- Here's How Letting Go Brought In Great Results For Rust-Oleum
MediaPost Connect, Nina Lentini - Friday, April 24, 2020
The brand sought to inspire the next generation of DIYers -- Millennial ...
- 'Bloomberg' Launches New Self-Serve Mobile Ad Tool
Publishers Daily, Melynda Fuller - Thursday, April 23, 2020
The new tool helps brands to amplify their social media content ...
- Connected TV Video Impressions Continue To Climb, Programmatic CTV Activity Rising
Television News Daily, Wayne Friedman - Thursday, April 23, 2020
Connected TV's 43% share tops mobile video impressions' 39% share for t ...
- Periscopix Name Dropped As Team Merged Into Merkle
Around the Net In MAD London, Sean Hargrave - Wednesday, April 22, 2020
Dentsu is closing down the Merkle-owned Periscopix peformance marketing brand. "Campaign" revea ...
- Snap Inc. Records Strong Q1 Revenues, User Growth
Digital News Daily, Gavin O'Malley - Tuesday, April 21, 2020
Snap saw quarterly revenue rise to $462 million, which represented a 4 ...
- Ad Veterans Wiener, Hofstetter Step In To Lead Profitero
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 21, 2020
Wiener and Hofstetter, whose careers have been in sync for nearly ...
- Watchdog: Facebook Remains Riddled With COVID-19 Untruths
Social Media Insider, Gavin O'Malley - Tuesday, April 21, 2020
NewsGuard homed in on ways Facebook is allowing the spread all mann ...
- Facebook, Carnegie Mellon Launch COVID Tracker
Digital News Daily, Gavin O'Malley - Monday, April 20, 2020
Facebook just released a public health tool that tracks the spread ...
- Engagement Is More Than A Marketing Outcome
Marketing Insider, Steve Angel - Tuesday, April 21, 2020
If the current crisis proves anything, it's that we as humans wi ...
- A New Definition Of Social
Media Insider, Gord Hotchkiss - Tuesday, April 21, 2020
I am an introvert. My wife is an extrovert, Our respective concep ...
- Facebook Keeps Most Staff Home, Cancels Large Events Through June 2021
Digital News Daily, Gavin O'Malley - Friday, April 17, 2020
"We're slowing our plans to return to the office in order ...
- Twitter Loses Fight Over National Security Surveillance Requests
Digital News Daily, Wendy Davis - Sunday, April 19, 2020
Siding against Twitter, a federal judge has rejected the company's effort ...
- Australia To Require Big Platforms To Pay For News Content
Digital News Daily, Karlene Lukovitz - Monday, April 20, 2020
A draft of the mandatory conduct code, which would define which conte ...
- Google Is Extending Google Meet To Gmail
Email Marketing Daily, Ray Schultz - Monday, April 20, 2020
G Suite users can join and start meetings directly from their ema ...
- Nissan, Rolls-Royce, Ford Engage Stuck-At-Home Kids
Marketing Daily, Tanya Gazdik - Friday, April 17, 2020
As parents struggle to keep homebound kids occupied, several automakers are offeri ...
- Facebook Points Fake News Likers To WHO's COVID-19 Page
Around the Net In MAD London, Sean Hargrave - Friday, April 17, 2020
Facebook is to roll out posts pushing people to check out factu ...
- Facebook Alerts Users To COVID-19 Misinformation
Digital News Daily, Gavin O'Malley - Thursday, April 16, 2020
The move is part of a much larger effort to slow t ...
- Yext No Wrong Answers Campaign Tells Companies What Site Visitors Want To Know About Them
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 16, 2020
Yext launched the No Wrong Answers integrated marketing campaign to help organizatio ...
- Linebacker Story Time: Jags Tackle the Crisis
Brand Insider Podcast, Steve Smith - Thursday, April 16, 2020
Even this early in the Covid-19 crisis, we have been hearing ...
- GoDaddy Explores Building, Integrating Video Chat Tool
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 15, 2020
GoDaddy is looking to build its own video chat feature or ...
- Digital Media 'Demand' Higher For Netflix, Apple TV+
Television News Daily, Wayne Friedman - Wednesday, April 15, 2020
Netflix grew to a 33.4% share of "demand" digital media expressions ...
- COVID-19 Lockdown Is The Time To Hire Influencers And Their Smartphones
London Blog, Sean Hargrave - Wednesday, April 15, 2020
Big tv ad productions are impossible, so surely it is time ...
- Facebook Gives Apple Watch Owners Their Own Messaging App
Social Media Insider, Gavin O'Malley - Tuesday, April 14, 2020
If successful, Kit will likely represent just one piece of Facebook's ambitio ...
- Total Expert Offers Free/Reduce Email, Social Service For Community Banks
Email Marketing Daily, Ray Schultz - Tuesday, April 14, 2020
Total Expert Now was designed in response to the COVID-19 outbreak, t ...
- Volkswagen, Kia Offer Help During Pandemic
Marketing Daily, Tanya Gazdik - Monday, April 13, 2020
Some auto brands aid the needy while others provide backdrops for Zo ...
- Social Media Users Value Brands Responsive To COVID-19 Crisis
Digital News Daily, Gavin O'Malley - Thursday, April 9, 2020
Consumers are more responsive to brands that address the stay-at-home economy ...
- Video Games Now Unlikely Social Media Success Story
Marketing Daily, P.J. Bednarski - Thursday, April 9, 2020
"The impact of games as a new form of social interaction m ...
- Puppo's Unique Strategy Spikes Organic Search By 144%
MediaPost Connect, Nina Lentini - Friday, April 10, 2020
"Our target audience is people who care about personalization for their pe ...
- Mindshare Begins Tracking Pandemic, Finds Striking Emotional And Time Spent Patterns
MediaDailyNews, Joe Mandese - Thursday, April 9, 2020
Mindshare finds that as the pandemic progresses stuck-at-home Americans are spending increasing ...
- Facebook CPMs Crash, Fall To All-Time Low
MediaDailyNews, Joe Mandese - Wednesday, April 8, 2020
It has been assumed that Big Digital platforms would be first ...