- Google My Business Gets Automated Call Tracking Via Third Party
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 21, 2020
Marketing analytics platform CallRail said on Tuesday that it now automates t ...
- Amazon, Microsoft, IBM, Google Gain 'Identifiable' Patient Data Under Separate Deals
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 20, 2020
Data has become the gold key to services. Some hospitals are granti ...
- Etsy Ads Pushed Onto Google Shopping As Marketplace Struggles To Find Footing
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 21, 2020
An Etsy seller wants to know why their ads are being push ...
- Online Shopping By Voice Devices, Wearables On The Rise
Connected Thinking, Chuck Martin - Sunday, January 19, 2020
A new study forecasts a 91% increase in the use of wearabl ...
- GumGum Verity Opens More Data To Publishers
Data & Programmatic Insider, Laurie Sullivan - Monday, January 20, 2020
Just in case publishers think they don't have enough data, GumGum add ...
- Data Leak Site Shut Down By FBI; Billions Of Records Were Exposed
Email Marketing Daily, Ray Schultz - Monday, January 20, 2020
Email addresses and other details were offered by weleakinfo.com. The FBI work ...
- Mindshare Reorganizes Performance Unit, Creates Transformation Consultancy
MAD, Steve McClellan - Friday, January 17, 2020
As part of the effort, Mindshare and Neo will integrate capabilities mo ...
- IAB Europe Brand Safety Report Shows Search Terms Leading To Misinformation
Performance Marketing Insider, Laurie Sullivan - Monday, January 20, 2020
More than 100 brands' ads unknowingly appeared alongside climate misinformation videos ...
- Ad Industry Blasts Google's Cookie-Blocking Plan
Digital News Daily, Wendy Davis - Thursday, January 16, 2020
Google's decision to block cookies set by ad-tech companies could "choke o ...
- ZINFI Adds Through-Channel Campaign Features To Its Platform
Email Marketing Daily, Ray Schultz - Friday, January 17, 2020
The tool will help brands deploy through-channel automation. The channels include em ...
- LinkedIn Plays With Connections
Performance Marketing Insider, Laurie Sullivan - Friday, January 17, 2020
LinkedIn Pages has released updates to its platform intended to increase t ...
- Google's Parent Alphabet Reaches $1 Trillion In Market Value
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 16, 2020
Alphabet managed to reach the trillion-dollar mark despite privacy concerns and chang ...
- Microsoft Bing, Botify Partner To Get Web Pages Indexed Quickly
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 17, 2020
Botify partnered with Bing to participate in its new content submission A ...
- Google Accepts The Cookie Is Finally Crumbling
London Blog, Sean Hargrave - Thursday, January 16, 2020
It's been crumbling for a while, but now Google gives it t ...
- Machine-To-Machine Everything Influences Search In 2020
Performance Marketing Insider, Laurie Sullivan - Thursday, January 16, 2020
Continuous intelligence -- the ability to continuously analyze and extract data fr ...
- Dentsu Acquires Google, Salesforce Experts E-Nor
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 15, 2020
This acquisition cements Dentsu's commitment to being the largest reseller of Goog ...
- Verizon Enters Search Engine Business With OneSearch, Stressing Privacy
Marketing Daily, P.J. Bednarski - Tuesday, January 14, 2020
it doesn't track, store or share personal or search data with advertis ...
- Journalists Give Highest Marks To Twitter, Google For Combating Disinformation
Marketing Politics Weekly, Joe Mandese - Friday, January 10, 2020
Publishers of journalism worldwide give the highest marks to Twitter for combati ...
- Ties Binding Verizon To System1's Startpage Privacy Search Engine
Performance Marketing Insider, Laurie Sullivan - Wednesday, January 15, 2020
The Privacy One Group, owned by lead generation and targeted ad compa ...
- Russian Entrepreneur Takes On Google, Yandex To Stop Disinformation
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 15, 2020
Yuri Mosha, who runs a consultancy in New York for Russians wanti ...
- Google Acquires Pointy To Increase Visibility Of Local Retail Inventory In Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 14, 2020
Pointy gives small retailers the ability for consumers to search online a ...
- Google To Phase Out Third-Party Cookies Within Two Years
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 14, 2020
The aggressive timeline will have a domino effect, with other companies ...
- Verizon Launches Privacy Search Engine Powered By Microsoft
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 14, 2020
Verizon Digital on Tuesday launched a search engine aimed at keeping t ...
- Yahoo Mail Is Down In The UK: Reports
Email Marketing Daily, Ray Schultz - Tuesday, January 14, 2020
The problems began with broadband supplier BT, and complaints peaked around no ...
- Microsoft Responsive Search Ads Opens To All Advertisers
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 14, 2020
Microsoft Responsive Search Ads, announced in open beta in Sept. 2019, a ...
- Will Google Search Movie 'Watchlist' Predict Academy Award Winners?
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 13, 2020
The search feature, which lets movie and tv buffs create watchlists, mig ...
- Searchmetrics Appoints Global CMO, Identifying Shift In Company Direction
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 13, 2020
Doug Bell is helping to lead Searchmetrics into machine learning and de ...
- Programmatic Helping Advertisers To Create, Buy Longer, Interactive TV Ad Segments
Data & Programmatic Insider, Laurie Sullivan - Monday, January 13, 2020
Centro's ad platform recently became certified on Hulu's private marketplace, allowing advertise ...
- Amazon: 'Common Sense' Requires Dismissal Of Alexa Privacy Suit
Digital News Daily, Wendy Davis - Friday, January 10, 2020
"The Alexa service works -- and performs the helpful, valuable, and entertaini ...
- Google's First Core Algorithm Search Update Of 2020 Rolls Out
Performance Marketing Insider, Laurie Sullivan - Monday, January 13, 2020
Knowing that Google has or will update its core algorithm helps identi ...