- Honda Days Promo Benefits Sick Kids
Marketing Daily, Tanya Gazdik - Sunday, December 18, 2016
The emotional reactions to the whimsical journey down a street filled wi ...
- Lego, Nissan Get Most Engagement From 'Rogue One'
Marketing Daily, Tanya Gazdik - Wednesday, December 14, 2016
"Marketers should take note of the increase in awareness that can happ ...
- NHL, L.A. Kings Plan For Rose Parade
Marketing Daily, Tanya Gazdik - Sunday, December 11, 2016
Titled "A Century of Greatness (1917-2017)," the float helps kick off t ...
- Netflix Previews Will Now Be Moving Experience
Around the Net in Video, P.J. Bednarski - Tuesday, December 6, 2016
Netflix will roll out a new user interface for its app f ...
- Amtrak Links With Universal For Pets Promotion
Marketing Daily, Tanya Gazdik - Wednesday, November 30, 2016
Amtrak is partnering with Universal Pictures Home Entertainment for a "Pets Ri ...
- Subaru Highlights Inspiring Stories
Marketing Daily, Tanya Gazdik - Wednesday, November 23, 2016
The real stories "are all very powerful, and we are using the ...
- Mazda Invites Consumers To 'Drive For Good'
Marketing Daily, Tanya Gazdik - Tuesday, November 22, 2016
Mazda is launching a multifaceted campaign across all media channels, including ...
- NBA Sponsors Prep Activations
Marketing Daily, Tanya Gazdik - Wednesday, October 26, 2016
New Era, Mountain Dew, Kia and American Express are among the bran ...
- AppNexus Makes C-Suite Appointments
Real-Time Daily, Tobi Elkin - Thursday, October 27, 2016
Ad tech firm AppNexus announced the promotion of Ryan Christensen to chi ...
- Big Turnout For Streamed Xbox Game Promotion
MAD, Larissa Faw - Friday, October 21, 2016
Some 1.8 million people tuned-in to the October 5 broadcast via real-ti ...
- Hawthorn Suites Emphasizes 'Homemade' Possibilities
Marketing Daily, Tanya Gazdik - Sunday, October 23, 2016
Hawthorn Suites by Wyndham is introducing a chef-driven, in-room cooking program design ...
- Here's How To Go To Cannes For Free
Mediapsssst, Richard Whitman - Wednesday, October 19, 2016
The Digital Place Based Advertising Association (DPAA) and Cannes Lions announced tod ...
- Credit One Links Sweepstakes To NASCAR
Marketing Daily, Tanya Gazdik - Tuesday, October 18, 2016
NASCAR fans can enter by going to a Web site to s ...
- Virgin America Auctions Pricey One-Of-A-Kind Shoes
MAD, Larissa Faw - Monday, October 17, 2016
The shoe auction, developed with agency Eleven, is designed to showcase t ...
- KLM Plans Pop Up For San Francisco
Marketing Daily, Tanya Gazdik - Friday, October 7, 2016
KLM Royal Dutch Airlines is prepping an interactive pop up in S ...
- Future TV Show Promotion Value: Disney May Have Formula
TV Watch, Wayne Friedman - Wednesday, October 5, 2016
A couple of days ago, Twitter entered the ranks of possible takeov ...
- Hyundai Joins With NFL For Social Promo
Marketing Daily, Tanya Gazdik - Friday, September 30, 2016
"The social media platform provides a great channel for us to conne ...
- TV Networks Raise Promo Spend For 2016-2017 Season
Television News Daily, Wayne Friedman - Friday, September 23, 2016
For the three-week period before and around the start of the n ...
- Marriott Hotels Reveals New Room Design
Marketing Daily, Tanya Gazdik - Wednesday, September 21, 2016
"We are always looking for exciting ways to showcase our design evoluti ...
- Bob Evans Restaurants Jumps On Political Bandwagon
Marketing Daily, Tanya Gazdik - Monday, September 19, 2016
"Links or patties is a question as important as boxers or brie ...
- Doner Helps Scare Up Viewers For Netflix's 'Stranger Things'
MAD, Larissa Faw - Thursday, August 11, 2016
The promotional effort for the new Netflix original series included a L ...
- T&S Makes Effie Index Top-5: Honest, The Billboard Says So
MAD, Larissa Faw - Tuesday, August 9, 2016
Proud of its accomplishment, the Terri & Sandy agency is spread'n t ...
- Pennzoil, Live Nation Extend Alliance
Marketing Daily, Tanya Gazdik - Monday, August 8, 2016
The partnership has resulted in 5.22 million-plus total content views for Backse ...
- French Furniture Store Launches Nationwide Pokeman Go Competition
Around the Net In MAD London, Sean Hargrave - Wednesday, July 27, 2016
French retailer But, a furniture brand that competes with Ikea, has roll ...
- Honda's Summer Clearance Is Music-Themed
Marketing Daily, Tanya Gazdik - Friday, July 22, 2016
"This is the first time that Honda has focused on a music-the ...
- Nissan Launches Effort Tied To ComicCon
Marketing Daily, Tanya Gazdik - Thursday, July 21, 2016
Nissan is launching a campaign tied to ComicCon 2016, which kicks o ...
- Michelin Teams With Band To Promote Tire Safety
Marketing Daily, Tanya Gazdik - Sunday, July 17, 2016
"Michelin is one of the most recognized brands worldwide, but that's n ...
- Hyundai Hosts Youth Football Camps
Marketing Daily, Tanya Gazdik - Monday, July 18, 2016
Hyundai, an official sponsor of the NFL, is hosting five youth footba ...
- U By Kotex Targets Millennials With 'Power To The Period'
Marketing Daily, Tanya Gazdik - Thursday, July 14, 2016
"We want to reach, inspire and empower [Millennials] with positive messages arou ...
- 'Mr. Robot' Got A Surprise Facebook Season Debut
Around the Net in Video, P.J. Bednarski - Monday, July 11, 2016
Without any warning, USA Network released the first episode of the seco ...