- C&G Baby Club Releases Song Scientifically Tested To Make Babies Happy
Out to Launch, Amy Corr - Wednesday, February 15, 2017
Here's an interesting campaign from BETC London for C&G baby club. T ...
- Discovery Yields Small Q4 Ad Gains, High Net Income
Television News Daily, Wayne Friedman - Tuesday, February 14, 2017
Discovery Communications eked out a small gain in U.S. domestic advertising f ...
- National C3 TV Ratings Dip In January
Television News Daily, Wayne Friedman - Tuesday, February 14, 2017
Total national TV prime-time ratings among 18-49 viewers fell 5% to ...
- Who Knows Where SVOD Is Going?
TV Everywhere, Steve Sternberg - Wednesday, February 15, 2017
My 17-year old son recently told me that many of his frien ...
- Trump Admin Supplies High TV Drama
TV Watch, Wayne Friedman - Wednesday, February 15, 2017
President Trump brings. Does that mean TV drama -- or real-life dram ...
- 'Today' Series Reminds Us: We Used To Talk About TV Talk Shows
TVBlog, Adam Buckman - Wednesday, February 15, 2017
A series of interviews this week on "The Today Show" is revivi ...
- Apple Shows Off 'Planet of the Apps' TV Series
Around the Net in Mobile, Gavin O'Malley - Tuesday, February 14, 2017
Apple this week showed off a clip from its upcoming reality ...
- 7Up Promotes Itself As A Mixer, Recipe Ingredient
Marketing Daily, Karlene Lukovitz - Monday, February 13, 2017
The campaign also includes digital videos featuring "Sir Mix-a-Lot" demonstrating how ...
- NEW! Nike Launches #Equality To Encourage Respect On And Off The Field
Out to Launch, Amy Corr - Monday, February 13, 2017
Athletes take the rules of sports seriously. Not only that, teammates a ...
- Michelin Shifts From 'Man' To Emotion, Uses Super Bowl To Go Real-World
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, February 5, 2017
Michelin plans to debut an advertising campaign during Super Bowl LI th ...
- Fake News Scores Top Earned Media Ratings
Television News Daily, Wayne Friedman - Monday, February 13, 2017
Earned media is defined as press interviews and appearances on all medi ...
- CBS Posts Grammy Viewer, Ad Gains: Digital Soars
Television News Daily, Wayne Friedman - Monday, February 13, 2017
The big music award show gained 4% to 26.05 million, up fr ...
- Bored With Mainstream SVOD Channel, Will Amazon Produce More Premium TV?
TV Watch, Wayne Friedman - Tuesday, February 14, 2017
Amazon continues to expand as your online everyday retailer for everything ...
- CBS Court Drama 'Doubt' Covers Same Old Ground
TVBlog, Adam Buckman - Tuesday, February 14, 2017
Here we go again: Another new CBS drama series whose storytelling see ...
- Valentine's Day Shocker About Netflix Cheaters
VidBlog, P.J. Bednarski - Tuesday, February 14, 2017
What kind of world are we living in? Netflix research says 4 ...
- Sutter Health's Pioneering Brand Campaign
MAD, Larissa Faw - Friday, February 10, 2017
Sutter Health is launching its first-ever brand campaign to answer the "wh ...
- NEW! Burger King France Debuts 'The Valentine's Cup'
Out to Launch, Amy Corr - Friday, February 10, 2017
Nothing says "I love you" more than sharing a cup filled wi ...
- Does Trump Know He's President? White House Revisits Dubious Voter Fraud Claim
Red, White & Blog, Philip Rosenstein - Monday, February 13, 2017
The Trump administration's game plan is to undermine and discredit the ne ...
- A+E Networks To Produce Shows For Snapchat
Television News Daily, Wayne Friedman - Friday, February 10, 2017
The deal will involve talent and brands from across all A+E networ ...
- Early 2017, TV/Digital Media Spend Hits $193 Million
Television News Daily, Wayne Friedman - Friday, February 10, 2017
One month into 2017, media spending by new and existing TV networ ...
- CBS Takes Major Ownership Stake In Kapital Entertainment
TV Watch, Wayne Friedman - Monday, February 13, 2017
CBS has bought a controlling 50% stake in an independent TV producti ...
- Surprise Headline Of The Year: Colbert's Beating Fallon
TVBlog, Adam Buckman - Monday, February 13, 2017
Late-night TV has a new king named Stephen, as in Stephen Colbe ...
- Rep. Chaffetz To Investigate Kellyanne Conway Over Ivanka Comments
Around the Net In Marketing Politics, Philip Rosenstein - Friday, February 10, 2017
Rep. Jason Chaffetz (R-UT), who once sought to abolish the Office ...
- The Super Bowl, Re-Politicized And De-Sexed
Mad Blog, - Friday, February 10, 2017
If you will indulge me, I'm going to go back to th ...
- Conway Defends Nordstrom Tweet, 'Counseled' On Blatant Ivanka Plug
Marketing Daily, Joe Mandese - Thursday, February 9, 2017
Counselor to President Donald Trump Kellyanne Conway turned endorser of Ivanka Trump ...
- NEW! Green Mountain Coffee Is More Than Just 'Regular' Coffee
Out to Launch, Amy Corr - Thursday, February 9, 2017
Green Mountain Coffee is more than a great-tasting coffee. The company pa ...
- Charter Sued Over 'Illegitimate' WiFi Activation Fee
PolicyBlog, Wendy Davis - Friday, February 10, 2017
A former Bright House customer has sued Charter for allegedly charging h ...
- Viacom U.S. Ad Revs Sank 3%, Global Inches Up
Television News Daily, Wayne Friedman - Thursday, February 9, 2017
The company said that while ratings were softer, it was positively impact ...
- Nielsen Q4 Improves, Total Audience Business Grows
Television News Daily, Wayne Friedman - Thursday, February 9, 2017
Fourth-quarter revenues were up 2% to $1.66 billion with net revenues sinki ...
- Is Viacom's Talk Of 'Non-Core' Networks A Slight?
TV Watch, Wayne Friedman - Friday, February 10, 2017
Key networks with higher viewership yield bigger revenue and bigger brand val ...