Timed again with International Women's Day,
Microsoft launched its third
#MakeWhatsNexMan Swaps Work Email ID With Wife, Soon Gets PatronisedAround The Net In EU Email Marketing, Sean Hargrave - Friday, March 10, 2017
A man swapped work email IDs with his wife for two wee ...
TBWA\Chiat\Day's 'Her Business' Initiative Supports Local EntrepreneursMAD, Larissa Faw - Thursday, March 9, 2017
The agency's LA and New York offices are each partnering with fo ...
Women, Bulls And Gendered ExpectationsMad Blog, - Friday, March 10, 2017
Humans might continue to argue about the need for 51% of t ...
Despite Outpouring Of Support On International Women's Day, Ad Industry Still Not Doing EnoughMediapsssst, Richard Whitman - Thursday, March 9, 2017
This flurry of activity is not enough according to industry activist Cin ...
Conway's Earned Media Rises, So Does Ivanka Trump's Online SalesTV Watch, Wayne Friedman - Friday, March 10, 2017
What part did Trump Administration strategist KellyAnne Conway's unscripted marketing effort's pl ...
Celebrities Take To Social Media On International Women's DayAround the Net In Social Media & Marketing, Gavin O'Malley - Thursday, March 9, 2017
Stars showed their support for
International Women’s Day on Wednesday with heartfe ...
MAD, Larissa Faw - Wednesday, March 8, 2017
Agencies have been rolling out numerous initiatives in the lead-up to Internation ...
Merck Focuses On Pregnancy, ChildbirthMarketing Daily, Tanya Gazdik - Wednesday, March 8, 2017
Launching on International Women's Day, "Merck for Mothers" includes a three-minute bra ...
Mitsubishi Shoots Down StereotypesMarketing Daily, Tanya Gazdik - Wednesday, March 8, 2017
The video proves that car enthusiasts aren't strictly men, and passionate Mitsubis ...
Mars Petcare's Cesar Shows Dogs Are Woman's Best Friend, TooMarketing Daily, Tanya Gazdik - Wednesday, March 8, 2017
The campaign "truly celebrates strong women and the love between them a ...
Women Will Become Your Lifelong Loyalists-If You Email ThemAround the Net in Email, Ray Schultz - Wednesday, March 8, 2017
Brands can convert women into lifelong loyalists, in part, by sending emai ...
Women Will Become Your Lifelong Loyalists-If You Email ThemAround the Net in Email, Ray Schultz - Wednesday, March 8, 2017
Brands can convert women into lifelong loyalists, in part, by sending emai ...
Publishers, Platforms Participate In International Women's DayAround the Net In Publishing, Gavin O'Malley - Wednesday, March 8, 2017
Many popular publishers and platforms will be supporting their female employees ...
Agencies Support International Women's Day (Part II) MAD, Larissa Faw - Tuesday, March 7, 2017
March is Women's History Month and Wednesday is International Women's Day. Agenci ...
On International Women's Day, A Girl Stares Down The BullMarketing Daily - Top of the News, Thom Forbes - Wednesday, March 8, 2017
#BeBoldForChange is the theme of today's International Women's Day and a litt ...
NEW! In Honor Of International Women's Day, Wall Street's Charging Bull Meets 'Fearless Girl' Out to Launch, Amy Corr - Tuesday, March 7, 2017
All you need is love, so get your flirt on. Let's lau ...
Agencies Support International Women's DayMAD, Larissa Faw - Monday, March 6, 2017
Agencies are lending their support for International Women's Day (IWD), celebrated eve ...
Video Ad Effectiveness Firm Promotes Katie Evans To Chief Operating OfficerReal-Time Daily, Tobi Elkin - Monday, March 6, 2017
Video ad effectiveness firm Tremor Video promoted Katie Evans to chief operati ...
Brawny Campaign Highlights The Strength And Resilience Of Women MAD, Larissa Faw - Wednesday, March 1, 2017
As part of the effort, the brand is introducing the Brawny Wom ...
P&G Encourages Everyone To 'See Equal'Marketing Daily, Aaron Baar - Thursday, March 2, 2017
In honor of International Women's Day, the company is releasing a vid ...
Band-Aid, Amazon, Dawn Top Brands Among WomenMarketing Daily, Tanya Gazdik - Wednesday, March 1, 2017
"Virtually any brand has the potential to make inroads with women, w ...
NEW! Sport England Launches Latest 'This Girl Can' Campaign, Voiced By Maya AngelouOut to Launch, Amy Corr - Friday, February 24, 2017
Sport England launched the latest version of "
This Girl Can," whi ...
Texas Planned Parenthood Cuts Blocked By Federal JudgeAround the Net In Marketing Politics, Philip Rosenstein - Wednesday, February 22, 2017
The state of Texas has tried unsuccessfully to cut Medicaid funding ...
Packaging Indignation: Brands Bank On Women's FuryMarketing Daily, Sarah Mahoney - Tuesday, February 14, 2017
"It was just so good," says Samantha Skey, president and CRO ...
Automakers Need To Consider Female Customers More ThoughtfullyMarketing Daily, Tanya Gazdik - Thursday, February 9, 2017
Women want to feel like the person they are purchasing from deserv ...
22squared 'Curates' New Female LeadershipMAD, Larissa Faw - Wednesday, February 1, 2017
Cheryl Davis becomes the first woman at the independent shop to ho ...
Audi's Super Bowl Spot Focuses On Women's EqualityMarketing Daily, Tanya Gazdik - Wednesday, February 1, 2017
The spot concludes with a commitment from Audi on equal pay f ...