Ad Market Plummets 35% In April, Second Consecutive Month Of Faltering Demand

Ad demand fell 35% year-over-year in April, marking its lowest point since MediaPost and Standard Media Index began benchmarking the U.S. ad marketplace in 2012.

Sequentially, total value of the U.S. Ad Market Tracker -- an index representing total volume of advertising buys made in the U.S. -- fell 30% …

1 comment about "Ad Market Plummets 35% In April, Second Consecutive Month Of Faltering Demand".
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  1. Robert Williams from MediaPost, May 21, 2020 at 12:46 p.m.

    Ouch!

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