- Trillion Dollar Club: How Much Profit Per Employee
Performance Marketing Insider, Laurie Sullivan - Thursday, January 23, 2020
HowMuch.net found that Apple leads in terms of profits, making $435,000 p ...
- Google Flights Ends Charges For Airline Booking, Referral Links
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 22, 2020
The company plans to introduce new ad formats in Google Flights th ...
- Visual Search Emerges As Next Disrupter If Marketers Educate Consumers, Study Finds
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 23, 2020
The biggest barrier to adoption is educating consumers on how they c ...
- Google Latest Desktop Change Blurring Lines Between Organic And Advertisements
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 23, 2020
Google has begun to make ads look more like organic results, accordi ...
- Google Cloud Forms Unlikely Partnership, After Nine-Year Dispute
Digital News Daily, Laurie Sullivan - Tuesday, January 21, 2020
The partnership allows travel and data provider Sabre to create and bui ...
- Google 'Street View' Privacy Settlement Faces Challenge
Digital News Daily, Wendy Davis - Tuesday, January 21, 2020
Google's proposed $13 million "Wi-Spy" settlement is facing a challenge by ...
- Baking Up New Strategies For A Post-Cookie World
Digital News Daily, Brad Nunn - Wednesday, January 22, 2020
As an industry defined by change, we should all begin embracing t ...
- Dentsu Aegis Forecasts 3.9% Global Growth This Year, 3.3% Next
MAD, Steve McClellan - Wednesday, January 22, 2020
The predicted 2020 growth will translate to an additional $23.3 billion ...
- Consumers Making More Informed Purchase Decisions Based On Improved Information In Ads: Study
Performance Marketing Insider, Laurie Sullivan - Wednesday, January 22, 2020
Some 68% of consumers believe they are better equipped to make inform ...
- Survey: Amazon Is First Place To Search For Specific Brands
Research Intelligencer, - Thursday, January 23, 2020
More than half of internet users begin their product search on Amaz ...
- Uberall Appoints Greg Sterling To Newly Created VP Of Market Insights Position
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 22, 2020
Uberall on Wednesday announced the appointment of Greg Sterling to the te ...
- Google Chief Calls For Suspension Of Facial Recognition Technology
Digital News Daily, Wendy Davis - Monday, January 20, 2020
"Facial recognition is fraught with risks," Sundar Pichai said Monday at ...
- Rothenberg Talks IAB ALM 2020, White House Visits, Gets Personal With Customer Experience
Digital News Daily, Laurie Sullivan - Monday, January 20, 2020
The IAB ALM 2020 Leadership Summit focuses on what Rothenberg calls T ...
- Promised G Suite Add-Ons Are Now Being Rolled Out
Email Marketing Daily, Ray Schultz - Tuesday, January 21, 2020
The Admins and End users will be available by default, Google say ...
- Google My Business Gets Automated Call Tracking Via Third Party
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 21, 2020
Marketing analytics platform CallRail said on Tuesday that it now automates t ...
- Amazon, Microsoft, IBM, Google Gain 'Identifiable' Patient Data Under Separate Deals
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 20, 2020
Data has become the gold key to services. Some hospitals are granti ...
- Etsy Ads Pushed Onto Google Shopping As Marketplace Struggles To Find Footing
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 21, 2020
An Etsy seller wants to know why their ads are being push ...
- Online Shopping By Voice Devices, Wearables On The Rise
Connected Thinking, Chuck Martin - Sunday, January 19, 2020
A new study forecasts a 91% increase in the use of wearabl ...
- GumGum Verity Opens More Data To Publishers
Data & Programmatic Insider, Laurie Sullivan - Monday, January 20, 2020
Just in case publishers think they don't have enough data, GumGum add ...
- Data Leak Site Shut Down By FBI; Billions Of Records Were Exposed
Email Marketing Daily, Ray Schultz - Monday, January 20, 2020
Email addresses and other details were offered by weleakinfo.com. The FBI work ...
- Mindshare Reorganizes Performance Unit, Creates Transformation Consultancy
MAD, Steve McClellan - Friday, January 17, 2020
As part of the effort, Mindshare and Neo will integrate capabilities mo ...
- IAB Europe Brand Safety Report Shows Search Terms Leading To Misinformation
Performance Marketing Insider, Laurie Sullivan - Monday, January 20, 2020
More than 100 brands' ads unknowingly appeared alongside climate misinformation videos ...
- Ad Industry Blasts Google's Cookie-Blocking Plan
Digital News Daily, Wendy Davis - Thursday, January 16, 2020
Google's decision to block cookies set by ad-tech companies could "choke o ...
- ZINFI Adds Through-Channel Campaign Features To Its Platform
Email Marketing Daily, Ray Schultz - Friday, January 17, 2020
The tool will help brands deploy through-channel automation. The channels include em ...
- LinkedIn Plays With Connections
Performance Marketing Insider, Laurie Sullivan - Friday, January 17, 2020
LinkedIn Pages has released updates to its platform intended to increase t ...
- Google's Parent Alphabet Reaches $1 Trillion In Market Value
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 16, 2020
Alphabet managed to reach the trillion-dollar mark despite privacy concerns and chang ...
- Microsoft Bing, Botify Partner To Get Web Pages Indexed Quickly
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 17, 2020
Botify partnered with Bing to participate in its new content submission A ...
- Google Accepts The Cookie Is Finally Crumbling
London Blog, Sean Hargrave - Thursday, January 16, 2020
It's been crumbling for a while, but now Google gives it t ...
- Machine-To-Machine Everything Influences Search In 2020
Performance Marketing Insider, Laurie Sullivan - Thursday, January 16, 2020
Continuous intelligence -- the ability to continuously analyze and extract data fr ...
- Dentsu Acquires Google, Salesforce Experts E-Nor
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 15, 2020
This acquisition cements Dentsu's commitment to being the largest reseller of Goog ...