- NBC Still Tops Among Prime-Time Viewers
Television News Daily, Wayne Friedman - Wednesday, February 15, 2017
With well over half of the TV season completed, NBC is ...
- CBS' Moonves: Q1 Ad Market 'Accelerating,' Fewer NFL Games Hurt Q4
Television News Daily, Wayne Friedman - Wednesday, February 15, 2017
Strong Q1 revenue gains came from affiliate and subscription fees -- ...
- Charter's Video Subscribers Drop In Q4
Television News Daily, Wayne Friedman - Thursday, February 16, 2017
Charter's video-subscriber customers dipped slightly in the fourth quarter of 2016, althou ...
- Will Glitzy Upfront Presentations Lower The Lights?
TV Watch, Wayne Friedman - Thursday, February 16, 2017
Viacom will join other networks taking the low-key approach to upfront presentation ...
- In New HBO Series, Stand-Up Guy Tries To Make It In Comedy's 'Smelly Gyms'
TVBlog, Adam Buckman - Thursday, February 16, 2017
Comedy clubs -- the dank, claustrophobic, malodorous dens of brick-wall backgrounds a ...
- Santa With Dementia Ad Not Too Distressing For Children
Around the Net In MAD London, Sean Hargrave - Wednesday, February 15, 2017
A TV campaign that shows Santa forgetting Christmas after developing dementia h ...
- Facebook Launches TV App
Around the Net In MAD London, Sean Hargrave - Wednesday, February 15, 2017
It will be available on Apple TV, Amazon Fire TV and Samsu ...
- Chrysler Figures Prominently In 'Detroiters'
Marketing Daily, Tanya Gazdik - Wednesday, February 15, 2017
I was very excited to watch the first episode of "Detroiters," t ...
- Study Explores 'Anatomy Of An Auto Shopper'
Marketing Daily, Tanya Gazdik - Wednesday, February 15, 2017
"There is still an art to advertising, but adding deterministic data in ...
- La-Z-Boy Touts Designer Service
Marketing Daily, Tanya Gazdik - Wednesday, February 15, 2017
Part of what makes the La-Z-Boy shopping experience unique is its in-ho ...
- Has Meryl Streep Killed The Oscars?
MediaDailyNews, Gary Holmes - Tuesday, February 14, 2017
Remember those halcyon days when you could turn on a football ga ...
- Facebook App Shows Premium TV
Mobile Marketing Daily, Gavin O'Malley - Tuesday, February 14, 2017
The social giant on Tuesday debuted an app that can "broadcast" premi ...
- SCANA Energy's New Spokesanimals: Black Bears
Out to Launch, Amy Corr - Wednesday, February 15, 2017
J. Walter Thompson Atlanta launched a pair of TV spots for SCA ...
- C&G Baby Club Releases Song Scientifically Tested To Make Babies Happy
Out to Launch, Amy Corr - Wednesday, February 15, 2017
Here's an interesting campaign from BETC London for C&G baby club. T ...
- Discovery Yields Small Q4 Ad Gains, High Net Income
Television News Daily, Wayne Friedman - Tuesday, February 14, 2017
Discovery Communications eked out a small gain in U.S. domestic advertising f ...
- National C3 TV Ratings Dip In January
Television News Daily, Wayne Friedman - Tuesday, February 14, 2017
Total national TV prime-time ratings among 18-49 viewers fell 5% to ...
- Who Knows Where SVOD Is Going?
TV Everywhere, Steve Sternberg - Wednesday, February 15, 2017
My 17-year old son recently told me that many of his frien ...
- Trump Admin Supplies High TV Drama
TV Watch, Wayne Friedman - Wednesday, February 15, 2017
President Trump brings. Does that mean TV drama -- or real-life dram ...
- 'Today' Series Reminds Us: We Used To Talk About TV Talk Shows
TVBlog, Adam Buckman - Wednesday, February 15, 2017
A series of interviews this week on "The Today Show" is revivi ...
- Apple Shows Off 'Planet of the Apps' TV Series
Around the Net in Mobile, Gavin O'Malley - Tuesday, February 14, 2017
Apple this week showed off a clip from its upcoming reality ...
- 7Up Promotes Itself As A Mixer, Recipe Ingredient
Marketing Daily, Karlene Lukovitz - Monday, February 13, 2017
The campaign also includes digital videos featuring "Sir Mix-a-Lot" demonstrating how ...
- NEW! Nike Launches #Equality To Encourage Respect On And Off The Field
Out to Launch, Amy Corr - Monday, February 13, 2017
Athletes take the rules of sports seriously. Not only that, teammates a ...
- Michelin Shifts From 'Man' To Emotion, Uses Super Bowl To Go Real-World
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, February 5, 2017
Michelin plans to debut an advertising campaign during Super Bowl LI th ...
- Fake News Scores Top Earned Media Ratings
Television News Daily, Wayne Friedman - Monday, February 13, 2017
Earned media is defined as press interviews and appearances on all medi ...
- CBS Posts Grammy Viewer, Ad Gains: Digital Soars
Television News Daily, Wayne Friedman - Monday, February 13, 2017
The big music award show gained 4% to 26.05 million, up fr ...
- Bored With Mainstream SVOD Channel, Will Amazon Produce More Premium TV?
TV Watch, Wayne Friedman - Tuesday, February 14, 2017
Amazon continues to expand as your online everyday retailer for everything ...
- CBS Court Drama 'Doubt' Covers Same Old Ground
TVBlog, Adam Buckman - Tuesday, February 14, 2017
Here we go again: Another new CBS drama series whose storytelling see ...
- Valentine's Day Shocker About Netflix Cheaters
VidBlog, P.J. Bednarski - Tuesday, February 14, 2017
What kind of world are we living in? Netflix research says 4 ...
- Sutter Health's Pioneering Brand Campaign
MAD, Larissa Faw - Friday, February 10, 2017
Sutter Health is launching its first-ever brand campaign to answer the "wh ...
- NEW! Burger King France Debuts 'The Valentine's Cup'
Out to Launch, Amy Corr - Friday, February 10, 2017
Nothing says "I love you" more than sharing a cup filled wi ...