- Sailing Across Holiday Shopping Channels
Performance Marketing Insider, Laurie Sullivan - Monday, October 7, 2024
Holiday shopping is projected to rise 7%, although 57% of respondents ...
- Was That A Sweet Message? 'Maybe Not,' Says Sour Patch Translator
CPG Insider, Sarah Mahoney - Friday, October 4, 2024
Mondelez's retail media team is introducing the "Sour Translator," helping Gen ...
- Target To Defy Gravity With New 'Wicked' Campaign
Marketing Daily, Sarah Mahoney - Thursday, October 3, 2024
In an exclusive, the retailer lands actress Cynthia Erivo for a nation ...
- Amazon Must Face FTC Antitrust Suit
MediaDailyNews, Wendy Davis - Wednesday, October 2, 2024
U.S. District Court Judge John Chun in Seattle is allowing the F ...
- Report: CVS Explores Breakup, Lays Off 2,900
Marketing Daily, Sarah Mahoney - Tuesday, October 1, 2024
Under pressure from activist investors, the "desperate" company may split into tw ...
- Amid Struggling Car Sales, Stellantis Takes Big Hit
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, October 1, 2024
With too much inventory, the company is slowing production and increasing incenti ...
- Pinterest Debuts AI, Automation Ad Performance Campaign Features
MediaDailyNews, Laurie Sullivan - Tuesday, October 1, 2024
While October signals a start to the holiday shopping season, as consume ...
- Luxury Publisher Serendipity Rebrands, Unites With Retailer Abigail Fox
Publishers Daily, Ray Schultz - Tuesday, October 1, 2024
The retail operation and editorial will merge in a new entity. ...
- With 'Lavender Days,' European Wax Center Builds on Taylor Swift Tour
Retail Insider, Sarah Mahoney - Wednesday, October 2, 2024
The growing salon chain promises "unapologetic confidence" and is hyping a Tayl ...
- NBCU/Charter Carriage Network Deal Includes Streamer Peacock
Television News Daily, Wayne Friedman - Wednesday, October 2, 2024
The deal expands Charter's effort to make hybrid deals with companies ...
- Microsoft Expands Deep Search, DeepMind Co-Founder Behind Changes
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 1, 2024
"Bing Generative Search goes beyond simply finding an answer," Microsoft wrote ...
- Would You Like A Side Of Fries With That GSTV Ad Buy?
MediaDailyNews, Joe Mandese - Monday, September 30, 2024
As the lines between conventional place-based ad networks and retail media networ ...
- Election Unlikely To Change Consumer Spending
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, September 25, 2024
New data from Kroger indicates that people aren't holding back on maj ...
- As Gen Z Moves Deep Into Grocery, Whole Foods Sees Changes
Marketing Daily, Sarah Mahoney - Tuesday, September 24, 2024
With half of the demographic now firmly in adulthood, transparency plays ...
- Finally, People Are Getting Engaged. Kay Jewelers Is Ready.
Retail Insider, Sarah Mahoney - Wednesday, September 25, 2024
The retailer's new campaign lands just as Gen Z prepares to p ...
- How This Windsor VP Of Marketing Continues To Inspire
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, September 26, 2024
Catherine Seaton discusses the power of saying "yes" to new opportunities, embraci ...
- While Still Strong, Halloween Spending Falls 5% From Last Year
Marketing Daily, Sarah Mahoney - Monday, September 23, 2024
The National Retail Federation predicts Americans will shop earlier, and drop $11 ...
- Anthropologie Debuts Shoppable Holiday Showhouse
Marketing Daily, Sarah Mahoney - Thursday, September 19, 2024
Interactive QR codes and human stylists guide guests through the retailer's late ...
- Nike CEO Replaced By Company Veteran
Marketing Daily - Top of the News, Tanya Gazdik - Friday, September 20, 2024
As recently as June, Nike founder Phil Knight told CNBC that Donah ...
- IAB Releases In-Store Retail Media Definition, Measurement Standards
MediaDailyNews, Laurie Sullivan - Thursday, September 19, 2024
The new definitions and measurement standards for in-store retailers will provide transparen ...
- On The Radar: How Retailers Can Use Geo-Tracking For Targeting
Email Insider, Ray Schultz - Thursday, September 19, 2024
The new service allows marketers to send emails, texts and notifications ...
- Target, Amazon, Best Buy Find New Ways To Hurry The Season
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, September 17, 2024
With special shopping events, large retailers hope to nudge consumers into earli ...
- Kevin Hart, Druski Spoof 'The Godfather' For Fabletics
Retail Insider, Sarah Mahoney - Wednesday, September 18, 2024
The fitness brand hopes that with new versatile Don pant, men wi ...
- Amazon Orders Workers Back To Office
Marketing Daily - Top of the News, Tanya Gazdik - Monday, September 16, 2024
Some Amazon workers are expressing unhappiness in an internal messaging channel, accordi ...
- Walmart Retail Media Network To Use Amazon-Like Flywheel Effect
MediaDailyNews, Laurie Sullivan - Monday, September 16, 2024
Walmart's plans to use its ad business and other digital services ...
- Walmart Makes A Fashion Statement
Marketing Daily - Top of the News, Sarah Mahoney - Friday, September 13, 2024
With new looks and a roadshow, it's hoping to find a winni ...
- Search Ads Slide As A Way To Reach Consumers
MediaDailyNews, Laurie Sullivan - Friday, September 13, 2024
A shift in shopping trends could influence media buys this holiday sea ...
- Deloitte, Bain Predict Weaker Holiday Growth
Marketing Daily, Sarah Mahoney - Thursday, September 12, 2024
New forecasts point to gains of around 3%, the slowest growth ...
- Target Hopes To Melt Hearts With New Cuddle Collab
Marketing Daily, Sarah Mahoney - Tuesday, September 10, 2024
The retailer is betting on six winsome "fur-fluencers" for its latest limited-editi ...
- Big Lots Files For Bankruptcy
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, September 10, 2024
"The home goods sector has been under pressure over the last t ...