- Amazon's 'TNF' First Live-Streaming Program Included In Nielsen Ratings
Television News Daily, Wayne Friedman - Tuesday, August 16, 2022
As part of a deal to measure viewing for Amazon's new N ...
- Netflix Dominates Q2 Streaming Minutes: YouTube, Hulu, Amazon, Disney+ Follow
Television News Daily, Wayne Friedman - Friday, August 12, 2022
Netflix has few challengers in streaming minutes of viewing, but there ...
- Microsoft Bing Adds Price History, Coupons, Ethical Ratings To Shopping Searches
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 11, 2022
Bing has added search results that show product price history, available coupo ...
- Nielsen Boosts National TV Panel To More Than 42,000 Homes, 101,000 Viewers
Television News Daily, Wayne Friedman - Wednesday, August 10, 2022
Nielsen says all its media panels have seen growth -- including i ...
- NFL Appeals Watson's 6-Game Suspension: Do TV Marketers Hang In The Balance?
TV Watch, Wayne Friedman - Monday, August 8, 2022
Will the patina of the NFL -- the leading TV franchise ...
- New Index Ranks Brands Based On Misinformation Risk, Tesla Is No. 1
MediaDailyNews, Joe Mandese - Wednesday, July 27, 2022
The index is a collaboration of misinformation ratings service NewsGuard, and Pulsa ...
- Nielsen Launches Four-Screen Ad Deduplication For YouTube
Digital News Daily, Karlene Lukovitz - Monday, July 25, 2022
The methodology is designed to enable more accurate comparisons and measurement ...
- Jan. 6 Hearing Pulls 17.7M Viewers, MSNBC Posts Best Results
Television News Daily, Wayne Friedman - Friday, July 22, 2022
The Thursday night event had the highest ratings since the initial Ju ...
- Streaming Viewing Accelerates In June To 33.7% Day Viewing Share: Nielsen
Television News Daily, Wayne Friedman - Thursday, July 21, 2022
Streaming TV viewing, already on the rise, accelerated even more in Jun ...
- TNT, ESPN Post Strong Q2 Viewer Gains Thanks To NBA, College Basketball
Television News Daily, Wayne Friedman - Friday, July 1, 2022
NBA-fueled live programming on TNT and ESPN in Q2 helped those networ ...
- Streaming Viewers Keep Growing, YouTube Soars
TV Watch, Wayne Friedman - Friday, June 24, 2022
YouTube had a sharp spike in May to a 6.7% share, ...
- NBA Finals Up 21% to 12.3M Viewers, Branded Searches 32% Higher
Television News Daily, Wayne Friedman - Tuesday, June 21, 2022
Although these finals are nowhere near any of the 12 pre-pandemic seri ...
- Warner Bros. Discovery Still Mum On Upfront: Cites Auto, Tech Supply Issues
Television News Daily, Wayne Friedman - Wednesday, June 15, 2022
Warner Bros. Discovery Chief U.S. Ad Sales Officer Jon Steinlauf said: " ...
- Jan. 6 Hearings Pull 20M Prime-Time Viewers, Major Advertisers
Television News Daily, Wayne Friedman - Sunday, June 12, 2022
Prime-time coverage of the Jan. 6 insurrection Congressional hearings Thursday night attract ...
- In The TV Show Forest This Series Fell To A 0.0 Demo Rating... Did It Make A Sound?
TV Watch, Wayne Friedman - Friday, June 10, 2022
The first episode of the final season of The CW's "Roswell, N ...
- MRC Unveils Draft Of 'Outcomes' Measurement Standards, Seeks Public Comment
MediaDailyNews, Joe Mandese - Wednesday, June 8, 2022
The proposed standards cover many outcomes measures routinely used by the ...
- Why GroupM Is 'Shadowing,' Not Certifying Upfront Marketplace Deals
RTBlog, Joe Mandese - Monday, June 6, 2022
The agency's new audience measurement framework will transact all 2022-23 deals bas ...
- NBA Pushes TNT, ESPN Cable Viewing Higher, Fox News Channel Second Best
Television News Daily, Wayne Friedman - Friday, June 3, 2022
TNT led all cable TV networks in prime time with 2.7 milli ...
- Prime-Time Entertainment Sinks Again: CBS' 'NCIS' Still Leads
Television News Daily, Wayne Friedman - Thursday, June 2, 2022
Major broadcast network linear TV took another hit for prime-time entertainment seri ...
- Netflix's 'Stranger Things' Sees Massive Global Viewing For A Record Season Opening Week
Television News Daily, Wayne Friedman - Tuesday, May 31, 2022
Season Four of "Stranger Things" posted a record total of 286.8 milli ...
- Nielsen's The Gauge: Streaming Viewing Rises In April, Overall TV Viewing Down
Television News Daily, Wayne Friedman - Thursday, May 19, 2022
Streaming has now grown more than four share percentage points from ...
- Nielsen Revamps Digital Ad Ratings, Enables Simpler Access To CTV Audiences
Television News Daily, Wayne Friedman - Friday, May 20, 2022
Nielsen says this gives media buyers and advertisers an easier way ...
- TV Ad Impressions Grow, Sports Programming Pushes Higher Results: iSpot.tv
Television News Daily, Wayne Friedman - Tuesday, May 17, 2022
Total day and prime-time TV ad impressions are higher this season ...
- Netflix: King Of TV This Season - At Least In Total Viewed Minutes: Nielsen
Television News Daily, Wayne Friedman - Sunday, May 15, 2022
Netflix leads in total day minutes viewed at 1.33 trillion. CBS lea ...
- 4A's Call For Transparency In Measurement Currency Methodologies
MAD, Ashwini Karandikar - Friday, May 6, 2022
Marketers and agencies require an accurate way to compare currencies to alloca ...
- 'Effective' CPMs Climb As Prime-Time Ad Spending Declines
Television News Daily, Wayne Friedman - Wednesday, May 4, 2022
Legacy TV has seen higher "effective" cost-per-thousand prices for deals in t ...
- CTV Will Command 36% Of Total Video Time Spent In 2022,18% Of Video Ad Dollars: IAB
Television News Daily, Wayne Friedman - Monday, May 2, 2022
The report estimates average time spent per day in 2022 for C ...
- Q1 National TV Ad Revenue Sinks 2.6% Without Olympics, AVOD Grows 63%
Television News Daily, Wayne Friedman - Monday, May 2, 2022
Total Q1 national TV linear advertising was up 4.7% to $9.1 billio ...
- Sports Programming Extends Reach With Social Media
Research Intelligencer, RG Williams - Monday, May 2, 2022
The Olympic Games in Tokyo saw the highest TV viewership, while t ...
- James Corden's Exit And The State Of Late-Night TV
TVBlog, Adam Buckman - Monday, May 2, 2022
There was a time when late-night TV was one of the mo ...