- Saga Communications Revs Flat In Q1
MediaDailyNews, Erik Sass - Wednesday, May 6, 2015
The first quarter of the year was distinctly mediocre for the rad ...
- Cablevision CEO Muses On TWC Merger
MediaDailyNews, Wayne Friedman - Wednesday, May 6, 2015
Cablevision System Corp.'s James Dolan stirred the cable consolidation pot by suggesti ...
- Nielsen Launches Multi-Touch Attribution Offering
Real-Time Daily, Tyler Loechner - Wednesday, May 6, 2015
Nielsen on Wednesday announced it has partnered with Krux, a data manageme ...
- Study: Social Media Drives TV Viewership
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, May 6, 2015
New research shows a strong correlation between social engagement and higher tune- ...
- Should We Still Call Them Cable Companies?
TV Watch, Wayne Friedman - Thursday, May 7, 2015
For the first time ever, at the end of the first quarte ...
- What The F---? 'Porn' Emerging As Hot New Word In TV Titles
TVBlog, Adam Buckman - Thursday, May 7, 2015
The word "porn" is about to become much more prevalent in ...
- Want to Make TV And Video One Buy? Change The Cost Models
Video Insider, Katrin Ribant - Wednesday, May 6, 2015
Marketers dream of buying video and TV as a single channel. Fr ...
- Justin Timberlake Plays A Lime For Sauza 901
Marketing Daily, Karlene Lukovitz - Tuesday, May 5, 2015
In addition to his music and acting careers, he is the found ...
- Buick Cooks Up Integration In NBCU/Esquire Network's 'Knife Fight'
Marketing Daily, Karl Greenberg - Tuesday, May 5, 2015
"It's one of our first times going out there with a male-dominat ...
- Disney Cable, Broadcast Nets Enjoy Rev Hike
MediaDailyNews, Wayne Friedman - Tuesday, May 5, 2015
New sports programming at Disney's cable networks perked up in recent quarter ...
- Discovery Revs Hit 9% Rise, Led By International
MediaDailyNews, Wayne Friedman - Tuesday, May 5, 2015
Although Discovery Communications' U.S. networks were down in key prime-time viewers ...
- Volvo Creates Four-Minute Love Letter To Sweden
Out to Launch, Amy Corr - Wednesday, May 6, 2015
This four-minute video is more of a love letter to Sweden th ...
- Outlandish Reasons To Join The YMCA
Out to Launch, Amy Corr - Wednesday, May 6, 2015
Jonathan Nowak directed a trio of amusing ads for the Greater Tw ...
- Charles Schwab Debuts Digital Platform
Out to Launch, Amy Corr - Wednesday, May 6, 2015
Charles Schwab launched an ad campaign to promote its new digital platfor ...
- Finding Those Solid Ad Revenue Stories -- Amid A Possible History-Making Upfront
TV Watch, Wayne Friedman - Wednesday, May 6, 2015
Look closely. Two independent TV network groups are preening a bit: A ...
- Trans-Parent: Kardashians Want A Piece Of Jenner's Transgender Story
TVBlog, Adam Buckman - Wednesday, May 6, 2015
The savvy Kardashian clan has finally figured out a way to capitali ...
- CBS Says Its Viewers Are Bigger Consumers Than Rivals
MediaDailyNews, Wayne Friedman - Monday, May 4, 2015
Heading into the upfront marketplace, CBS now claims No. 1 status acro ...
- NBC TV Revs Drop, Films And Theme Parks Rise
MediaDailyNews, Wayne Friedman - Monday, May 4, 2015
Overall revenue for NBCUniversal sank 4.0% to $6.6 billion. Excluding any spor ...
- Major Radio Broadcasters Record Fallen Revs
MediaDailyNews, Erik Sass - Monday, May 4, 2015
The first quarter of the year was not kind to the rad ...
- NEW! Cox Commications Is The Unofficial Sponsor Of Binge-Watching
Out to Launch, Amy Corr - Monday, May 4, 2015
Cox Communications has anointed itself the "official sponsor of binge-watching," given i ...
- Netflix Warns Of Threat Posed By AT&T-DirecTV Merger
PolicyBlog, Wendy Davis - Tuesday, May 5, 2015
Days after Comcast called off its $46 billion merger with Time Warn ...
- Big Pay-Per-View Events Can Rack Up Millions In Revenue. Any More Takers?
TV Watch, Wayne Friedman - Tuesday, May 5, 2015
Have you forgotten what revenue the seemingly nostalgic pay-per-view platform can provid ...
- Big Question For NBC's 'Manson' Plan: Is It Good Enough To Binge-Watch?
TVBlog, Adam Buckman - Tuesday, May 5, 2015
NBC's plan to make its upcoming Charles Manson miniseries available for streami ...
- Ram Back As Official Truck Of The Kentucky Derby
Marketing Daily, Karl Greenberg - Friday, May 1, 2015
One of the two spots for the Fiat Chrysler Automobile U.S. tru ...
- Chobani Launches Lifestyle-Themed Campaign
Marketing Daily, Karlene Lukovitz - Friday, May 1, 2015
The ads, which will run on television during prime time through t ...
- Supercuts Tackles Selfie Phenomenon
Marketing Daily, Aaron Baar - Sunday, May 3, 2015
In this era of selfies, it's important to look your best ...
- Video Tech Kick-Starts More TV Viewing
MediaDailyNews, Wayne Friedman - Friday, May 1, 2015
New video technology is yielding more overall TV-video viewing and more gro ...
- Mayweather vs. Pacquiao Won On Twitter, If Nowhere Else
The Social Graf, Erik Sass - Monday, May 4, 2015
It may well have been the most boring boxing match in histor ...
- NBC Tries Binge-Viewing -- And That Ain't All Bad
TV Watch, Wayne Friedman - Monday, May 4, 2015
Like any good TV network, NBC, in closely reading the tea-leaves abo ...
- 'Traditional' Upfront Season Gives Way To Anything-Goes 'Content' Bazaar
TVBlog, Adam Buckman - Monday, May 4, 2015
When the upfront presentations finally conclude on May 14, they will ha ...