- Boots Replaces M&S As British Women's Favourite Brand
Around the Net In MAD London, Sean Hargrave - Thursday, March 22, 2018
Boots has been named the UK's top brand among women, "The Dru ...
- Newsrooms Need To Fight For Gender Equality
Publishers Daily, Laura Zelenko - Wednesday, March 21, 2018
At 25% of news organizations, not a single woman was in o ...
- AIGA Launches Movement To Boost Female Leadership In The Design World
Mediapsssst, Richard Whitman - Tuesday, March 20, 2018
As with most industries, women are underrepresented in leadership roles in t ...
- Attention, Men: Upfronts Have Some Seats In The Back For You
TVBlog, Adam Buckman - Monday, March 19, 2018
Upfront season has only just begun, and the empowerment of women h ...
- British Football Team Apologizes For 'Women's Place' Email
Email Marketing Daily, Ray Schultz - Thursday, March 15, 2018
The Tottenham football club has caused a flap with an email surv ...
- Time's Up Adland: Top Ad Women Partner With Group To Fight Harassment
MAD, Steve McClellan - Tuesday, March 13, 2018
A group of over 170 senior women ad agency execs including DDB ...
- Elle.com Launches 'Fired-Up,' Explores Women's Rage, Political Action Nationwide
Publishing Insider, Melynda Fuller - Wednesday, March 14, 2018
The 2016 election sparked a groundswell of action from women in t ...
- Women Of Email Reaches Nonprofit Status, Doubles Membership
Email Marketing Daily, Jess Nelson - Monday, March 12, 2018
Women of Email serendipitously reached 1,500 members last week on International Women ...
- Microsoft, Women And 'Pink' Technology
Performance Marketing Insider, Laurie Sullivan - Monday, March 12, 2018
Automation in search and programmatic media buying will not eliminate jobs, b ...
- Celebrating Women: What Influences Millennials To Spend
Digital News Daily, Laurie Sullivan - Thursday, March 8, 2018
A report released Thursday to celebrate women on International Women's Day highligh ...
- Women, Their Achievements And Dreams Are On Full Display In IDW Ads
MAD, Larissa Faw - Thursday, March 8, 2018
Multiple channels, famous achievers, aspirational and even comic approaches are being deploy ...
- International Women's Day: Brands Dodge Hypocrisy Bullets
Marketing Daily, Sarah Mahoney - Thursday, March 8, 2018
Women are growing impatient with faux-feminist empowerment if it's not connected ...
- HP's Multi-Faceted International Women's Day Intiative
Out to Launch, Steve McClellan - Thursday, March 8, 2018
The tech giant also released a short film produced in-house at ...
- Google: How Gender Equality Plays Out In Search
Performance Marketing Insider, Laurie Sullivan - Friday, March 9, 2018
For those old enough to remember, it almost feels like an extensi ...
- 'NYT' Overlooked Campaign Remembers Significant Women Ignored By Obits
Publishers Daily, Sara Guaglione - Thursday, March 8, 2018
Since 1851, The New York Times has published thousands of obituaries, t ...
- 'NYT' Launches Branded Campaign Ads Focused On Women's Untold Stories
Publishers Daily, Sara Guaglione - Thursday, March 8, 2018
The new series of ads was introduced as part of "The Tru ...
- Five Campaigns To Show Brands Pushing Forward On International Women's Day
Around the Net In MAD London, Sean Hargrave - Thursday, March 8, 2018
"Marketing Week" is marking International Women's Day with a rundown on fi ...
- 'Campaign' Staff Highlight The Women They Find Inspirational
Around the Net In MAD London, Sean Hargrave - Thursday, March 8, 2018
'Campaign' is celebrating International Women's Day with mini profiles of the t ...
- Why Sexist Ads Will Be Gone By #IWD2019
London Blog, Sean Hargrave - Thursday, March 8, 2018
The big story of #IWD2018 is no more sexist advertising in t ...
- Agencies Tap Into Internal Creativity For Women's Day
MAD, Larissa Faw - Wednesday, March 7, 2018
As part of Women's History Month and International Women's Day, agencies a ...
- Let's Celebrate Women, Every Day
Mediapsssst, Richard Whitman - Wednesday, March 7, 2018
It's International Women's Day Eve. And agencies' creative cups runneth over wi ...
- Penske Acquires SheKnows Media, Broadens Base To Embrace Women's Site
Publishers Daily, Melynda Fuller - Wednesday, March 7, 2018
SheKnows Media, a women's digital company, will remain a standalone division und ...
- Quartz Launches 'How We'll Win' Newsletter On International Women's Day
Publishing Insider, Melynda Fuller - Thursday, March 8, 2018
Reporter Leah Fessler will pen the monthly newsletter, which will include ...
- A Day In The (Media) Life Of An American Woman
Research Intelligencer, Joe Mandese - Thursday, March 8, 2018
In recognition of International Women's Day, Nielsen has provided a snapshot ...
- Tech Companies Alienating Female Candidates
Around the Net In Digital, Gavin O'Malley - Monday, March 5, 2018
New research suggests that tech companies are discouraging women from joining the ...
- 'Outside' Launches 'Dawn Patrol,' Gear Review Newsletter
Publishers Daily, Melynda Fuller - Monday, March 5, 2018
The magazine announced a new partnership with subscription publishing startup Substack wi ...
- Agencies, Brands Out In Force Celebrating Women
MAD, Larissa Faw - Friday, March 2, 2018
March is Women's History Month, and agencies and brands are out ...
- WPP Discloses Gender Pay Gap Report
Mediapsssst, Richard Whitman - Sunday, March 4, 2018
Just in time for Women's History Month, WPP is out with i ...
- Women Draw The Short Straw
Research Brief, Jack Loechner - Monday, March 5, 2018
Though women are more likely to go to college and earn degre ...
- More Change At The Martin Agency
Mediapsssst, Richard Whitman - Thursday, March 1, 2018
It looks like more change for the better -- although CEO Krist ...