- Lake Hour Expands Roster With RTD Vodka Iced Teas
Marketing Daily, Teresa Buyikian - Tuesday, June 3, 2025
Brand extension came via request from one of the founder's nieces f ...
- Captain Morgan's Sliced Promo Rewards Less-Than-Pro Golfers
Marketing Daily, Teresa Buyikian - Monday, June 2, 2025
The "Play the Slice" campaign for Captain Morgan's canned cocktails is ...
- Tequila Don Julio Launches Immersive Tasting Experience In NYC
Marketing Daily, Teresa Buyikian - Friday, May 30, 2025
Mercer Labs Museum of Art and Technology uses modern technology to te ...
- 1800 Tequila Partners With 'Best Bar In North America'
Marketing Daily, Teresa Buyikian - Friday, May 23, 2025
For the "Obsessed with Taste" campaign, 1800 collaborated with Mexico City's Handsha ...
- Bombay Sapphire Named Official Gin Of E1 Electric Power Boat Racing Championships
Marketing Daily, Teresa Buyikian - Friday, May 16, 2025
The partnership will officially kick off at the next race, to ...
- Casamigos Celebrates Namesake In 'House Of Friends'
Marketing Daily, Teresa Buyikian - Thursday, May 15, 2025
In hero spot, guests frolic at a sunny resort, socializing in t ...
- Study: US 'Tequila Seekers' Desire Additive-Free, Aged Tequila
Marketing Daily, Teresa Buyikian - Wednesday, May 14, 2025
Despite the affluent status of tequila drinkers, a whopping 75% still b ...
- Aperol Celebrates Aperitivo Season In Global Summer Campaign
Marketing Daily, Teresa Buyikian - Tuesday, May 13, 2025
The centerpiece of the 30-country campaign is an online video and ...
- Woof! Lucky One Vodka Lemonade Taps 'Furfluencer' Miss Peaches
Marketing Daily, Teresa Buyikian - Monday, May 12, 2025
Gallo aims to promote the RTD cocktail -- and also help resc ...
- Traveller Named Baseball's First Official Whiskey
Marketing Daily, Teresa Buyikian - Friday, May 9, 2025
The partnership will include "360-degree" marketing that will highlight the whiskey acro ...
- High-Fashion Booze: Johnnie Walker Partners With Designer For 'Couture' Whiskeys
Marketing Daily, Teresa Buyikian - Monday, May 5, 2025
Olivier Rousteing, creative director of Balmain, worked with Johnnie Walker's master blend ...
- Almave Non-Alcoholic Spirit Brings Cinco De Mayo Back To The Office
Marketing Daily, Teresa Buyikian - Friday, May 2, 2025
"We saw an opportunity to highlight our unique liquid proposition in ...
- Ron Zacapa Rum Collab With Fashion House Honors Latin-American Artisans
Marketing Daily, Teresa Buyikian - Monday, April 28, 2025
The limited-edition set features a bottle of rum and bag handcrafted ...
- New Amsterdam Vodka Campaign Highlights Barfly Race
Marketing Daily, Teresa Buyikian - Tuesday, April 22, 2025
Two guys run through NYC in a race to beat the b ...
- How Many Cocktail-Shaking Humans Can A Liquor Brand Gather In One Place?
Marketing Daily, Teresa Buyikian - Tuesday, April 22, 2025
Gold Bar Whiskey aims to break a Guinness World Record for mo ...
- Crown Royal Hits The Road With Country Star Kane Brown
Marketing Daily, Teresa Buyikian - Friday, April 18, 2025
Concert-goers will be introduced to the Purple Bag Project, which turns t ...
- Bob's Your Uncle Wins Sandbagger Strategic Account
Accounts on the Move, Fern Siegel - Wednesday, April 16, 2025
The agency's remit is to accelerate the spirit's North American growth. ...
- Malibu Rum Taps Brian Cox To Push Back Against Overwork Culture
Marketing Daily, Teresa Buyikian - Wednesday, April 9, 2025
In a twist on his bad-boss "Succession" character, Cox is seen blissful ...
- Absolut House Of Cosmo Partners With Paris Hilton For Coachella
Marketing Daily, Teresa Buyikian - Thursday, April 3, 2025
The immersive festival experience will include a choice of Abolut cocktails, ...
- Sipping, Reading: Mary Dowling Whiskey Promotes Bourbon-Book Experience
Marketing Daily, Teresa Buyikian - Friday, March 28, 2025
Activations celebrating brand founder Dowling feature bourbon tastings and book excerpts. ...
- Finnish Long Drink Promotes 'The Art Of Drinking At Home In Underwear'
Marketing Daily, Teresa Buyikian - Wednesday, March 26, 2025
In honor of Kalsarikannit," or staying "pants-drunk" during March Madness, brand ...
- Fireball Whisky Targets 90-Year-Olds In New Promo
Marketing Daily, Teresa Buyikian - Monday, March 24, 2025
Brand will award a "lifetime supply" of spicy cinnamon spirit in t ...
- Captain Morgan Sweet Chili Lime Aims For Mouth-Blowing
Out to Launch, Fern Siegel - Friday, March 14, 2025
Actress Amrit Kaur and comedian Devon Walker are featured in the creat ...
- BuzzBallz Announces New 'Big Blue BBallz' Ahead Of March Madness
Marketing Daily, Teresa Buyikian - Thursday, March 13, 2025
Brand partnered with the Chicago Bulls' Lonzo Ball to promote vessels th ...
- Crafthouse RTD Cocktails Now Available On United Airlines
Marketing Daily, Teresa Buyikian - Wednesday, March 12, 2025
As the ready-to-drink market continues to grow, airline travel is one pla ...
- 21 Seeds Tequila Launches Shot Callers Game For Women's History Month
Marketing Daily, Teresa Buyikian - Tuesday, March 11, 2025
Questions on cards include such conversation starters as "Share your most embarrassi ...
- Nutrl Vodka Seltzer Introduces Lime Flavor Nationwide
Marketing Daily, Teresa Buyikian - Friday, February 28, 2025
The ad depicts young adults drinking the ready-to-drink vodka seltzer in vario ...
- Tanqueray, Ketel One Embrace 'The White Lotus': Q&A With Diageo's SVP Yufe
Marketing Daily, Teresa Buyikian - Thursday, February 27, 2025
Collab is "extension of our broader marketing strategy of seamlessly integrating Ket ...
- Grand Marnier Celebrates End of Black History Month With Future Collab
Marketing Daily, Teresa Buyikian - Tuesday, February 25, 2025
Videos depict hip hop artist Future drinking the liqueur in various setting ...
- Sazerac Aids California Wildfire Relief Efforts With Rare Bourbon Auction
Marketing Daily, Teresa Buyikian - Wednesday, February 12, 2025
The spirits offered include Old Rip Van Winkle 10 Year, Pappy V ...