Tag results for "ratings"
- Nielsen Repackages Streaming, Digital Ad Ratings Under New GroupNielsen puts its streaming measurement products -- programming content, advertising and platfor ...
- First Week Of New TV Broadcast Season: Down 20% In L7 Ratings Versus 2019This year, only six shows topped the 10 million mark. In 201 ...
- The New TV Season Kicks Off, CBS LeadsIn live plus-same-day, time-shifted viewing, CBS is tops. Seven-day ratings are y ...
- Will Nielsen Kerfuffle Kill The GRP?If we are lucky, the conflict between Nielsen, the VAB and M ...
- Cross-Media Measurement: How About Never -- Is Never Good For You?"How close are we?," ARF moderator Alice Sylvester asked her panelists, rhetorical ...
- Consumers Getting 'Regular' News From Social Media Slightly Down Vs. 2020, Local TV News GainsFacebook continues to command a high level of U.S. adults as t ...
- 'Emmys' Sees Surprising Viewership Growth - Up 16% Vs. 2020It was the award show's largest audience in three years. The nation ...
- Nielsen To Start Local TV Impressions Metric Measure In January 2022Nielsen will transition to impressions-based reporting for local U.S. TV station ...
- Report: TV Sees 31% Ad Revenue Growth In Q2, But Will Go Negative In Q4TV's strong ad revenue growth looks to be short-lived, according to MoffettNathanso ...
- U.S. Pay TV Down 5% In Q2, Sports Ratings Declines Add To ErosionAdding to the 42% decline for the Summer Olympics, MoffettNathanson says a ...
- MRC Updates In-Game Ad MeasurementThe MRC cites "significant changes" since original PC/console game guidelines were develope ...
- Nielsen Chief: We'll Regain Accreditation In Months, But Focus Is On 'Nielsen One'In his second letter to Nielsen's customers in as many weeks, C ...
- All The COVID News That's Unfit To Print: 519 And CountingAbout 7.7% of news/information domains are publishing misinformation related to the pandemi ...
- MRC Revises OTT/CTV Guidance, Aligns Definitions With Prevailing Industry UsageThe final version provides additional detail related to its consideration of "continuo ...
- MRC Suspends Accreditation For Both Nielsen's National And Local Ratings ServicesThe MRC cited "continuing issues" for both local and national services, ...
- MSNBC, CNN See Slight Viewing Declines In August, Fox News Channel Grows By Double DigitsThe big change leading to Fox's upswing was high interest in T ...
- IBM Watson, Reelgood Offer NBCU New Measurement ProposalsNBC says nearly 70 companies, up from 54, have filed proposals f ...
- Comscore Seizes On Nielsen Debacle, Expedites MRC TV AuditComscore and the MRC had been targeting an early 2022 start da ...
- What Nielsen MRC Accreditation Hiatus Means for Advertisers - Not MuchAdvertisers must protect their investments and hold partners accountable to the dea ...
- NBCU Seeks Nielsen 'Independence,' Sends RFPs To 50+ Potential SuppliersThe media company wants improved ad measurements and an understanding of diver ...
- Summer Entertainment Prime-Time Viewing Down 3% In Nielsen L3 Metric, 'America's Got Talent' DominatesPrime-time TV programming is just a bit behind viewing results of ...
- Paying More For Less, Can Nielsen Still Measure TV, And Other Things That Make You Go Hmmm...As we approach the end of the second pandemic summer and t ...
- Nielsen Can Take A 'Hiatus,' But TV Market, Upfronts Move OnNielsen has had other longstanding issues with marketers and media, such ...
- Nielsen Puts National Ratings Accreditation On 'Hiatus'Due to TV usage undercounting of its national TV panel, Nielsen h ...
- MRC: Nielsen 'Hiatus' Requires ApprovalThe MRC says its full board needs to review Nielsen's request. T ...
- Post-COVID 'Normalcy' Hammers TV Network News Trust, Biden's TooTrust in Joe Biden's media brand has slid from his initial post-electi ...
- Comscore Sees Weak Q2 Revenues, Lower-Than-Expected Hikes For 2021Comscore's net loss widened from $10.4 million in the prior-year quarter ...
- NBCU Tokyo Olympics: Prime-Time Viewership Down 42% From 2016 Rio GamesNBCU says it was the most-streamed Olympics event ever at nearly ...
- TV Ad Load Spikes 6% In Q2, With A+E On Top, Disney At The BottomNational TV ad minutes per hour grew by 6% in Q2 th ...
- Nielsen's New Wearable Meter Looks To Tap 'Lower Compliance' Panelists"Wearables" will help Nielsen modernize its portable people meter to be us ...
