- Genius Sues Google For Unfair Competition
Performance Marketing Insider, Laurie Sullivan - Wednesday, December 4, 2019
Genius announced earlier this year it suspected Google is copying its lyri ...
- The Great Targeting Paradox: People Like Personalization, But Don't Want To Be Tracked
Research Intelligencer, Joe Mandese - Wednesday, December 4, 2019
"Personalization" may now be the biggest buzzword in marketing, but it al ...
- Cyber Monday Reaches Predicted $9.4B In Online Purchases, Some Marketers Say Black Friday Outperformed
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 3, 2019
Consumers spent $9.4 billion on Cyber Monday, up 19.7% year-over-year -- maki ...
- U.S. Proposes Tariffs On French Goods, Suggests Unfair Digital Services Tax On U.S. Tech Companies
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 3, 2019
U.S. Trade Representative Robert Lighthizer in a statement said the move shou ...
- Pichai Named CEO Of Alphabet And Google: Founders Page, Brin Step Down
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 3, 2019
Google's co-founders Larry Page and Sergey Brin -- chief executive and presiden ...
- Four Fired Google Employees To File Labor Charges
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, December 3, 2019
Google says that four of its workers were fired for "clear a ...
- Mojeek Pushes To Become The Next Google
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 3, 2019
U.K.-based search engine Mojeek announced taking delivery of 100 new servers Mond ...
- Facebook Introduces Data Transfer Tool For Photos With Strict Privacy Standards
Data & Programmatic Insider, Laurie Sullivan - Monday, December 2, 2019
The data transfer tool will adhere to current and forthcoming privacy regulatio ...
- Ad Council Forms Partnership With NYIAX, Opens Door To Donations From New Publishers
MediaDailyNews, Laurie Sullivan - Sunday, December 1, 2019
The Ad Council has formed a partnership with NYIAX, an upfront marketpla ...
- Five Failed Brands, Retailers Have Something In Common: Incorrect Information
Performance Marketing Insider, Laurie Sullivan - Monday, December 2, 2019
A recent analysis found that some 46% of listings featured missing informati ...
- Incorrect Online Information Plagues Struggling Retailers
Research Intelligencer, - Monday, December 2, 2019
Incorrect online information is often associated with stores that end up shutti ...
- Cyber Monday Could Reach $9.4B
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, December 1, 2019
Paid and organic search traffic accounted for 42.4% of all ecommerce visi ...
- Google Veteran Abhyankar Joins Ad-Lib As CEO
MAD, Steve McClellan - Wednesday, November 27, 2019
Adit Abhyankar was head of Google Marketing Platform, Continental Europe and Emergi ...
- Google Accused Of Playing Unfair By 41 EU Companies As Competitive Shopping Tensions Build
Performance Marketing Insider, Laurie Sullivan - Friday, November 29, 2019
In a letter to the European Union, 41 of Google's online shoppi ...
- Lead-Generation Strategies Under Marketing And Federal Scrutiny
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 27, 2019
A CMO Council report analyzes the growing use of low-cost, unverified lea ...
- Study: Delivery Companies Not Doing Enough To Prevent Package Theft
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 27, 2019
Searching for the right item online is only half the story. T ...
- Holiday Season Forecast 2019: $143.8B In Online Spending, $4B On Thanksgiving
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 29, 2019
Adobe Analytics data released Thursday estimates consumers spent $52 billion online ...
- Brands Landing On Google's Nice List
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, November 27, 2019
Google offers a list of the best places to make purchases ...
- Google Beat Facebook In Fitbit Bid
Digital News Daily, Gavin O'Malley - Tuesday, November 26, 2019
Sources tell CNBC that Facebook bid several times for Fitbit before Goog ...
- Brand Safety Institute Pushes 'Standardized' Consumer Identifiers
Digital News Daily, Wendy Davis - Tuesday, November 26, 2019
A standardized identifier can improve people's online experiences by limiting the numb ...
- Brand Loyalty Means Trust, Value And A Willingness To Pay More For Products
Digital News Daily, Laurie Sullivan - Tuesday, November 26, 2019
Brand intelligence company Survata measured consumer perceptions of traditional brands vs. the ...
- Killing Black Friday: Security Firm Warns Of Holiday Email Scams
Email Insider, Ray Schultz - Wednesday, November 27, 2019
One bad actor is offering an 80% discount on Ray-Bans, Check Poi ...
- SendGrid Reputation Abused By Phishing Artists, Report Finds
Email Marketing Daily, Ray Schultz - Wednesday, November 27, 2019
Victims who click on a SendGrid link are taken to Google Do ...
- 'Let It Go,' Grandma -- The Search For 'Frozen' Heats Up
Performance Marketing Insider, Laurie Sullivan - Wednesday, November 27, 2019
Search and analytics company Bloomreach pulled "Frozen 2" search and purchasing dat ...
- Google Maps Thanksgiving Holiday Traffic: No, Not That Traffic
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 26, 2019
By crunching anonymized data such as speed and location, Google can provi ...
- Brand Fanatics, Loyalists Search On Same Brand One Dozen Times In A Month
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 26, 2019
Searches for Black Friday spiked 31 days before its official kickoff, mo ...
- Google Maps Ideal For Local Search In Homes On Mobile, Not Desktop
Performance Marketing Insider, Laurie Sullivan - Tuesday, November 26, 2019
A study found that half of searches were done at home, wi ...
- Google Accused Of Promoting Retailers Who Break UK Law
Around the Net In MAD London, Sean Hargrave - Monday, November 25, 2019
"The Telegraph" is revealing that an investigation by Which? has found th ...
- Chipotle Giving Away Voice Assistants To Customers Named Alexa
Connected Thinking, Chuck Martin - Sunday, November 24, 2019
That's one way to increase voice ordering. ...
- How PepsiCo's Kevin Moeller Became A Data Rock Star
Data & Programmatic Insider, Laurie Sullivan - Monday, November 25, 2019
Moeller leads the media insights and analytics team across North America, ...