- Disney-ABC To Speed Up Local TV Digital Adoption For Affiliates
Television News Daily, Wayne Friedman - Monday, April 18, 2016
Looking to give its TV station affiliates quicker leverage in monetizing digit ...
- Your TV Idea Or Mine? Take A Stairway To Heaven To Find Out
TV Watch, Wayne Friedman - Tuesday, April 19, 2016
Led Zeppelin stole from the '60s group Spirit? And did "The Voic ...
- In CW's 'Containment,' The Walking Dead Have A Deadly Flu
TVBlog, Adam Buckman - Tuesday, April 19, 2016
Between the zombies and the terminally ill, Georgia certainly has its han ...
- Azteca America Upfront Highlights New Shows, Digital Initiatives
MediaPost Live, Adam Buckman - Wednesday, April 13, 2016
At the upfront, the network debuted Azteca RPM, which stands for Real-ti ...
- NEW! Players Will Do 'Anything For Golf' In Golfsmith Ad
Out to Launch, Amy Corr - Friday, April 15, 2016
Finally, a golf ad I can relate to. Golfsmith launched a ...
- Netflix Has Low 'Churn' Rate Among Top OTT Services
Television News Daily, Wayne Friedman - Friday, April 15, 2016
Netflix is a sticky subscription video-on-demand service -- fewer of its custome ...
- NBA Scores Big TV Ad Gains
Television News Daily, Wayne Friedman - Friday, April 15, 2016
National TV advertising revenue for the just-completed 2015-2016 NBA regular season witness ...
- Wall St. Remains Bullish On Upfronts, Touts Network TV 'Value'
Television News Daily, Joe Mandese - Monday, April 18, 2016
As the 2016-17 upfront -- and NewFront -- pitch season approaches, ...
- Easy NBA Layup: More Brand Entertainment Screen Time For Live Sports
TV Watch, Wayne Friedman - Monday, April 18, 2016
What will a two-and-a-half-inch square patch of advertising on the NBA basketba ...
- Taut British Thriller 'The Night Manager' Comes To AMC
TVBlog, Adam Buckman - Monday, April 18, 2016
In "The Night Manager," a former soldier who has spent his care ...
- White House Urges FCC To 'Unlock' Set-Top Boxes
Daily Online Examiner, Wendy Davis - Friday, April 15, 2016
The White House has thrown its support to the Federal Communications Commission ...
- NEW! Kobe Bryant Conducts A Choir Of Haters In Retirement Ad For Nike
Out to Launch, Amy Corr - Thursday, April 14, 2016
To celebrate Kobe Bryant's retirement, Nike Basketball gathered all his haters ...
- Roku Voices Concern About Charter Merger
PolicyBlog, Wendy Davis - Friday, April 15, 2016
Charter has promised that it won't impose data caps for three yea ...
- NY Democratic Debate: Changed Tone, Same Race
Red, White & Blog, Philip Rosenstein - Friday, April 15, 2016
Moderators posed precise and varied questions to Hillary Clinton and Bernie Sander ...
- NBCU Offers 'Guarantees' Based On First-Party, Other Data For Marketers
Television News Daily, Wayne Friedman - Thursday, April 14, 2016
NBCUniversal now joins other networks in offering "guarantees" that are not bas ...
- Videa Inks Sell, Demand-Side Partnerships
Television News Daily, Wayne Friedman - Thursday, April 14, 2016
New TV station groups joining up include Raycom Media and E.W. Scrip ...
- TV One Makes Deal For 'Empire' Reruns
Television News Daily, Adam Buckman - Thursday, April 14, 2016
Plans call for repeats of "Empire" to begin airing on TV O ...
- USA Network Kicks Off 'We The Bold' Marketing Campaign
Television News Daily, Wayne Friedman - Thursday, April 14, 2016
Since 2010, USA Network's overall network marketing theme had been "Characters Welcome ...
- Netflix Poised To Become Biggest TV Network? Who's Really Worried
TV Watch, Wayne Friedman - Friday, April 15, 2016
Will Netflix become the biggest TV network in terms of programming hou ...
- Who You Gonna Call? 'Ghost Brothers' And Their Smartphones
TVBlog, Adam Buckman - Friday, April 15, 2016
You'll learn the surprising role that smartphones are playing in this burgeoni ...
- ESPN To Screen Drone-Racing Event
Around the Net in Video, Gavin O'Malley - Thursday, April 14, 2016
ESPN has decided to broadcast a three-day drone-racing event in New Yor ...
- Top Presidential TV Ads In Early 2016
Red, White & Blog, Philip Rosenstein - Thursday, April 14, 2016
The success of political advertising so far this year has turned convention ...
- Sling TV Launches New Multistream Service
Television News Daily, Wayne Friedman - Wednesday, April 13, 2016
Sling TV is launching a new multi-stream service for $20 per mon ...
- Bounce Vows More Originals For African-Americans
Television News Daily, Adam Buckman - Wednesday, April 13, 2016
The network says it will premiere new episodes of its core gro ...
- Drone On: A Program To Get Excited About This Upfront?
TV Watch, Wayne Friedman - Thursday, April 14, 2016
Looking for something new and different to buy during this upfront marke ...
- World Goes Mad As Adolescent Humor Brands Make TV News
TVBlog, Adam Buckman - Thursday, April 14, 2016
When these press releases arrived, I was shocked that these brands we ...
- Trump Says Delegate System Is Unfair
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, April 13, 2016
At a CNN town hall hosted by Anderson Cooper last night, Dona ...
- Chrysler Targets Millennial Dads In Pacifica Campaign
Marketing Daily, Tanya Gazdik - Tuesday, April 12, 2016
For this campaign, it was important to challenge the paradigm. "Minivans a ...
- The Shelter Pet Project Stars Adopted Animals That Are Social-Media Famous
Out to Launch, Amy Corr - Wednesday, April 13, 2016
J. Walter Thompson New York launched some adorable work for The Shelt ...
- Video Via Mobile, Connected TV Drive SpotX 2015 Revenue
Real-Time Daily, Tobi Elkin - Wednesday, April 13, 2016
Ad-serving and video platform SpotX on Wednesday said it saw global n ...