taps Leonard For Client RoleThe gaming agency, part of Project Worldwide, is also building a n ...
- Half Of Gamers Subscribe To Video Game ServicesSony's PlayStation Now and Microsoft's Xbox Game Pass are the most popul ...
- CARU Begins Monitoring 'Child-Directed' Ads In Digital Media, Vows To Take Action To Enforce ItThe guidelines address the growth of online platforms and new immersive for ...
- AppLovin With MoPub Forecast To Process $15B In Annual Ad Spend By 2023Universal creative reporting, native ad format support and built-In GDPR consent fl ...
- Tesla Investigated Over Gaming FeatureThe National Highway Traffic Safety Administration is investigating 580,000 Tesla vehicles so ...
- The Great App Advertising Exodus -- Or NotA new report asserts mobile app developers will abandon advertising as ...
- Kotaku Releases Creepy Merge Mansion AdsThe mobile game involves cleaning a giant house with a mysterious Grand ...
- Heinz Gives Gamers 'Hidden Spots' To Enjoy Safe Burger BreaksActivation is Heinz' way of connecting with gaming audience "inside the game ...
- Sports Betting Forecast To Hit $11B By 2025, Closer Ties To TV Networks ExpectedSoaring revenues from legalized sports betting continue to boost sports TV network ...
- Court Stays Order Requiring Apple To Allow In-App Links To Outside Payment OptionsAn appellate court said Apple raised "serious questions" about the trial judge ...
- In-Game Platform Fuses Gaming, Commerce, And -- You Guessed It -- The MetaverseSayollo has developed an in-game purchasing platform that aims to develop ...
- Which In-App Gaming Formats Perform Best? Study Finds It Depends On Whom You're TargetingVideo ad lengths and end cards should be tailored to specific gami ...
- Another Blow For Reality: Metaverse Apps Forecast To Hit $1.6B In 2022Social, entertainment video and crypto and other fintech apps will also s ...
- 3 Disruptive Marketing Formats For The HolidaysFor example, livestream shopping offers consumers a new (and convenient) way ...
- Video-Game October Revenues Rise For Sixth Straight MonthSome supply shortages didn't seem to hurt hardware sales -- which w ...
- Indie Board Game Publishers Target Diverse Audiences Through YouTube's 'OFPG'This entertainment category has been on a surge due to such facto ...
- Upgrade Your Marketing To Boss Level By Using In-Game Marketing Power UpsFor marketers, the potential audience playing console games is compelling, but h ...
- Crypto.com Signs On As Twitch Rivals PartnerFans of gaming and esports are digital natives, for whom cryptocurrency ...
- Yahoo Pulls Out Of China, Citing 'Challenging' Environment"In recognition of the increasingly challenging business and legal environment in Chin ...
