Commentary
Automakers May Find Silver Lining In Pandemic
- by Tanya Gazdik , Staff Writer, December 7, 2020
Over the course of the year, car shoppers have delayed but not canceled their purchases, shifted from public transit and ride-hailing toward vehicle ownership, and have embraced online car buying.
All those things spell out a silver lining to the pandemic for automakers, according to Car Gurus.
Automakers were already …
Senior reporter Tanya Gazdik covers automotive, sports and pets for MediaPost's "Marketing Daily." She is the chief programmer for MediaPost's Marketing: Automotive conferences and is the lead juror for MediaPost's annual Marketing: Automotive awards. She previously was the deputy editor of MediaPost, animal welfare reporter at "The (Toledo) Blade," Detroit bureau chief of "Adweek" and associate editor at "Ward's Automotive Reports" and "Ward's AutoWorld."
