Vaxxographics: New GfK Study Segments The Vaccinated From The Unvaccinated
- by Joe Mandese @mp_joemandese, April 27, 2021
In what may well be described
as vaxxographics, media and marketing research giant GfK has segmented American consumers based on whether they have been vaccinated or not vaccinated for COVID-19, and it has found significantly
different expectations about their wants and desires.
Asked what they are most looking forward to …
