- What is Engagement Now?
Show Daily, Nina Lentini - Thursday, October 3, 2019
"We have the Washington Post Insights team, which does in-house surveys. We' ...
- Bravo Breaks Records With 'Dirty John' Podcast
The MediaPost Cases, Nina Lentini - Wednesday, October 2, 2019
Historically, Bravo had been known as a destination for quality reality programmin ...
- Acura Goes Cross-channel For RDX Launch
The MediaPost Cases, Nina Lentini - Wednesday, October 2, 2019
Through highly engaging creative units and strategic ad placement, the campaign allow ...
- Trump's Impeachment: Biggest Media Showdown Of All Time?
Media Insider, Gord Hotchkiss - Tuesday, October 1, 2019
Let's look at past impeachment proceedings in the context of the med ...
- Survey: 57% Of U.S Journalists See Deterioration Of Press Freedom
Publishers Daily, Sara Guaglione - Monday, September 30, 2019
The global survey questioned journalists on everything from attacks on the pre ...
- Horizon Media Announces 'Big' New Hire (With Familiar Last Name)
MAD, Larissa Faw - Monday, September 30, 2019
Horizon Media is hiring John Koenigsberg as general manager of Big, t ...
- Wild Sky Media Names Emily Smith CEO
Publishers Daily, Melynda Fuller - Wednesday, September 25, 2019
Smith joined Wild Sky Media in 2017. Under her leadership, Wild Sky ...
- What Is Synthetic Media?
Media Insider, Steven Rosenbaum - Monday, September 23, 2019
Synthetic is a definition of how humans and machines are collaborating ...
- New Leadership At UM's J3
MAD, Steve McClellan - Monday, September 16, 2019
Anthony Plant will now head the operation, previously overseen by Eileen Kierna ...
- Horizon Wins Northwell Health Media Assignment
MAD, Larissa Faw - Wednesday, September 11, 2019
Northwell Health spends around $80 million on advertising each year, but ...
- USIM Taps Former Wavemaker Smith To Lead Integrated Strategy
MediaDailyNews, Joe Mandese - Wednesday, September 11, 2019
USIM has named digital-savvy media vet Greg Smith executive vice president-integrated strateg ...
- Infinity Taps Stikeleather As Director Of Media Services
MediaDailyNews, Joe Mandese - Tuesday, September 10, 2019
Greenville, S.C.-based Infinity Marketing has named Michelle Stikeleather director of media service ...
- Jeffrey Epstein's Gruesome Legacy Ensnares M.I.T. Media Lab
Publishing Insider, - Tuesday, September 10, 2019
Joi Ito resigned from the M.I.T. Media Lab and from the boa ...
- IPG Taps Lee As CEO Of Mediabrands, Kiernan Succeeds Him As UM Chief
MediaDailyNews, Joe Mandese - Monday, September 9, 2019
As the fifth CEO of IPG Mediabrands, Daryl Lee takes over day-to-d ...
- Horse Feed Marketer Recounts Media Lessons Learned
Show Daily: Videos, Staff Writers - Monday, September 9, 2019
"We're the official feed sponsor there. Horse feed is extremely technical a ...
- 'Chicago Sun-Times' Makes Headlines By Not Printing One
The MediaPost Cases, Nina Lentini - Tuesday, September 10, 2019
On the day of circulation, "The Blank Page" spread ample awareness, drivi ...
- Mall Of America Doubles Visit Rate Percentage Benchmark
The MediaPost Cases, Nina Lentini - Tuesday, September 3, 2019
"What I love about this is we can now give attribution towa ...
- Sanders Wants To Protect 'Real Journalism,' Curb Targeted Advertising
TV Watch, Wayne Friedman - Thursday, August 29, 2019
Is Bernie Sanders helping the news business? For now, no one ...
- Will 2020 Prove A Big Year For Media, Ad Growth Or Just Wild Gyrations?
TV Watch, Wayne Friedman - Tuesday, August 27, 2019
There is fear that a probable U.S. economic recession is coming. ...
- Media Stocks Caught In Market Downturn, Dow Drops 623 Points
MediaDailyNews, Wayne Friedman - Friday, August 23, 2019
Another big stock market downturn over trade issues with China hit med ...
- Report: News Corp Creating News Aggregation Service To Take On Big Platforms
Digital News Daily, Karlene Lukovitz - Thursday, August 22, 2019
Some WSJ sources say the service would aim to feature "deserving" article ...
- How Do You Buy?
Show Daily, Nina Lentini - Friday, August 23, 2019
Two entities make up TechStyle's programmatic value: Time and depth of dat ...
- Case Study: HP's In-Housing Evolution
Show Daily, Nina Lentini - Friday, August 23, 2019
Because HP wants its media to work hard, it looked at reaso ...
- Q&A With Richard Zackon On 'AI For Media, Marketing & Advertising'
MediaDailyNews, Joe Mandese - Tuesday, August 20, 2019
MediaPost Sept. 9 will kick off a new "blended learning" course f ...
- Photos: Past, Present And Future
Media Insider, Gord Hotchkiss - Tuesday, August 20, 2019
Some 110 years after a memorable family portrait was taken, my fami ...
- Mark Halperin's Book Deal Meets Withering Media Barrage
Publishing Insider, - Tuesday, August 20, 2019
Regan Arts was set to announce Halperin's next book, "How to Be ...
- CVS Consolidates $160 Million Media Account With UM, Digitas
MAD, Steve McClellan - Friday, August 16, 2019
A review that began in spring followed the completion last year ...
- Pepsico's Media Transformation: Journey Towards Analytics Engine
Show Daily, Nina Lentini - Monday, August 19, 2019
When an exec from PepsiCo started talking about understanding more about t ...
- Branding in A Performance Era: Rethinking the CPG Media Mix
Show Daily, Nina Lentini - Monday, August 19, 2019
It's not every day that you meet a marketer of chicken a ...
- Trump's Scoop: TV News Networks Are Responsible For Crashing Economy!
TV Watch, Wayne Friedman - Monday, August 19, 2019
The truth is, economies around the world are suffering - China, t ...