- Ad-Tech Firms' Partnership Extends Audience Data From Desktop To Mobile
Real-Time Daily, Philip Rosenstein - Tuesday, March 7, 2017
Connecting robust audience data with cross-device technology solutions is helping brands bett ...
- Disney Inspires 'Moana' As Told By Emoji, Adds Advertisers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 7, 2017
The Walt Disney Co. premieres on Tuesday the third digital season ...
- Google Mobile AMP Pages Rolling Out To Millions In China
SearchBlog, Laurie Sullivan - Tuesday, March 7, 2017
Chinese search engines Baidu and Sogou, as well as Yahoo Japan, a ...
- Mobile Carries Use Local Data To Compete With Social Networks
Around the Net in Mobile, Gavin O'Malley - Monday, March 6, 2017
Could mobile carriers band together to grab advertising revenue from tech companie ...
- Chevys Become Wi-Fi Hotspots; Unlimited Data, $20 A Month
Connected Thinking, Chuck Martin - Sunday, March 5, 2017
The concept of 'connected cars' is starting to get more real. ...
- Marketers Still Struggling With App-User Retention
MoBlog, Gavin O'Malley - Monday, March 6, 2017
Retaining app users over time remains a big challenge for marketers.In fac ...
- IBM Highlights AI Artistry, Tracks Conversations
Around the Net in Mobile, Gavin O'Malley - Friday, March 3, 2017
IBM is highlighting the more artistic side of its AI capabilities whi ...
- Snap Stock Opens Strong, Long-Term Value Debated
Mobile Marketing Daily, Gavin O'Malley - Thursday, March 2, 2017
Snap Inc.'s stock opened at $24 per share on Thursday. Showing stro ...
- Why Apple Is Raising App Prices In U.K.
MoBlog, Gavin O'Malley - Friday, March 3, 2017
In the UK and other markets, Apple plans to raise the pri ...
- Free Search Tool Finds Competitor's Published Content
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 2, 2017
The average person is exposed to 577 marketing messages daily, so Knot ...
- Mobile, Desktop Even In Race For Video Eyeballs
Video Insider, Daisy Whitney - Friday, March 3, 2017
Mobile phones and desktops are neck-and-neck when it comes to video viewin ...
- Lenovo Adding Amazon Alexa To Smartphone
Around the Net in IoT, Chuck Martin - Thursday, March 2, 2017
Lenovo is working with Amazon to get the Alexa voice assistant in ...
- Prisma Adding User-Created Photo Filters
Around the Net in Mobile, Gavin O'Malley - Thursday, March 2, 2017
Prisma is adding a bunch of new photo filers. “First off, t ...
- Mobile Dominates Email Engagement, Study Says
Email Marketing Daily, Jess Nelson - Wednesday, March 1, 2017
Only two industries remain desktop dominant in email opens, according to SendGrid ...
- Dodge, Jeep Most Cross-shopped Auto Brands
Marketing Daily, Tanya Gazdik - Thursday, March 2, 2017
UberMedia analyzed mobile location visitation data from more than 18,000 auto dealership ...
- Mobile Boom Stalls, With Double-Digit Declines In App Installs
Mobile Insider, Gavin O'Malley - Thursday, March 2, 2017
Adobe's latest global mobile report found double-digit declines in both app instal ...
- Marfeel Gives Publishers Mobile Access To Apple News
Mobile Marketing Daily, Laurie Sullivan - Wednesday, March 1, 2017
Marfeel, which helps monetize mobile traffic, released technology on Wednesday that allo ...
- Wearables Sold Well In 2016
MoBlog, Gavin O'Malley - Thursday, March 2, 2017
Last quarter, wearable shipments reached an all-time high of 33.9 million unit ...
- NEW! Augmented Reality Love Balloons Are In The Air, Promoting BAMPFA Exhibit
Out to Launch, Amy Corr - Wednesday, March 1, 2017
To celebrate the 50th anniversary of the Summer of Love, the Berkel ...
- Medium Debuts Series Story Format
Publishers Daily, Gavin O'Malley - Wednesday, March 1, 2017
Series users can post photos and concise bit of text in collectio ...
- Ad Management Firm Launches In-App Header Bidding Tool For Mobile Publishers
Real-Time Daily, Tobi Elkin - Thursday, March 2, 2017
Ad management tech provider AerServ launched open call auction technology developed specifical ...
- Yelp Acquires Nowait For $40 Million In Cash
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 1, 2017
Yelp and mobile platform Nowait, which allows users to check nearby restaurant ...
- Foursquare Bows 'Pilgrim' App Optimization Service
Around the Net in Mobile, Gavin O'Malley - Wednesday, March 1, 2017
Foursquare is rolling out a platform open to all mobile apps tha ...
- Pinterest Taps Amen-Kroeger As New Ads Engineering Head, Co. Hits 150M Users
Mobile Marketing Daily, Gavin O'Malley - Wednesday, March 1, 2017
Amen-Kroeger oversees the development and release of ad products, including targeting feature ...
- Google Intros 'Playables' In-Advertising Format For Mobile
Mobile Marketing Daily, Laurie Sullivan - Wednesday, March 1, 2017
Google has introduced a playable advertising format in Universal App Campaigns th ...
- 80% Feel Comfortable With Mobile Wallet Security; 94% In U.S.
MobileShopTalk, Chuck Martin - Tuesday, February 28, 2017
Despite the ongoing tradition of buying in stores, consumers put more tru ...
- Twitter Aims To Give Users More Control
MoBlog, Gavin O'Malley - Wednesday, March 1, 2017
Among Twitter's efforts to give users more control: giving them the abili ...
- Gaddr App Keeps All Profiles And Feeds In One Place
Out to Launch, Amy Corr - Wednesday, March 1, 2017
Random App of the week: Love social media, but hate all t ...
- Programmatic Platform Brings Campaign-Level Audience Measurement For Connected TV
Real-Time Daily, Tobi Elkin - Wednesday, March 1, 2017
YuMe said it has joined with Nielsen to launch a programmatic platform-bas ...
- Location Intelligence Firm Launches SDK For Marketers To Raise Contextual Awareness
Real-Time Daily, Tobi Elkin - Wednesday, March 1, 2017
Location intelligence provider Foursquare launched a new software development kit (SDK) wi ...