- Nathan Phillips Is The New Chief Creative Officer at Narrative
MAD, Steve McClellan - Tuesday, July 14, 2015
Phillips' eclectic resume includes work as a creative director, filmmaker, comedian a ...
- Angela Zepeda Named CEO at Quigley-Simpson
MAD, Steve McClellan - Thursday, July 9, 2015
Zepeda will oversee all creative, planning, and media operations for ad agen ...
- LG Touts Smartphone Camera With Instagram Contest
Marketing Daily, Aaron Baar - Wednesday, July 8, 2015
"We know that photography has exploded with smartphones, and there's an opportuni ...
- 'New York Times' Goes Native In London
Around the Net In MAD London, Sean Hargrave - Wednesday, July 8, 2015
"The New York Times" is setting up a dedicated creative team f ...
- Craig Love Elevated To ECD StrawberryFrog NY
MAD, Larissa Faw - Thursday, June 25, 2015
Love has been instrumental in the agency's recent success - he's credit ...
- A Huge Shift
Real MAD, Stan Mack - Monday, June 22, 2015
...
- NYC Launches First-Ever Bilingual Tourism Campaign
Marketing Daily, Tanya Gazdik - Wednesday, June 3, 2015
During the yearlong campaign, Dora will encourage family travel to the city ...
- Facebook Brings Messenger Payments To Big Apple
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, May 28, 2015
Along with some new features, Facebook just expanded the purview of Messenger&rsquo ...
- Rob McQueen Named President, New York, Jack Morton Worldwide
MAD, Steve McClellan - Wednesday, May 27, 2015
McQueen replaces Tara Back who left the agency earlier this year ...
- Rarely Seen Warhol Film Clips Get Times Square Exposure
MAD, Larissa Faw - Wednesday, May 20, 2015
The effort was designed by Pittsburgh-based Marc USA for The Andy Warh ...
- Nick Cannon, Jimmy Fallon Help Snapple Promote @LOVESNAPPLE social campaign
Marketing Daily, Karlene Lukovitz - Wednesday, May 20, 2015
To help drive sales during its peak summer season, the brand ...
- Lifetime's 'Marilyn Monroe' Campaign Targets NYC Subway Riders With New OOH Technology
MAD, Larissa Faw - Tuesday, May 19, 2015
The initiative features fully-custom audio-activated installations in eight New York subway station ...
- Horizon's O'Toole Adds COO Role To CFO Duties
MAD, Larissa Faw - Monday, May 18, 2015
In his additional role as chief operating officer, O'Toole will now al ...
- New York Road Runner's Wittenberg Will Run New Entrant, Virgin Sport
Marketing Daily - Top of the News, Thom Forbes - Wednesday, May 13, 2015
Richard Branson, who never seems to run out of new ideas f ...
- GoGo SqueeZ Expands Marketing With $12M 'Goodness On The Go' Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, May 12, 2015
This year's expanded, $12-million campaign began with television, print and digital a ...
- Hello Summer! NYC & Company Welcomes The Heat
Marketing Daily, Karl Greenberg - Wednesday, May 6, 2015
In order to supercharge the season, NYC & Company has launched "Hel ...
- Macy's Calls For #AmericanSelfie; Reveals Off-price Test
Marketing Daily, Sarah Mahoney - Thursday, May 7, 2015
Macy's is introducing a new summer marketing campaign, celebrating the country's mo ...
- Cablevision CEO Muses On TWC Merger
MediaDailyNews, Wayne Friedman - Wednesday, May 6, 2015
Cablevision System Corp.'s James Dolan stirred the cable consolidation pot by suggesti ...
- Skyy Vodka Expands 'Toast To Marriage' Campaign In Advance Of Supreme Court Decision
Marketing Daily, Karlene Lukovitz - Friday, May 1, 2015
"For a vodka brand born in San Francisco, one of the pioneeri ...
- Morgans Hotel Group Partners With General Assembly For 'Unconferences'
Marketing Daily, Karl Greenberg - Wednesday, April 29, 2015
The boutique hotel chain will offer the technology, business and design progra ...
- Chevrolet Battles Jay Gatsby In Chelsea
Marketing: Automotive, Karl Greenberg - Tuesday, April 28, 2015
I was intrigued by Chevrolet's "Hidden Gems" campaign; so much so th ...
- Chevrolet Trax And Influencers Seek Hidden Gems In New York
Marketing Daily, Karl Greenberg - Monday, April 27, 2015
"The theme is going to places they haven't experienced and capturing ...
- McKinney Opens SoHo Office, Founder Chick McKinney Rolls Over In Grave
Mediapsssst, Richard Whitman - Sunday, April 26, 2015
So Raleigh, North Carolina-based McKinney is opening an office in New Yo ...
- Hickey Freeman Undergoes Spring Refresh With Help From Toth + Co.
MAD, Larissa Faw - Tuesday, April 21, 2015
Hickey Freeman and ad agency Toth + Co are introducing new brandi ...
- As Online Sales Gain, Orlando and Washington Emerge As Key Markets
Marketing Daily, Sarah Mahoney - Tuesday, April 21, 2015
Says NPD's Marshal Cohen, chief industry analyst, in its release: "When N ...
- Finally, An App That Rewards You For Sitting Around
Marketing Daily, Aaron Baar - Wednesday, April 22, 2015
"This is all about turning the fitness tracking trend on its he ...
- REVOLVING DOOR: Matt Baker Named Head Of Planning JWT NY
People on the Move, Steve McClellan - Friday, April 17, 2015
J. Walter Thompson New York has appointed Matt Baker Head of Plannin ...
- With New Line, The North Face Heads To The Gym
Marketing Daily, Sarah Mahoney - Monday, April 13, 2015
The brand is introducing the expanded line with its biggest spring ...
- Hancock Introduces Life Insurance That Rewards Healthy Living
Marketing Daily, Sarah Mahoney - Friday, April 10, 2015
Hancock -- a longtime sponsor of the Boston Marathon -- is previewi ...
- Tiffany Flexes New York Muscle, Taking On Whitney Biennial
Marketing Daily, Sarah Mahoney - Wednesday, April 8, 2015
The ever-controversial show, a collection of contemporary American art that regularly caus ...