- Cisco Recipe Is A Mix Of Account, Intent, Buying Stage Data
Show Daily: Videos, Staff Writers - Wednesday, December 18, 2019
Cisco has standardized its global audience across search, programmatic, and social. " ...
- Keywords' Future: Yes, No, Maybe So
Show Daily: Videos, Staff Writers - Wednesday, December 18, 2019
Listen in as 360i's Aubrey Sabala and Cisco's Diane Sidden talk abo ...
- Purple Saves Thousands & Thousands Daily. See How!
Show Daily: Videos, Staff Writers - Wednesday, December 18, 2019
The category presents a low barrier to entry so the challenge ...
- Frenemy Amazon 'Is A Beast'
Show Daily: Videos, Staff Writers - Wednesday, December 18, 2019
Keen Footwear is learning to work with its former enemy. Over t ...
- Who Needs Amazon When You Have Channel Partners?
Show Daily: Videos, Staff Writers - Wednesday, December 18, 2019
There has been an evolution in Delta Faucet Co.'s media strategy: ...
- No More Cookies, Eh? Just You Consumers Wait!
Show Daily: Videos, Staff Writers - Wednesday, December 18, 2019
If consumers feel the pain of what bad advertising looks like, may ...
- DTC Vs. CPG: 'Perfect Is The Enemy Of Good'
Show Daily: Videos, Staff Writers - Wednesday, December 18, 2019
Vivian Chang, vice president of growth, DTC, Nutranext/Clorox, said a lot ...
- Red Flags: If You See Something, Say Something!
Show Daily: Videos, Staff Writers - Wednesday, December 18, 2019
"As we on-boarded a new agency, we did some digging. We fou ...
- Ecommerce Intel: What Brands Are Planning For 2020
Email Insider, Ray Schultz - Tuesday, December 17, 2019
Most firms will utilize email marketing automation, and most will increase the ...
- Subway Centralizes Search Discovery With Yext Partnership
Marketing Daily, Steve Ellwanger - Monday, December 16, 2019
The move will make it much easier for Subway and its franchise ...
- 80% Of U.S. Apps Found To Have 'Dangerous Permissions,' Many From China, Russia, South Korea
MediaDailyNews, Joe Mandese - Tuesday, December 17, 2019
An alarming analysis of mobile apps targeting users released today by Pixala ...
- Affiliate Traffic, App Use Decline During Holidays
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 17, 2019
The top 100 shopping sites saw an average of 147.3 million dai ...
- Google Halts Chrome Rollout On Android After Bug Deletes Data
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 16, 2019
A major bug that deletes user data and resets mobile apps forc ...
- Microsoft Windows Gets Bing Visual Search Feature
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 16, 2019
Consumers who are at a loss for words to describe an it ...
- MightyHive Develops Data Cleanroom Business For A New Decade
Data & Programmatic Insider, Laurie Sullivan - Monday, December 16, 2019
The concept of the cleanroom, especially for "walled gardens" such as retaile ...
- Pandora Tests Voice-Activated Ads, Hopes To Drive Greater Engagement With Brands
MediaDailyNews, Fern Siegel - Friday, December 13, 2019
The direct-response ads posit a question and listeners are promoted to s ...
- Microsoft Updates Bingbot User Agent
Performance Marketing Insider, Laurie Sullivan - Monday, December 16, 2019
Bing will begin to use a web-crawling robot that collects documents fr ...
- Competitive Analysis On Amazon Takes A Turn
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 13, 2019
Gradient.io, an intelligent insights platform that tracks sales on Amazon, set o ...
- Google 2019 Search Data Demonstrates A Need For 'Heroes'
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 13, 2019
This year's list tells a story of a turbulent political climate, sol ...
- Cisco Makes Major Tech Investment To Enable New Types Of Ads
Digital News Daily, Laurie Sullivan - Thursday, December 12, 2019
Cisco has announced a plan to build and invest in 5G intern ...
- Disney+'s Mobile Downloads Now Exceed 22M
Digital News Daily, Karlene Lukovitz - Thursday, December 12, 2019
It's not clear how many of these mobile downloads, as estimated ...
- Connections Between SEO And Timing Of Press Releases
Performance Marketing Insider, Laurie Sullivan - Friday, December 13, 2019
The 2019 Press Release Benchmark Report is relevant to search marketers becau ...
- Conductor Founder Buys Back Company From WeWork
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 12, 2019
Conductor cofounder Seth Besmertnik, COO Selina Eizik and investor Jason Finger ha ...
- How Volvo Uses Marketing Mix Modeling To Build Brand Equity With Search
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 12, 2019
Using its marketing mix model, which includes more than 100 variables th ...
- A New Frenemy: The Amazon Calculus
Show Daily, Nina Lentini - Friday, December 13, 2019
Keen Footwear, for example, found that one of its strongest ecommerce da ...
- Rugby And Cricket World Cups Dominated Google Search In 2019
Around the Net In MAD London, Sean Hargrave - Thursday, December 12, 2019
It may come as little surprise that in the year England reach ...
- Tech Company NaviStone And Harriet Carter Gifts Can't Shake Lawsuit Over Tracking
Digital News Daily, Wendy Davis - Wednesday, December 11, 2019
A Pennsylvania resident can proceed with a claim that retailer Harriet Cart ...
- Wix Stats Provide A Glimpse Into 2020 Customer Website Services
Performance Marketing Insider, Laurie Sullivan - Thursday, December 12, 2019
Wix, which provides the building blocks to create websites, has released ...
- Death Of The Keyword?
Show Daily, Nina Lentini - Thursday, December 12, 2019
Good news: it has been exaggerated. Bad news: it's a wounded anima ...
- User Intent And Content Are The New Stars
Show Daily, Nina Lentini - Thursday, December 12, 2019
For the last nine months, Cisco has been testing a pilot call ...