Commentary
CPGs Plus Mobile Phones Seek Convenience Stores
- by Jack Loechner , Staff Writer @mp_research, March 21, 2018
The 4th annual State of the Industry, by Koupon Media, focuses on mobile offers and the rise of the convenience industry. The report dives into how e-commerce and shifts in consumer behavior (such as immediate consumption) are shaping the retail industry as a whole, giving way to tremendous opportunity …
Jack Loechner is the Editor of The Center for Media Research's daily Research Brief. You can reach him at jack@mediapost.com.
