Amazon original superhero series “The Boys” delivered some pretty super ratings, according to the first-ever audience estimates released by Nielsen for the SVOD service.
The average audience size of “The Boys” during its first 10 days of streaming was 4.1 million people with an average of a little more than 6 million viewers tuning in to its premiere episode alone.
The largest share of viewing to “The Boys” was generated by viewers 35-49. The demo comprised 39% of the total audience of the show’s average viewership over its first 10 days.
Within the first 10 days of its premiere date (July 26-August 4), “The Boys” reached nearly 8 million viewers over its eight episode season.
Nielsen said eight major networks and studios are now licensing its syndicated Subscription Video On Demand (SVOD) Content Ratings.