- Quibi's $150 Million First-Year Advertising Goal Met In Advance Of Launch
Television News Daily, Wayne Friedman - Wednesday, October 23, 2019
Mobile-first short-form premium video company Quibi has finished selling to meet i ...
- 1st Half Digital Ad Revenue Reaches $57.9B, Performance Pricing Increases Share
Digital News Daily, Laurie Sullivan - Monday, October 21, 2019
Key drivers for growth include video advertising, with marketers spending 36% mo ...
- Nielsen Begins Reporting Amazon Video, 'The Boys' Deliver Super Ratings
Digital News Daily, Joe Mandese - Monday, October 21, 2019
Amazon original superhero series "The Boys" delivered some pretty super ratings, accordi ...
- Local Ad Agencies Using Video Across Platforms
Video Insider, Karlene Lukovitz - Tuesday, October 22, 2019
Digital audio ads are also common components of the local media m ...
- Why The Top D2C Brands Are Actually Media
RTBlog, Joe Mandese - Monday, October 21, 2019
MONTAUK, NY -- Media companies are using free or discounted access ...
- Addressable's Accelerating Push Into National Inventory
Advanced TV Insider, Karlene Lukovitz - Friday, October 18, 2019
What has to happen before scalable amounts of national networks' TV inventori ...
- It's Disney's World, And The Rest Of Us Just Live In It
TVBlog, Adam Buckman - Friday, October 18, 2019
The entertainment colossus that is The Walt Disney Company was on fu ...
- SendSpark, Email Video Startup, Raises $300,000
Around the Net in Email, Ray Schultz - Thursday, October 17, 2019
SendSpark, a San Antonio startup that helps software firms market via ema ...
- Cable Companies Will See Strong Broadband Revenue Upside, Fewer Video Concerns: Analyst
Television News Daily, Wayne Friedman - Wednesday, October 16, 2019
Growing internet subscriptions/revenues and lower capital expenditures are two reasons cable compani ...
- Video Display, Search The Biggest Drivers As UK Ad Spend Rises 13%
Around the Net In MAD London, Sean Hargrave - Wednesday, October 16, 2019
Figures from the IAB UK and PwC show that video display a ...
- INCOMPAS Members To Sell Dish TV Video Products
Digital News Daily, Karlene Lukovitz - Wednesday, October 16, 2019
Internet, streaming, communications and tech companies will offer products including the Hopp ...
- Programmatic Video Drives UK Ad Growth
London Blog, Sean Hargrave - Wednesday, October 16, 2019
Video display is nearly at parity with non-video display -- thanks ...
- Comcast Moves TCM To Add-On Package, Angers Classic Movie Fans
Digital News Daily, Karlene Lukovitz - Tuesday, October 15, 2019
Customers forced to pay $9.99 for a sports add-on package or upgra ...
- John Oliver Mock-Promotes HBO Max During His HBO Show
Around the Net In Digital, Karlene Lukovitz - Monday, October 14, 2019
Oliver segued into a sardonic promo for the coming SVOD during ...
- So Far, the Strategy For Apple TV+ Is A Mystery
Around the Net In Digital, Karlene Lukovitz - Monday, October 14, 2019
With the SVOD set to launch Nov. 1, its original content ...
- Tubi Launching Kids' Channel, Expanding To U.K.
Digital News Daily, Karlene Lukovitz - Monday, October 14, 2019
Competitive AVOD Roku launched a kids' section in August. Tubi says ...
- Hulu Shifting To 'First-Price' Auction For Private Marketplace
Television News Daily, Wayne Friedman - Friday, October 11, 2019
Hulu will shift to a less complicated "first-price" auction process when ...
- Netflix Boosts Marketing Internationally
Television News Daily, Wayne Friedman - Thursday, October 17, 2019
Netflix has increased its Q3 2019 marketing spending by 9% over t ...
- OpenAP Market Opens For Targeted Buys Across Digital, Linear
Digital News Daily, Karlene Lukovitz - Wednesday, October 9, 2019
The new iteration of the advanced audience-targeting platform from Fox, NBCU a ...
- Mazda Partners With Univision For Video Series
Marketing Daily, Tanya Gazdik - Wednesday, October 9, 2019
"We aim to build relevance by leaning into the shared values betwe ...
- How To Succeed In The Always-on Video Space
Show Daily: Videos, Staff Writers - Thursday, October 10, 2019
Hear Luke Edson, CRO, Future plc, explain his hardcore pitch: "There's on ...
- Conde Nast Dives Deep Into Video
Show Daily: Videos, Staff Writers - Thursday, October 10, 2019
Conde Nast is modernizing through video. It now has 17 global brand ...
- Survey: YouTube, Netflix Teens' Favorite Video Platforms; Instagram, Snapchat Lead Social
Digital News Daily, Karlene Lukovitz - Wednesday, October 9, 2019
YouTube supposedly now has a slight edge in self-reported viewing times, thou ...
- Verizon's Fios TV Adds Movies Anywhere Service
Digital News Daily, Karlene Lukovitz - Wednesday, October 9, 2019
The app enables access to movies and other paid content acquired fr ...
- Consumer Video Streaming Spending To See Sharp 24% Gains Next Year
Television News Daily, Wayne Friedman - Tuesday, October 8, 2019
Consumer video streaming spending is forecast to grow 24% next year ...
- Media Urged To Stop Showing Details Of Terror Attacks
Around the Net In MAD London, Sean Hargrave - Tuesday, October 8, 2019
The media must stop making "gratuitous" references to terrorist atrocities, such ...
- Facebook To Pay $40 Million To Settle Lawsuit Over Inflated Video Metrics
Digital News Daily, Wendy Davis - Monday, October 7, 2019
The settlement agreement calls for at least $28 million to be distribut ...
- ESPN To Produce Daily Sports Programming For Katzenberg's Quibi
Digital News Daily, Karlene Lukovitz - Tuesday, October 8, 2019
Disney's ESPN brand joins NBC and BBC news brands as content partne ...
- Emotional AI Can Help Marketers Raise The Creativity Bar
MAD London, Mihkel Jaatma - Monday, October 7, 2019
Artificial intelligence can tell marketers whether their online video marketing efforts wi ...
- Page-to-Screen: Conde Nast Programs Its Future in Video
Show Daily, Nina Lentini - Friday, October 4, 2019
"Don't be afraid to explore foreign territories, and be ready to learn ...