This year, the Super Bowl is taking place in Houston, Texas.
SkittlesNFL Recovers Late-Season Ratings, Maintains Major Share Of ViewersTelevision News Daily, Wayne Friedman - Friday, February 3, 2017
After some major early-season double-digit percentage viewership declines due to the intere ...
NFL Ratings Dip, But TV Ad Costs Rise Television News Daily, Wayne Friedman - Friday, February 3, 2017
The seasonal average for all NFL games on TV networks was ...
Amazon Prime Video Doubles TV Viewers, Short On SpecificsTV Watch, Wayne Friedman - Monday, February 6, 2017
Amazon Prime Video has earned big awards for "Transparent" and "Mozart ...
On Morning After, Some Super Bowl Commercials Aren't So MemorableTVBlog, Adam Buckman - Monday, February 6, 2017
By the time 2017 is over, Super Bowl 51 could emerge ...
Cost Drives Traditional TV Viewers To Online AlternativesAI & IoT Daily, Chase Martin - Thursday, February 2, 2017
The Internet of Things may be welcoming TVs into the mix ...
The Trump-Free Bowl?Mad Blog, - Friday, February 3, 2017
You'd think the Super Bowl, with its powerfully muscled teams of gargantu ...
84 Lumber Undeterred By Super Bowl RejectionMarketing Daily, Tanya Gazdik - Thursday, February 2, 2017
The 90-second spot, now called "The Journey Begins," was revamped to sh ...
'Spuds MacKenzie' Returns (In Spirit) In :90 Bud Light SB Spot Marketing Daily, Karlene Lukovitz - Thursday, February 2, 2017
The ad marks the 30th anniversary of Spuds' first appearance, in B ...
NEW! In Sprint's Super Bowl Ad, Man Fakes Death To Ditch Verizon BillOut to Launch, Amy Corr - Thursday, February 2, 2017
Babies in costumes. A new "bar" setting. Let's launch! ...
Mr. Clean Makes Super Bowl Ad DebutOut to Launch, Amy Corr - Friday, February 3, 2017
Who doesn't love a man who's handy around the house? If ...
A Famous 'Science Guy' Will Star In Persil's Super Bowl Ad Out to Launch, Amy Corr - Friday, February 3, 2017
It better be Bill Nye in Persil's Super Bowl ad, or ...
The Ghost Of Spuds MacKenzie Stars In Bud Light Super Bowl AdOut to Launch, Amy Corr - Friday, February 3, 2017
The ghost of Spuds MacKenzie appears in a
90-second Super Bo ...
Babies In Costume Star In NFL's Super Bowl AdOut to Launch, Amy Corr - Friday, February 3, 2017
You can never go wrong with babies -- or babies in costum ...
Michelob ULTRA Super Bowl Spot Uses 'Cheers' Theme In Different 'Bar' SettingOut to Launch, Amy Corr - Friday, February 3, 2017
This is my favorite Super Bowl ad so far, since I c ...
Where WIll Consumer Attention Be On Super Bowl Sunday?RTBlog, Tobi Elkin - Friday, February 3, 2017
As millions of people across the U.S. prepare for Super Bowl ...
Super Bowl 50 Ad Fans Still Searching For Popular BrandsSearch & Performance Marketing Daily, Laurie Sullivan - Thursday, February 2, 2017
Marketers like to think the $5 million spent for one 30-second Sup ...
TV Dominates Twitter Trending Topics In Prime TimeTelevision News Daily, Wayne Friedman - Thursday, February 2, 2017
TV programs, on ad-supported networks, accounted for 64% to 88% of prime-ti ...
NFL Word-Of-Mouth/Social Media Conversations PlummetTelevision News Daily, Wayne Friedman - Thursday, February 2, 2017
Interest in the league sank 26% since last season, to 294 milli ...
Presidential Brand Awareness: How Well Does He Know TV Ratings?TV Watch, Wayne Friedman - Friday, February 3, 2017
Donald Trump has a fixation on overall media brand awareness and ...
Donald Vs. Ah-nold: Trump's Campaign To Make 'The Apprentice' Great AgainTVBlog, Adam Buckman - Friday, February 3, 2017
America's Twitterer In Chief took time from his busy schedule alienating clo ...
36 Sentences About 32 Super Bowl AdsVideo Critique, Larry Dobrow - Friday, February 3, 2017
In the spirit of Sunday's between-snaps endeavors, here are exactly 36 sentenc ...
Smart TVs Command MajorityVideo Insider, Daisy Whitney - Friday, February 3, 2017
Connected TVs have reached a large majority of U.S. Internet homes, accordi ...
Audi's Super Bowl Spot Focuses On Women's EqualityMarketing Daily, Tanya Gazdik - Wednesday, February 1, 2017
The spot concludes with a commitment from Audi on equal pay f ...
Busch Previews Super Bowl Ad, Tweaks Own Classic AdsMarketing Daily, Karlene Lukovitz - Wednesday, February 1, 2017
The twist: The loud, extended hissing sound following the popping of t ...
NEW! Squarespace's Super Bowl Ad Features John Malkovich Talking To John MalkovichOut to Launch, Amy Corr - Wednesday, February 1, 2017
Schwarzenegger builds a big wall in Mobile Strike teaser ad. Bieber clea ...