- Local Search Call Tracking Sees Triple-Digit Growth
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 6, 2014
Click-to-call or calls made from online ads continue to rise. One compa ...
- VivaKi Search Catches Automation Bug
SearchBlog, Laurie Sullivan - Thursday, March 6, 2014
Search engine marketing automated bids and programmatic ad buying: think of t ...
- Tunning Up The Customer Experience
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, March 5, 2014
I'm not sure "stealing" is the correct word choice, but Shankar Ganesh ste ...
- Turning Negative Keyword Lists Into A Positive Experience
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, March 5, 2014
Marketers with experience in using negative keywords might want to skip th ...
- Yahoo Mobilizes: Tests Install Ads, Ending Third-Party Sign-Ins
Mobile Marketing Daily, Steve Smith - Wednesday, March 5, 2014
Yahoo is asserting the power of its still-massive scale and base ...
- Yahoo Terminates Google, Facebook Sign-Ins To Improve Ad, Content Targeting
SearchBlog, Laurie Sullivan - Wednesday, March 5, 2014
Okay -- it's not fair for me to only suggest Yahoo wan ...
- What is Google Authorship?
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 4, 2014
Google Authorship connects the piece of content to an established author. Placi ...
- Google Shopping and Nextag Increase Web Site Visibility, Per Study
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 4, 2014
Some 30% of a Web site's traffic comes from something other th ...
- Dentsu Searches For Growth In Germany
MAD, Steve McClellan - Monday, March 3, 2014
The holding company has reached an agreement to acquire Explido, which provid ...
- InPowered Opens Up Native Ad Platform
MediaDailyNews, Erik Sass - Tuesday, March 4, 2014
InPowered, which helps advertisers turn trusted third-party content about their products ...
- Women In Tech Get Support From Google #40Forward
SearchBlog, Laurie Sullivan - Tuesday, March 4, 2014
Women might rule when it comes to shopping, but they also ki ...
- President Obama Meets With YouTube Stars
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 3, 2014
The meeting focused on establishing an open dialogue between the Oval Offi ...
- Dentsu To Acquire Germany's Explido
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 3, 2014
Dentsu plans to acquire German-based search agency Explido GmbH & Co. K ...
- What Shopping Cart Abandonment Means
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 3, 2014
It's important to understand how consumers use ecommerce shopping carts. While so ...
- VivaKi Taps Ifeelgoods To Personalize Real-Time Offers Based On Behavior
MediaDailyNews, Laurie Sullivan - Monday, March 3, 2014
Publicis Groupe's VivaKi has inked a partnership with Ifeelgoods to offer advertise ...
- Yahoo Focuses On Mobile First, Despite Low Revs
Mobile Marketing Daily, Mark Walsh - Friday, February 28, 2014
In its annual report filed Friday, Yahoo reiterated that the company ...
- How A Microsoft Engineer Secretly Recorded Phone Calls Through A Hole In Google Maps
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 28, 2014
One Lync engineer recently demonstrated how easily someone could use the Internet ...
- Tap Two For Priceline.com, Rue La La, Newegg In Google Wallet
SearchBlog, Laurie Sullivan - Monday, March 3, 2014
Have you bought anything with your mobile phone, yet, and how ma ...
- Mobile Owners Reluctant To Use Phone For Retail Payments
Mobile Marketing Daily, Mark Walsh - Thursday, February 27, 2014
Despite all the buzz, investment and start-up activity around mobile payments, ...
- Amazon Leads BestBuy, BoA And Apple By Miles In Mobile Search Buys
MoBlog, Steve Smith - Friday, February 28, 2014
The #1 desktop search advertiser online is also the top advertiser ...
- Struq Launches Cross-Device Retargeting Platform For Retailers
Real-Time Daily, Tyler Loechner - Thursday, February 27, 2014
London-based Struq has launched what it claims to be a first: ...
- What Major TV Events Can Teach Marketers About SEM
Search & Performance Marketing Daily, Tamara Knight - Friday, February 28, 2014
There is a lot to be learned about search engine marketing fr ...
- What Companies Rank High In Mobile Search Impressions And Why They Don't On Desktop
SearchBlog, Laurie Sullivan - Friday, February 28, 2014
Amazon and Best Buy top the list of mobile search advertisers f ...
- Growing Facebook Campaigns Through Analytics
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 27, 2014
Last year Facebook improved on its analytics tools, Insights. Now they off ...
- The Data Found By Combining AdWords and Analytics Might Surprise You
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 27, 2014
How many times have you heard in the past year that t ...
- Time Inc. Taps Google For Programmatic Sales
MediaDailyNews, Erik Sass - Wednesday, February 26, 2014
Time Inc. has partnered with Google to launch a global programmatic advertisi ...
- Yandex, Google Partner In RTB Display Ad Deal
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 26, 2014
Google has partnered with Yandex, Russia's largest search engine, in a de ...
- Open Me To Learn 10 Email Marketing Tips
SearchBlog, Laurie Sullivan - Thursday, February 27, 2014
It came up during a dinner conversation the other night. What convinc ...
- Do Search Terms Reflect What Consumers Think Of Your Brand?
SearchBlog, Laurie Sullivan - Wednesday, February 26, 2014
Do brand identities match what consumers think of them? It's an Interesti ...
- Google Finally Realizes That More Than A High GPA Matters
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, February 25, 2014
The ability to learn requires more than a high IQ, per M ...