- Streamers' True Goals For Ad Options: Just An Option, But Not The Main Target
TV Watch, Wayne Friedman - Friday, November 25, 2022
For major legacy TV brands, pricing their advertising options can be tri ...
- Connected Video Devices Forecast To See Slower Growth As Smart TV Rises
Television News Daily, Wayne Friedman - Tuesday, November 22, 2022
The slowdown in connected video devices is largely due to slower grow ...
- Fox, NBCU Networks Reap $9M In FIFA World Cup Ad Buys
Television News Daily, Wayne Friedman - Wednesday, November 23, 2022
The collective $9 million pulled in by Fox and NBCU networks f ...
- Linear TV And Other Media: Cross Off 'Cross-Platform'
TV Watch, Wayne Friedman - Wednesday, November 23, 2022
For all the excitement of streaming platforms, the bottom line is th ...
- Hybrid Tiers To Drive 42% Growth In AVOD Revenue By 2028
Digital News Daily, Karlene Lukovitz - Tuesday, November 22, 2022
The new ad-supported/subscription-supported Disney+ and Netflix offerings, along with other majors, a ...
- Iger Returns To Disney: How Will He Navigate Advertising's Turbulent Future?
TV Watch, Wayne Friedman - Tuesday, November 22, 2022
Should Iger push on to boost streaming efforts, shifting focus away fr ...
- 'Pitch Perfect' Series Is Bumper Crop For Peacock
TVBlog, Adam Buckman - Tuesday, November 22, 2022
A new "Pitch Perfect" series centers on one of the movies' best-lov ...
- Why Disney+ And Hulu Are Likely To Be Merged
Video Insider, Karlene Lukovitz - Tuesday, November 22, 2022
Once Disney owns 100% of Hulu, a combined streamer would dominate popul ...
- 72% Say There Are Too Many Subscription Services, TV/Streamers Missing Bundled Platform Opp
Digital News Daily, Karlene Lukovitz - Monday, November 21, 2022
79% say they believe they would be more loyal to a compa ...
- Money-Losing Premium Streamers Will Look To Bundle With Others: Malone
Television News Daily, Wayne Friedman - Friday, November 18, 2022
High streaming programming costs and possible subscriber declines will force some unprofitab ...
- At This Time Of Year, TV Erupts In A Christmas Frenzy
TVBlog, Adam Buckman - Monday, November 21, 2022
Many people feel a sense of sensory overload from all of t ...
- Bundle Up: Consumers Want One Platform To Manage All Their Subscriptions
Email Insider, Ray Schultz - Friday, November 18, 2022
Most consumers want centralized billing for all of the streaming and oth ...
- Tim Burton And 'The Addams Family' Is Winning Combo For Netflix
TVBlog, Adam Buckman - Friday, November 18, 2022
Director Tim Burton applies the same panache he is known for ...
- Paramount's Chopra: Ad Market Weak, But Not Worse Than During Pandemic
Television News Daily, Wayne Friedman - Wednesday, November 16, 2022
"There are some who have suggested that the current environment is wor ...
- Panels And ACR Data? TVision Takes iSpot.tv Investment - Will CTV Respond?
TV Watch, Wayne Friedman - Thursday, November 17, 2022
The underlying premise continues to be that CTV platforms and streamers won ...
- NBCU Adapts 'The Tonight Show' For Peacock Kids' Version
TVBlog, Adam Buckman - Thursday, November 17, 2022
"The Kids Tonight Show" is produced at 30 Rock in Studio 6 ...
- Buffett Ups Stake In Paramount, Spurring Acquisition Speculation, Stock Jump
Digital News Daily, Karlene Lukovitz - Wednesday, November 16, 2022
Warren Buffett's Berkshire Hathaway now owns 15% of Paramount Global's class ...
- Netflix Goes Live With Chris Rock In 2023: Tennis, Cycling Next - Is That Enough?
TV Watch, Wayne Friedman - Wednesday, November 16, 2022
Netflix will stream a global live special from Chris Rock, fueling speculati ...
- Twitter Ad Controversy: Does Environment Really Matter?
TVBlog, Adam Buckman - Wednesday, November 16, 2022
Advertisers are concerned about the environment on Twitter for their ads, b ...
- vMVPDs' Strong Q3 Helps Offset Accelerated Cable, Satellite Subscriber Losses
Digital News Daily, Karlene Lukovitz - Tuesday, November 15, 2022
vMVPDs gained 900,000 subs, but cable and satellite dropped a hefty 1 ...
- Nielsen Rival iSpot Leads $16M Investment In TVision
Television News Daily, Wayne Friedman - Tuesday, November 15, 2022
TVision says the investment will accelerate person-level measurement for streaming and advan ...
- Big Awards For Movies, TV Shows: What That Means For Streamer Platform Success
TV Watch, Wayne Friedman - Tuesday, November 15, 2022
Perhaps the key for modern streaming consumers isn't necessarily getting "award" stat ...
- 23% Of Ad-Supported OTT Service Users Click On, Buy From Ads
Video Insider, Karlene Lukovitz - Tuesday, November 15, 2022
About 37 million U.S. households now use at least one AVOD ...
- Disney Starts Hiring Freeze, Job Cuts Following Weak Earnings
Television News Daily, Wayne Friedman - Friday, November 11, 2022
Chapek sent a memo Friday saying the company is establishing a co ...
- Stallone Is King Of TV In Sensational Mob Drama 'Tulsa King'
TVBlog, Adam Buckman - Friday, November 11, 2022
Sylvester Stallone plays a newly arrived wannabe crime kingpin of Tulsa, Oklahom ...
- Ad Frequency On Streaming TV Sucks. Let's Fix It
Media Insider, Dave Morgan - Thursday, November 10, 2022
If it's not a technology or a data and identity problem, th ...
- Disney In The Dumps: How Many More Losses Can Its D2C Biz Endure?
TV Watch, Wayne Friedman - Thursday, November 10, 2022
Walt Disney just revealed the possibility of a more difficult near-term futu ...
- If 'Teletubbies' Can Be Revived, Can 'Barney' Be Far Behind?
TVBlog, Adam Buckman - Thursday, November 10, 2022
"Teletubbies" is being revived by Netflix as part of its growing li ...
- Netflix Explores Live Sports Streaming
Digital News Daily, Karlene Lukovitz - Wednesday, November 9, 2022
Some Netflix executives think the streamer should buy cheaper, lower-profile sports righ ...
- Disney Earnings: More D2C Losses, Streaming Subscribers Rise
Television News Daily, Wayne Friedman - Tuesday, November 8, 2022
Disney posted $20.2 billion in latest quarter revenue, missing analyst market projectio ...