- Peacock, Paramount+ Have Highest Shares of Lower-Priced Ad-Supported Subs Among Major Streamers
Advanced TV Insider, Karlene Lukovitz - Friday, March 25, 2022
Discovery+ and HBO Max have had less uptake for their ad-supported tier ...
- Broadcast/Cable Non-Live Viewing Sinks 55% From 2011-2021, Cable TV Reach Crashes
Television News Daily, Wayne Friedman - Thursday, March 24, 2022
Broadcast and cable viewing continues to sink dramatically due to the grow ...
- Netflix Might Generate $1.6B Per Year From Password-Sharing Fees, But At What Cost?
Digital News Daily, Karlene Lukovitz - Thursday, March 24, 2022
A new survey indicates that Netflix fans might be more likely th ...
- YouTube Ups Streaming Ante, Adds Free-With-Ads TV Shows
Digital News Daily, Karlene Lukovitz - Wednesday, March 23, 2022
Adding TV shows to its existing movie offerings is part of YouTube ...
- 50% To 60% Of 'Lost' Linear TV Ad Spend Going To AVOD Platforms
Television News Daily, Wayne Friedman - Tuesday, March 22, 2022
The remaining ad dollars have gone to digital platforms including YouTube a ...
- Can Legacy Linear TV Owners Really Expand To Full-Funnel Marketing?
TV Watch, Wayne Friedman - Wednesday, March 23, 2022
In traditional media, top-of-the-funnel awareness continues to fuel virtually all its ...
- CuriosityStream Launches FAST For LG TVs
Digital News Daily, Karlene Lukovitz - Tuesday, March 22, 2022
The Curiosity Now channel launch is part of a strategy to impro ...
- Apple TV App For Google TV And Android TV No Longer Allows Content Purchases
Digital News Daily, Karlene Lukovitz - Tuesday, March 22, 2022
Apple removed the option in its latest update of the Apple ...
- More Locally Based TV News Businesses Seeking A Bigger National TV Footprint
TV Watch, Wayne Friedman - Tuesday, March 22, 2022
Spectrum News is starting up special coverage of news events anchored ...
- Streaming Services Lost Time-Per-User In 2021 Due To Heightened Competition
Video Insider, Karlene Lukovitz - Monday, March 21, 2022
By comparison, average daily consumption of linear rose 3% on average, a ...
- Binge-Release Model On The Downslide Due To Downsides
Digital News Daily, Karlene Lukovitz - Monday, March 21, 2022
Churn, engagement and smaller libraries make weekly releases more cost-effective for mo ...
- Younger Viewers Favor SVODs More Than Broadcast TV Networks
Research Intelligencer, - Monday, March 21, 2022
Netflix and Amazon Prime Video are the only two services viewers ...
- Disney Leads In TV, Streaming Content 'Demand Share' For 2021
Television News Daily, Wayne Friedman - Friday, March 18, 2022
Although Netflix retains its lead for TV and streaming original content, Disn ...
- More Than Half Of U.S. Broadband Households Now Own Smart TVs
Advanced TV Insider, Karlene Lukovitz - Friday, March 18, 2022
As smart TVs become the default for streaming, standalone connected devices su ...
- Amazon Closes MGM Acquisition, FTC Challenge Unlikely
Digital News Daily, Karlene Lukovitz - Friday, March 18, 2022
FTC chair Lina Khan reportedly believed a vote for a legal challen ...
- Tea Time Becomes T-Time in Tanqueray-'Bridgerton' Mash-Up
Marketing Daily, Les Luchter - Thursday, March 17, 2022
Joe Jonas teams up with Bridgerton brother Anthony, played by Jonathan Baile ...
- Wendy's, Philips Norelco Fire Up March Madness Activations
Marketing Daily, Tanya Gazdik - Thursday, March 17, 2022
Twitch is bringing back "Let's Go! College Hoops" and "SuperFan FaceOff" ...
- Nielsen's 'Gauge' Sees Slight February Declines In Streaming, Cable, Broadcast; Video Games Rise
Television News Daily, Wayne Friedman - Thursday, March 17, 2022
All key categories in Nielsen's monthly "Gauge" took a hit. Only i ...
- Are Consumers Still Spending Too Much On Linear TV And Streaming?
TV Watch, Wayne Friedman - Friday, March 18, 2022
TV station executives are trying to appeal not just to cord-cutting consumer ...
- Netflix Moves To Charge Fees For Password-Sharing
Digital News Daily, Karlene Lukovitz - Thursday, March 17, 2022
To support its huge original content investments while under growing pressure fr ...
- Netflix Brings Back Comedy Starring Ukraine's Zelensky
Digital News Daily, Karlene Lukovitz - Thursday, March 17, 2022
Netflix cited popular demand for bringing back "Servant of the People," t ...
- Disney Quietly Intros $2.99 Disney+ Hulu Add-On To Boost Growth
Digital News Daily, Karlene Lukovitz - Thursday, March 17, 2022
In another low-profile volume driver, Disney recently integrated Disney+ and ESPN+ in ...
- Video Ad Buying Should Be Customer-First, Not Channel-First
Media Insider, Dave Morgan - Thursday, March 17, 2022
Optimizing media, channel by channel, in a one-after-the-other manner, was once t ...
- Video Streamers' National TV Spend Continues To Climb
Television News Daily, Wayne Friedman - Wednesday, March 16, 2022
Video streaming platforms' paid national TV advertising continues to soar year-to-date ...
- Amy Schumer Captures Current Culture In Hulu's 'Life & Beth'
TVBlog, Adam Buckman - Thursday, March 17, 2022
Sometimes, but all too rarely, a TV show comes along that ...
- Consumers Fuzzy On Streamers' Focus, Value Propositions
Digital News Daily, Karlene Lukovitz - Wednesday, March 16, 2022
Only two-thirds or fewer U.S. TV viewers can confidently describe the foc ...
- Former PwC Chief Di Piazza Named Chairman of Warner Bros Discovery
Digital News Daily, Karlene Lukovitz - Wednesday, March 16, 2022
In addition to Samuel Di Piazza, AT&T announced six other members ...
- Analyst Asserts Netflix Needs Ad Option, Especially In International Markets
Television News Daily, Wayne Friedman - Wednesday, March 16, 2022
As Netflix continues to seek growth in international markets, especially where competiti ...
- HBO Max, Discovery Apps To Be Merged, Following A Bundle Period
Digital News Daily, Karlene Lukovitz - Tuesday, March 15, 2022
It will take at least months to integrate the technology and devel ...
- Box Office Still Down 61% Vs. 2019: Home, Mobile Entertainment Grow
MediaDailyNews, Wayne Friedman - Monday, March 14, 2022
U.S. and Canadian theatrical movie business in 2021 doubled revenue vs. 202 ...