January 25, 2023
Ad Recession Begins To Moderate In June, Still Marks Fourth Consecutive Monthly Decline
- by Joe Mandese @mp_joemandese, July 27, 2020
After plummeting 31% in May, the U.S. ad market showed signs of stabilizing in June, declining only 17% in June vs. the same month in 2019, according to the latest data from the U.S. Ad Market Tracker, a collaboration of Standard Media Index (SMI) and MediaPost.
Even so, it was …
